Experience

China Development Financial 中華開發金控

• Taiwan
• Financial Services
• 100 - 200 Employee

• Manager, Group Digital & Innovation Office

  • Jun 2020 - Present

  Digital Transformation PM and UX Research •Project management and facilitate the team's communication across the group. •Research and design vendor coordination •Contributed to the team by taking on the responsibilities of communicating with stakeholders, across many different “windows” structures (eg.KGI Securities/KGI Bank/China Life/CDIB) in achieving the team's common goals. • Establish USABILITY LAB from scratch, install the practice -Tobii Pro Eye Tracker, MAZE to accelerate customer centricity with onsite and remote testing experiences. Show less



MAYO Human Capital

• Taiwan
• Human Resources Services
• 1 - 100 Employee

• eCommerce and Merchandise Manager│ STAYFUN EWC integration

  • Nov 2018 - Apr 2020

  • Established STAYFUN online store from scratch. As a functional leader, in charge of digital business road map definition, eC business sales optimization, suppliers/vendors recruitment and management, eC marketing planning by providing enterprise integrated online and onsite services (B2B2C). •Successfully recruited 50+ vendors and initiated 3000+ items within 6 months, spearheaded marketing campaign such as VIP sales program, resulted in 20x sales growth in Dec of 2019. •Collaborate with cross-function teams to fulfill client’s needs. Show less



Payeasy Digital Integration Co., Ltd

• Consumer Goods
• 1 - 100 Employee

• Sales Manager

  • Jun 2017 - Oct 2018

  BEAUTYMAKER, the company's private label cosmetic brands, launched in 2002 and formulated specially for the Asian Women. Products are available to shop both online and offline in several countries, including Singapore, Malaysia, Taiwan, Hong Kong and China.Key accomplishments:• Set up new business in China and launched online flagship store in Tmall by teamed up with local distributor. • Planned and executed the trade show from 2018 China Beauty Expo in Shanghai and contributed to acquired 180+ potential distributors/retailers.• Currently working with 10+ distributors to develop both physical and online channel(Watsons/Cosmed/SN’SUKI/Koala.com/) • Supply Chain Management including coordinating with ODM/OEM Factories. • Worked closely with creative director of BEAUTYMAKER,TEACHER KEVIN, to produce social media marketing campaigns (WEIBO/Facebook). Show less

• Assistant Project Manager

  • Feb 2014 - May 2017

  • Handled a wide range of vendors, from B2B2C to B2C type of sellers and merchandising several categories,including fashion, beauty, leisure, lifestyle, and FMCG. • Developed exclusive pop-up stores for VIP events, including UNIQLO、PORTER、Jurlique、VODASWIM , with 50% of sales growth being contributed to by new subscribed members.• led and acquired 2 million product sponsorship for TSMC EWC(Employee Welfare Commit),optimized all KPIs to increase profitability of company .• Oversaw ,monitored and tracked the weekly flash sales events, achieved 20% of sales growth. Show less



阿瘦實業股份有限公司

• Retail Apparel and Fashion
• 1 - 100 Employee

• Merchandiser

  • Feb 2011 - Sep 2012

  • Responsible for developing and introducing new product of fashion accessories • Successfully gained new ranging of 20 skus in accessories, Manicure and 3c related products which delivered an incremental over $2.7 million sales revenue within 3 months period. • Responsible for developing and introducing new product of fashion accessories • Successfully gained new ranging of 20 skus in accessories, Manicure and 3c related products which delivered an incremental over $2.7 million sales revenue within 3 months period.



東森得易購股份有限公司

• Merchandising Specialist

  • Feb 2009 - Feb 2011

  • Assisted in planning both female and male’s fashion and merchandise selection of the catalog edition • Managing the company’s private label fashion brand “ANGELITA” with total annual revenues of 24+ million. • Designed marketing plans to attract customers and increase profit and sales • Worked with the existing suppliers for the improvement of the performance and identify the other alternative suppliers to maintain the requirements of the company • Assisted in planning both female and male’s fashion and merchandise selection of the catalog edition • Managing the company’s private label fashion brand “ANGELITA” with total annual revenues of 24+ million. • Designed marketing plans to attract customers and increase profit and sales • Worked with the existing suppliers for the improvement of the performance and identify the other alternative suppliers to maintain the requirements of the company



夏菲尼高

• Sales Advisor

  • Sep 2008 - Feb 2009

  The first Taiwanese worked in the branch of Harvey Nichols in Edinburgh and attended to customer enquiries, providing the highest level of service quality The first Taiwanese worked in the branch of Harvey Nichols in Edinburgh and attended to customer enquiries, providing the highest level of service quality