Experience

Goldstorm

• Sweden
• Design Services
• 1 - 100 Employee

• Owner & Client Director

  • Apr 2017 - Present

  Goldstorm is a design agency that prides itself not only on highest quality design and communication, but also on innovative processes that are genuinely customer-focussed. Our clients want extraordinary packaging design without the hassle of long lead-times and complicated procedures. And that’s the service we deliver. You’ll find us creative, friendly, flexible and above all, extremely professional.



Motherland

• Sweden
• Graphic Design
• 1 - 100 Employee

• Account Director, Creative

  • Aug 2012 - Mar 2017

  I contribute with project management, creative concept development and coordination for Motherland's many varied clients. With accounts as diverse as major international wine producers, global engineering brands and a university, I strive to display versatility and adaptability in all my professional undertakings. With a background in journalism, copywriting and TV, I offer expertise in all matters relating to communication and integrated marketing. Born in Sweden, raised in the UK, and with eight years spent in Germany, I provide an international perspective by default.



Ohlson Smith Copywriting

• Freelance Copywriter/Communications Consultant

  • Jun 2008 - Jul 2012

  Copywriting, creative concepts, marketing and communications consultation for a variety of advertising/marketing agencies as well as direct industry clients. Projects include on- and offline material (articles, newsletters, DM, integrated campaigns), voice-overs, translation (I am fluent in English, Swedish and German) and proofreading. Portfolio includes work for: HP, Emirates, Siemens, Nokia, Asics, Allianz, Aviareps, Amway, Definiens, The European Patent Office, Atradius and many more.Agencies/Publishers: McCann Ericksson, EuroRSCG, Heye, Pepper, Threeview, Mindlight, GMK, Burda Yukom, snap12, Virtual Identity



Pepper GmbH

• Senior Copywriter & Creative Lead

  • May 2005 - Jun 2008

  Creative Lead on integrated campaign work for HP, Oce and Symantec, developing end-to-end concepts, as well as written content for all manner of marcom and DM material.



Creation Financial Services

• Financial Services
• 1 - 100 Employee

• Copywriter/Campaign Specialist

  • Sep 2002 - Mar 2005

  Editor of DUET, the monthly magazine for DUET debit cardholders. Campaign specialist and copywriter on all CRM content, newsletters, POS material and above-the-line advertising.



G Agency

• Copywriter

  • Jan 2001 - Aug 2002

  Project Management/Copywriting. Main client: The Swedish Football Association