Account Director

• Jul 2022 - Present

Account Director

• May 2021 - Jun 2022

Developed and executed full proposal of services for 2021-2022 initiatives to reimagine and redesign a Fortune 500 brand clothing retailer brand after being sought to return to the account because of a healthy relationship with the client Led two teams with a total of roughly 40 teammates across strategy, creative, account, production, PR, project management and branding consultation efforts to execute on scopes for a CPG brand as well a nationally-recognized service brand Coached and mentored emerging talent both within and outside of the Account Leadership department Show less

Account Supervisor

• Dec 2020 - Apr 2021

Led the inaugural, full-scale, and integrative launch of the 2021 Campaign for a national pest control account across 4 lines of business and 5 separate teamsOversaw the launch of the ad campaign for a Fortune 500 clothing retailer, garnering the highest number of sales in over 100 years Sold in and led the largest activation since the inception of the 19-year partnership for an account I had helped grow over the past 3 years

Product Marketing Manager, Humanities

• Dec 2019 - Sep 2020

Planned and oversaw fiscal year marketing and advertising across Humanities sub-brands Authored product positioning and competitive messaging for two English Language Arts (ELA) K-12 curricula Crafted the brand-level strategy and led the team of product marketers in Enterprise marketing for the Summer 2020 product launch Driving vision and direction as project lead for a Cultural Competency and Responsiveness initiative to demonstrate the Great Minds’ approach in ELA curricula Show less

Account Supervisor

• Jan 2019 - Dec 2019

Led two, separate teams and 20 colleagues across day-to-day operations, large-scale productions, media deployment, and strategy/growth initiatives for leading CPG brand in Men's Underwear and a national supply chain, fleet management, and logistics companyEngineered client support and shepherded internal teams on a pivotal 2018/2019 production which aimed to shift consumer perception in the Men's Underwear marketServed as account lead on a pro-bono initiative with a national service organizationProvided ongoing mentorship for two junior-level account managers Show less

Account Executive

• Oct 2017 - Dec 2018

Within 6 months of agency employment, acquired full account ownership of a Fortune 500 CPG clothing retailer brandLaunched the first B2B social campaign for a leading supply chain and logistics companyWas regularly sourced for out-of-scope account work and project leadership for one of the top banking and finance companies in the US

Associate Strategic Leader

• 2016 - 2017

Through high level presentation, increased overall team revenue by 6% and the fiscal commitment of top three clients by an average of 18.6%Enhanced and drove programmatic growth during fiscal year 2017 by leading and coordinating departmental trainings on campaign strategyAuthored best practices for client presentations on digital marketing strategies and media contentUpgraded the measured health of the relationship with five high-risk clients transferred to my book for this purpose Show less

Account Coordinator

• May 2015 - 2016

Co-commissioned contracts for nearly 30% of the entire book of team revenue within global budget deadline Directed a team of seven on over 80 campaign launches Identified strategic, fiscal, and programmatic opportunities for entire book of accounts to inform weekly reports provided to Vice President of Client ServicesPiloted team reporting procedure to standardize development and delivery of client campaign study results

Project Manager

• Jul 2014 - Jul 2015

Over the course of a year, deployed over 270 campaigns to an average audience size of 25,000 recipientsImproved FY15 team performance metrics by an average of 5% in the areas of creative delivery, production timing, and quality assurance Led targeted, ancillary projects for twelve high-profile clients to achieve FY16 contract renewal objectivesFully supervised 50% of the projects on the largest team in the company within nine months of onboarding

Program Development Coordinator

• Apr 2013 - May 2014

Administered over eight conferences in one year on mental health wellness Supervised an average of four staff and subcontractors across two conference seasons Member of board resource committee to plan the September fall fundraiser in 2014 Administered over eight conferences in one year on mental health wellness Supervised an average of four staff and subcontractors across two conference seasons Member of board resource committee to plan the September fall fundraiser in 2014

Sexual Abuse Intervention Advocate

• Oct 2011 - Apr 2013

Elevated organizational profile with prospective donors and for community awareness through weekly requested speaking engagements Secured partnership with Riverside Regional Jail for the purposes of hosting support groups for survivors of violence Raised the support of five local faith-based organizations as co-chair of the board’s faith engagement sub-committee Elevated organizational profile with prospective donors and for community awareness through weekly requested speaking engagements Secured partnership with Riverside Regional Jail for the purposes of hosting support groups for survivors of violence Raised the support of five local faith-based organizations as co-chair of the board’s faith engagement sub-committee

Instructor/On-Campus Native English Speaker

• Apr 2009 - May 2010

Developed bi-lingual lesson plans for music, theater, English, and extracurricular computer for 1st through 3rd year students Accommodated different learning capacities across 25 students, impacted by social and emotional experiences, in the course of daily work and after-school care Developed bi-lingual lesson plans for music, theater, English, and extracurricular computer for 1st through 3rd year students Accommodated different learning capacities across 25 students, impacted by social and emotional experiences, in the course of daily work and after-school care