Experience

Arctic Vision Ltd.

• China
• Biotechnology Research
• 1 - 100 Employee

• New Product Planning Manager

  • Mar 2022 - Present



Yidu Tech Inc.

• China
• Technology, Information and Internet
• 1 - 100 Employee

• Project manager

  • Aug 2019 - Feb 2022



Ipsos Strategy3

• United States
• Business Consulting and Services
• 200 - 300 Employee

• Associate Consultant

  • Dec 2017 - Jul 2019

  Take responsibility for project execution and make deep-dive analysis through desktop research, expert interview and data analysis to drive insights and value for clients Expertise: In-depth interview, Data Analysis, Report writing, Client communication and presentation Industry Focus：Automotive and TMT Past project experiences include: • Mega trend China 2025 study for a top global OEM: comprehensively analysed mega trends and its implication on auto industry through desk research and around 50 KOL interviews; provide development strategy for OEM • Fleet services strategy project: in-depth analysed Chinese logistics status quos and fleet companies’ operation model and pain points; combined with customer capability assessment to make new business strategy • Premium diesel oil market entry study: independently investigated diesel oil market status quos and design comprehensively market entry strategy including CVP, marketing and distribution strategy • 2 Customer understanding strategy projects: to provide localized value proposition reshaping strategy for a global video platform through 35 consumer interviews and to provide Marcom strategy based on 10 interview and 300 surveys; take lead on questionnaire design and statistics analysis • Involved in 5 project bidding proposals, mainly responsible for industry study and project methodology design Show less



Pioneer Consulting Asia-pacific

• Singapore
• Business Consulting and Services
• 1 - 100 Employee

• Management consulting intern

  • Oct 2017 - Dec 2017

  • Designed and analysed 300 consumer survey results to construct consumer portrait and preference • Investigated ecommerce & online video industry in terms of market size, key trends and consumer preference through collecting around 50 industry reports • Led 6 expert interviews, translated 30 interview notes and produced final reports with insights • Designed and analysed 300 consumer survey results to construct consumer portrait and preference • Investigated ecommerce & online video industry in terms of market size, key trends and consumer preference through collecting around 50 industry reports • Led 6 expert interviews, translated 30 interview notes and produced final reports with insights



CITIC Securities Company Limited

• China
• Investment Banking
• 700 & Above Employee

• Summer Intern

  • Jun 2015 - Aug 2015

  • Assisted senior wealth manager to manage HNI clients and cater to their financial requirements • Acquired new clients around 10 per day and provided them with investment products & services basics of their goal and risk appetite • Gained knowledge and experience in financial market and exceeded individual quarterly budgeted targets in 2 months • Assisted senior wealth manager to manage HNI clients and cater to their financial requirements • Acquired new clients around 10 per day and provided them with investment products & services basics of their goal and risk appetite • Gained knowledge and experience in financial market and exceeded individual quarterly budgeted targets in 2 months



CHINA CITIC BANK

• Banking
• 400 - 500 Employee

• Summer Intern

  • Jun 2014 - Aug 2014

  • Introduced new clients to wealth management services and managed relationship with 15+clients • Coordinated in face-to-face direct selling, explained the product’s attributed to inquiring clients • Improved a communication strategy for oversea students and implemented social media strategy, result in 15% increase of new oversea students customer • Introduced new clients to wealth management services and managed relationship with 15+clients • Coordinated in face-to-face direct selling, explained the product’s attributed to inquiring clients • Improved a communication strategy for oversea students and implemented social media strategy, result in 15% increase of new oversea students customer