Vice President

• dic. de 2022 - - actualidad

Managing the daily operations and revenue generation of the company and ensuring its continual growth.

Chief Operating Officer

• jun. de 2020 - dic. de 2022

• Front-End Design of all the company websites. E-commerce structure planner for main departments and categories hierarchy. Work with back-end developers for custom app creations.• Optimize UX/UI based on traffic, search and sales data. Oversee monthly performance results in order to analyze and give recommendations. (Shopify sales data, product sales, google analytics). Develop and implement ecommerce strategy in order to improve website performance. Oversees the day-to-day e-commerce operations, maintenance, and performance measurement of the e-Commerce business. Uses a data-driven approach for analysis and decisions. Define the product strategy and roadmap.• Discover and implement new technologies that yield competitive advantage. • Oversee the company overall advertising and sales strategy. Drive revenue by increasing sales through marketing activities. Plan, direct and coordinate marketing budgets in accordance with organizational goals. Directly manage digital marketing channels across PPC, SEO, display, email marketing and social media.• Manage customer segmentation strategy, ensuring we reach the right audience through email marketing communications and advertising. Bring strong analytical, big-picture thinking to develop marketing campaigns aimed at increasing loyalty, customer retention and the lifetime value of the customer. Build and maintain trusting relationships with key customers, clients and partners. Lead retention, promotion and CRM strategies to drive engagement, increased customer return rate and repeat purchases.• Manage and handle the daily business operations of the company, phone calls, emails communication with customers and partners, payroll, working closely to support the day-to-day activity of employees. • Analyze internal operations and identify areas for process enhancement. Set comprehensive goals for performance and growth.

Senior Graphic Designer

• oct. de 2019 - jun. de 2020

• Responsible for managing all design projects from concept to delivery. Process all the printed orders placed on the website. Direct communication with customers about design for printing in large format. Coordinate with printing and production team the final approved project for printing.• Work on multiple projects simultaneously based on customers deadlines. Project managing the work to ensure timely delivery.• Designing graphic content, illustrations, and infographics. Adobe Illustrator, Adobe Photoshop, Adobe Premier Pro, Adobe XD, After Effects, InDesign, Microsoft Word, Microsoft Excel, Adobe Acrobat.

CEO

• ene. de 2016 - - actualidad

Print Designer

• ene. de 2017 - sept. de 2017

• Create and design various materials for print and digital collateral.• Overseeing the printing process to ensure color quality and consistency. A strong understanding of all print production processes, capabilities and software to effectively create materials per customers requests and needs.• Capabilities to change many variables in the printing presses such as set up, dimension, media and ink.• Managing the timelines and workflow of print design projects.• Conceive and design network print and online material including advertising campaigns, logos, presentations and other pieces as necessary.• Supervise binding and finishing on the digital presses and/or follow job through until next step in finishing process.

Artist

• ene. de 2010 - 2016