Experience

Walrus

• United States
• Advertising Services
• 1 - 100 Employee

• Account Supervisor

  • Oct 2022 - Present



Formerly Known As

• Advertising Services
• 200 - 300 Employee

• Account Supervisor

  • Mar 2021 - Oct 2022



Rauxa

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Manager

  • Jun 2020 - Feb 2021

• Account Manager

  • Oct 2018 - May 2020



Modo Modo Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Sep 2016 - Oct 2018

  • Build and nurture relationships with key clients to facilitate and grow business • Help create and maintain project timelines, adjusting client and traffic coordinator expectations as necessary • Manage budgets and billing for 8 clients, accounting for over $400K in revenue • Help create, present, and execute strategies (i.e. Messaging Frameworks, GTM strategies, Creative Concepts) • Develop New Business RFP responses, and present strategic POV to prospective clients • Manage and mentor junior colleagues, 1 Account Coordinator and 1 Intern • Plan & lead discovery sessions to distill key insights, inform strategy & creative across range of complex subjects • Write concise, clear briefs, and lead kick-off/download meetings for the creative team • Interpret/communicate client feedback, pushing back when appropriate, adjusting scope as necessary



Andy Paige Style (GirlyGoGarter)

• Marketing Coordinator

  • Apr 2013 - Aug 2016

  Social Media Manager for GirlyGoGarter (Pocketed Garter) Problem: Low audience engagement on Facebook and Instagram. Insight: lack of rich content and clear brand message seems sales-y to target. Solution. Create invitations and incentives for engagement and content that focuses on lifestyle rather than product. Result. Social Media engagement increased FB page likes by 143% and more than doubled overall engagement. Rebrand Team for GirlyGoGarter. Problem: Low brand awareness/lack of clear brand messaging. Insight: “Sexy” positioning hits only one note, but “sexy” varies by consumer. New brand: Sidekick. Big Idea: You Got This. Execution. Messaging places product as an aid to powerful women doing amazing things - a Sidekick. Results: In Process. Other job titles: Communication manager, PR assistant, Affiliate Program Director, Content Manger, Graphic Designer (packaging, trade show booth materials) Trade Show “Model” and Salesperson.



The University of Alabama

• Higher Education
• 700 & Above Employee

• Honors College Communication Intern

  • Sep 2011 - May 2014

• Zumba Instructor

  • Sep 2011 - May 2014