Libby (Kindle) Sundgren
Director Of Community Relations at KING 5 Media Group- Claim this Profile
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Bio
Experience
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KING 5 Media Group
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United States
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Director Of Community Relations
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Jun 2018 - Present
Ideate and execute large-scale station events: communicate with various stakeholders; manage multiple vendors; lead marketing and broadcast special content, design and production; manage budget and contract negotiation; lead event build-out and day-of logistics. Drive annual growth of station's largest community initiative, Home Team Harvest. Lead and execute community engagement campaigns, partnerships and sponsorships. Manage outbound station communication. Guide community content on broadcast, digital and social platforms. Establish and nurture strategic partnerships with key community organizations, advancing social impact priorities and designating grant recipients.
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Seattle Met
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United States
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Media and Telecommunications
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1 - 100 Employee
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Associate Publisher
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Apr 2016 - Sep 2017
Leader at a city and regional magazine with a monthly audience of 3,235,762 (print, digital, social media, and event marketing). Responsible for branding, marketing, strategic partnerships, event production, and event revenue growth. Organizational wizard, skilled relationship builder, and event production extraordinaire.
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Marketing & Events Director
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May 2014 - Apr 2016
Events: Event marketing is one of the most effective ways to engage consumers with your brand, and requires creativity, excellent relationship building skills, extreme organization, and the ability to think on your feet. I plan and execute 12-17 signature events per year, from private events to 1,500+ person launch parties, these run the full gamut. I am involved in every aspect of the event, including creative conception, goal and budget analysis, sponsorship sales, and onsite production. Over the last six years, I’ve spearheaded fundraising events that have raised over $1.1m for local non-profits. Sponsorship, Development, and Community Relations: I work with over 100+ nonprofits on a yearly basis, sponsoring a minimum of 40+ events and campaigns as a media entity, and incorporating 50+ organizations into our own events and philanthropic initiatives. Planning and sponsoring almost 1,000 events during my tenure has introduced me to even greater number of event partners, community leaders, and businesses. Maintaining and strengthening these relationships, and continually finding ways to bring value to our partners, is one of the most exciting and rewarding aspects of this position. Branding and Marketing: Working in conjunction with our Audience Development, Sales, Editorial, and Digital teams, I work on a daily basis to exceed the standard we’ve set in this market. Actions include, but aren’t limited to, developing social media contests to engage readers, guide the concept and product of marketing materials and campaigns, and expanding strategic partnerships within the community and beyond to reach marketing initiatives.
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Marketing & Events Manager
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Jun 2012 - May 2014
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Marketing & Events Associate
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Apr 2011 - Jun 2012
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Advertising & Marketing Project Coordinator
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May 2010 - Apr 2011
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Education
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Gonzaga University
Bachelor of Arts, Public Relations, Biology