Lilly Cook
Freelance Creative at Creative Abode- Claim this Profile
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Bio
Experience
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Creative Abode
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United States
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Advertising Services
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Freelance Creative
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Jul 2022 - Present
Worked with companies on a freelance basis to fill part-time remote positions in digital marketing, paid media, graphic design, and social media management.
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Founder & Creative Director
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Mar 2020 - Present
Creative Abode is a full-service digital strategy studio specializing in digital marketing and content creation for unique & feminine brands. We believe scaling your business should be an enjoyable, uncomplicated journey, which is why we offer comprehensive services entirely in-house. By breaking the barriers through modern & content-focused marketing strategies. Responsible for creating all marketing content, marketing strategy, and continuous content efforts for over 15+ brands globally.- Create content, including graphic posts, videos, and images for use on social media channels in brand and product marketing- Increase Brand awareness by promoting products, services, and content over social media, consistent with the organization’s brand and social media strategy - Establish big data thought leadership community to achieve over 90% of qualified targets followers on social media channels - Design editorial content strategy; curate and segment editorial content to increase engagement and channels growth; collaborate across teams to identify content- Reach the target audience by scheduling social media posting using applications such as Hootsuite and Later- Develop new social media strategies and campaigns to enhance results and support broader brand business goals - Manage budget to be spent on promoting social media posts (Ads) and pay-per click (PPC) advertising- Re-brand, build, launch and manage websites per clients’ brand or product plans - Measure ROI of existing social media campaigns and optimize tactics to boost ROI - Create, monitor, and manage e-mail marketing campaigns via MailChimp and Flodesk to engage the brand’s potential target or segment - Build relationships between online marketing team, graphic designers, brand development, and customer management ensuring flow of social media strategy Show less
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Havenly
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United States
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Information Technology & Services
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Interior Designer
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Jun 2020 - Mar 2021
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Adpearance
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United States
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Advertising Services
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1 - 100 Employee
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Sales Development Representative
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Aug 2019 - Sep 2020
- B2B and B2C sales- Lead Generation & Data Analysis
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Regional Account Manager
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Sep 2019 - Mar 2020
Increased 30% sales revenue within 3 months in the assigned region by integrating sales with marketing and using metrics to identify areas of improvement - Account & Project management- Project management- Digital marketing solutions- Works heavily in CRM-related systems such as SalesForce & Tableau- Google Premier Partner- Search Engine Marketing Optimization
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Portland Timbers
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United States
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Spectator Sports
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1 - 100 Employee
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Social Media Marketing & Events Associate
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Oct 2018 - Sep 2019
Managed and created social media content and graphics, developed media plans, and updated social media, including Facebook, Twitter, TikTok, and Instagram, to increase game day events awareness and engagement Managed and created social media content and graphics, developed media plans, and updated social media, including Facebook, Twitter, TikTok, and Instagram, to increase game day events awareness and engagement
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Bluemercury
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United States
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Retail
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400 - 500 Employee
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Key Holder
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Nov 2017 - Dec 2018
- Store management- Skincare and Makeup artistry- Content Creation- Business Development - Client outreach and direct sales
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Visual Merchandiser
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Nov 2017 - Dec 2018
- Creative visual displays- Managed merchandising expectations - Field marketing- Event Coordinator- Sales development
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Education
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New York Institute of Art and Design
Interior Design -
Portland State University
Communication Studies, Communication -
Portland Community College
Associate of Arts - AA, Communication, General -
Southridge High School