Experience

LUXEPACK

• France
• Events Services
• 1 - 100 Employee

• Head of Marketing and Communications - LUXE PACK U.S.

  • Feb 2015 - Present

  Develops and oversees all marketing strategy, branding, and communication execution to drive successful attendee, exhibitor engagement, and brand awareness for a global B-to-B trade show platform. Moreover produces and manages all creative content, communications, and logistics across all channels & platforms including all U.S. event educational programs, and high-level industry partnerships. Bilingual: English / Spanish Develops and oversees all marketing strategy, branding, and communication execution to drive successful attendee, exhibitor engagement, and brand awareness for a global B-to-B trade show platform. Moreover produces and manages all creative content, communications, and logistics across all channels & platforms including all U.S. event educational programs, and high-level industry partnerships. Bilingual: English / Spanish



SICPA

• Switzerland
• Chemical Manufacturing
• 700 & Above Employee

• Marketing Coordinator

  • Jan 2012 - Feb 2015

  Skills: Itineraries · Marketing Strategy · Internal Events · Return on Investment · Communcation Development · Budgeting · Event Marketing · Live Events · Corporate Events Skills: Itineraries · Marketing Strategy · Internal Events · Return on Investment · Communcation Development · Budgeting · Event Marketing · Live Events · Corporate Events



Kellwood Company JOLT/Rewind Sportswear ;DEMOCRACY OF JEAN INDEPENDENCE

• Designer

  • Oct 2007 - Oct 2011

  DEMOCRACY of Jean Independence/ Jolt Junior Sportswear • Sourced, purchased, and inventoried all fabrics and trims for entire collection for all markets. • Coordinated all fabric buying including seasonal prints from the sampling phase through production. • Ensured that all designs met the merchant’s line plan, assortment strategies, production lead times and overall creative direction as well as cost. • Coordinated and organized all color standards, trim, and denim wash submits from concept to production approval. • Daily communication and follow up with offshore mills regarding all sample developments ensuring timely arrivals to meet all market deadlines. • Worked directly with the Head Designer in developing seasonal color palettes, silhouettes, and art-work direction (all prints and color stories). • Developed trend right fabric and trims at appropriate price points and with key mills to meet Design’s/Product Development needs. Counter sourced fabrics in key areas to leverage price and maintain sourcing flexibility. • Negotiated all fabric/trim sampling & production pricing with vendors and offshore mills. • Cost in-house and offshore samples to meet production target prices and Brand’s quarterly projections. • Assisted Head Designers in partnering with production, fabric and trim developments, and sourcing to design merchandise that fit within our costing parameters and customer profile. • Responsible for researching international markets in order to identify new trends, fabrics, techniques and trims. • Liaison between Merchandiser, Technical Design, and offshore and domestic fabric vendors throughout entire development and production process. • Developed and prepared artwork for printing and embroidery. • Coordinated sample production process to ensure that samples were produced and delivered on a timely manner. Show less



Maximum Mama Maternity

• United States
• Retail Apparel and Fashion

• Designer Assistant

  • Oct 2005 - Apr 2006

  • Designed and created patterns for fall 06’ Collection. • Coordinated production schedule for 2006 fiscal- design year. • Sourced all fabrics and trims for fall 06’ Collection. • Produced Tech Packs (Specification packets) and bill of material information for production. • Designed and created patterns for fall 06’ Collection. • Coordinated production schedule for 2006 fiscal- design year. • Sourced all fabrics and trims for fall 06’ Collection. • Produced Tech Packs (Specification packets) and bill of material information for production.