Experience

Incrível!

• Food and Beverage Services
• 1 - 100 Employee

• Gerente Comercial Food Service

  • Feb 2022 - Present



Danone

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• National Sales Manager Food Service

  • Sep 2020 - Mar 2022

  • Prospection of clients in the Food Service channel (specialized distributors and strategic accounts), bringing growth in the channel by 50% (2020 vs 2021). • Commercial and supply contract negotiation, bringing new customers and building loyalty through the development of exclusive products (tailor-made). • Building and maintaining long-term relationships in the management of large accounts, such as: McDonalds, Habibs, Sodexo, IMC, LSG Sky Chefs, among others. • Interface with Marketing, Trade Marketing, R&D and Sales Management to enable new product development, promotional calendar and P&L management. • Management and development of the team with constant evaluation and feedback and with internal promotion. Show less



Future Farm | Fazenda Futuro

• Brazil
• Food and Beverage Services
• 1 - 100 Employee

• Food Service Sales Manager

  • Oct 2019 - Jun 2020

  • Prospecting and management of restaurant chains and B2B networks, closing commercial agreements with large clients. • Consultative sales of plant based products, developing the culture and demand in the market. • Training and incentive campaigns for the brigade to stimulate sell out. • Brand shielding with development of co-branding actions and point of sale material in the dissemination, consumer information and customer loyalty. • Prospecting and management of restaurant chains and B2B networks, closing commercial agreements with large clients. • Consultative sales of plant based products, developing the culture and demand in the market. • Training and incentive campaigns for the brigade to stimulate sell out. • Brand shielding with development of co-branding actions and point of sale material in the dissemination, consumer information and customer loyalty.



Dart Container

• United States
• Packaging and Containers Manufacturing
• 700 & Above Employee

• Key Account Manager

  • Apr 2017 - Oct 2019

  • Commercial negotiation with global and national Food Service customers. • Development and sales of exclusive products for Burger King, KFC, LATAM, among others. • Introduction of the portfolio in the Cash & Carry channel in large customers such as Sams Club, Assai, Makro, consolidating the category. • Commercial negotiation with global and national Food Service customers. • Development and sales of exclusive products for Burger King, KFC, LATAM, among others. • Introduction of the portfolio in the Cash & Carry channel in large customers such as Sams Club, Assai, Makro, consolidating the category.



Lactalis Group

• France
• Dairy Product Manufacturing
• 700 & Above Employee

• KAM Food Service Group Lactalis

  • Jan 2016 - Apr 2017

  • Commercial negotiation, contracts and product introduction to global Key Accounts.• Development of customized projects, such as: Mcdonalds ice cream, mozzarella for Pizza Hut, among others.

• Indirect Trade Marketing Coordinator

  • Jan 2015 - Dec 2015

  • Ensuring the execution of the strategy developed by Marketing in the indirect channel. • Channel profitability with optimal mix suggestion and positivization. • Development and execution of strategic projects for the indirect channel at the point of sale (POS).



BRF

• Brazil
• Food and Beverage Services
• 700 & Above Employee

• Trade Marketing Coordinator

  • Aug 2013 - Jan 2015

  Guarantee the application of strategy per channel, typology, ideal mix, of the brands: Sadia, Perdigão, Batavo and Elegê. Management of investments and ROI. Focus on channel profitability, increase mix and positivation of customers.

• Key Account Food Service

  • Jan 2008 - Aug 2013

  Management, prospecting, negotiation and relationship with strategic accounts of the Food Service channel. KPI's control: volume, price, distribution, profitability and ROI.



Pernod Ricard

• France
• Beverage Manufacturing
• 700 & Above Employee

• On Trade Executive

  • Apr 2004 - Jan 2008

  Prospecção, negociação e relacionamento com clientes do segmento de bares e restaurantes, focado no canal super e portfolio premium. Treinamentos a brigada, campanha de incentivo, fechamento de contratos comerciais e de MKT. Prospecção, negociação e relacionamento com clientes do segmento de bares e restaurantes, focado no canal super e portfolio premium. Treinamentos a brigada, campanha de incentivo, fechamento de contratos comerciais e de MKT.



Filiperson

• Marketing Analyst

  • Mar 2003 - Apr 2004



bp

• United Kingdom
• Oil and Gas
• 700 & Above Employee

• Trade Marketing Trainee

  • Jan 2000 - May 2001