Experience

B.E.G. Brück Electronic GmbH

• Germany
• Appliances, Electrical, and Electronics Manufacturing
• 100 - 200 Employee

• Director Of Sales And Marketing -MENA

  • Jan 2019 - Present



ABB

• Switzerland
• Automation Machinery Manufacturing
• 700 & Above Employee

• Sales Manager

  • Jul 2014 - Nov 2018

  Main Responsibilities: Delivering consistent growth, prospecting aggressively to develop new business accounts and forging excellent relations with key decision makers. Demonstrated an unwavering commitment to customer service, adding new customers while maintaining premium service levels with existing accounts. Establishing Clear goals, leading teams & achieving and exceeding the individual as well as team targets given. Updating the team on the market conditions & Competitors products & pricing. Created Business plan & frame agreements for System Integrators and continuous follow-up to meet the given targets. Sales & marketing training to existing and new channel partners in coordination with Product marketing team. Achievements: Repeatedly recognized for top performance in the yearly appraisal. Exceeding the given target & budget continuously till date. Managed to secure the biggest Home Automation project “MBR District 1” comprising of 500 villas. Secured the maximum number of Guest Room Management projects in ABB Recent Projects won for ABB  Bvlgari Private Resort – Supplied GRMS, LCS, Dimming, HAS, EWA & Intercom. Burj Salam Grand Sheraton – GRMS, LCS & EWA Fairmont Ajman & Fujairah – GRMS & EWA Wasl Hotels Hyatt – GRMS & EWA Starwood Luxury collection – GRMS Rixos Al Fattan - GRMS Show less

• Sales Team Leader

  • Oct 2012 - Jun 2014

  Responsible for Managing the team and achieving the given targets.

• Sr. Sales & Marketing Engineer

  • Jun 2008 - Sep 2012

   Being responsible for handling the Dubai & Northern Emirates, was able to successfully win prestigious projects for Lighting Control, Energy Meters, Dimming systems & Guest Room Management systems. Provide detailed technical support from the design stage to the implementation stage of high end projects. Developed Sales plan to support existing customers, provided technical and engineering support to emerging customers and develop new channel partners in this process Regular visit to consultants updating them on the specifications & design for future projects. Show less



SMKA Electric LLC

• United Arab Emirates
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Sr.Sales Engineer

  • Dec 2006 - Apr 2008

   Successful in setting up the Low voltage division by establishing relationships with companies such as Merten & Theben Germany for KNX based lighting control systems, Q Engineering Australia for Dimming systems, TCS Germany – Audio & Video intercom systems, GE Security for Access control & CCTV systems,  Developed Sales plan to support emerging account customers.  Provided technical and engineering support to emerging customers.  Successful in setting up the Low voltage division by establishing relationships with companies such as Merten & Theben Germany for KNX based lighting control systems, Q Engineering Australia for Dimming systems, TCS Germany – Audio & Video intercom systems, GE Security for Access control & CCTV systems,  Developed Sales plan to support emerging account customers.  Provided technical and engineering support to emerging customers.



SIBCA

• United Arab Emirates
• Fire Protection
• 700 & Above Employee

• Sales & Commissoning Engineer

  • Dec 2004 - Oct 2006



Edutech

• United Arab Emirates
• Education Administration Programs
• 100 - 200 Employee

• IT Engineer

  • Dec 2002 - Mar 2004