Lianna Matt McLernon
Marketing and Communications Director at Theater Mu- Claim this Profile
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Topline Score
Bio
Lisa Marchand
Lianna was such a pleasure to work with throughout her custom editorial internship. She turned around quick, clean assignments constantly and made such a great addition to the team. She has an incredibly bright future and is ready for the working world long before graduation.
Lisa Marchand
Lianna was such a pleasure to work with throughout her custom editorial internship. She turned around quick, clean assignments constantly and made such a great addition to the team. She has an incredibly bright future and is ready for the working world long before graduation.
Lisa Marchand
Lianna was such a pleasure to work with throughout her custom editorial internship. She turned around quick, clean assignments constantly and made such a great addition to the team. She has an incredibly bright future and is ready for the working world long before graduation.
Lisa Marchand
Lianna was such a pleasure to work with throughout her custom editorial internship. She turned around quick, clean assignments constantly and made such a great addition to the team. She has an incredibly bright future and is ready for the working world long before graduation.
Credentials
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Google Ads Display Certification
Google Digital Academy (Skillshop)Feb, 2022- Oct, 2024 -
Google Ads Search Certification
Google Digital Academy (Skillshop)Feb, 2022- Oct, 2024
Experience
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Theater Mu
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United States
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Performing Arts
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1 - 100 Employee
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Marketing and Communications Director
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Oct 2021 - Present
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Center for Infectious Disease Research and Policy (CIDRAP)
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United States
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Public Health
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1 - 100 Employee
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Editor/Writer
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Sep 2020 - Oct 2021
-Pitched, wrote, and edited news stories on infectious disease research, public health topics, and the drug supply chain -Maintained the Resilient Drug Supply Project's biweekly newsletter, website pages, Twitter account, and outreach analytics reports -Tracked supply chain news and helped with news tracking projects -Pitched, wrote, and edited news stories on infectious disease research, public health topics, and the drug supply chain -Maintained the Resilient Drug Supply Project's biweekly newsletter, website pages, Twitter account, and outreach analytics reports -Tracked supply chain news and helped with news tracking projects
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Greenspring Media
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Content Director | Associate Editor
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Jun 2017 - Sep 2020
-Project managed, wrote, and edited custom publications -Wrote and edited blogs, departments, and features for Midwest Home -Wrote print and online pieces for Minnesota Monthly, particularly covering theater and style -Managed the biweekly Minnesota Monthly style newsletter and social media posts (and formerly helped with the weekly travel newsletter) -Supervised editorial interns In May 2019, in addition to being an associate editor for our custom publications, I added the title of content director, and in April 2020, I began helping out with Midwest Home's print and digital stories as its associate editor. Show less
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Digital Media Intern
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Oct 2019 - Mar 2020
Created content, scheduled, and managed Facebook, Twitter, and Instagram accounts; analyzed monthly social media statistics. Created content, scheduled, and managed Facebook, Twitter, and Instagram accounts; analyzed monthly social media statistics.
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Mpls.St.Paul Magazine
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Editorial Intern
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Jan 2017 - Jun 2017
Pitched and wrote more than 30 blog posts for the arts and culture and family sections, fact checked print articles, and created other content as needed for Mpls.St.Paul and its related publications Weddings and Home + Design. Pitched and wrote more than 30 blog posts for the arts and culture and family sections, fact checked print articles, and created other content as needed for Mpls.St.Paul and its related publications Weddings and Home + Design.
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The Riveter Magazine
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Book and Periodical Publishing
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Editorial Assistant
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Oct 2016 - May 2017
Coordinated with freelancers and edited pieces to appear in the Winter 2016/Spring 2017 issue and occasionally wrote for the online blog. Coordinated with freelancers and edited pieces to appear in the Winter 2016/Spring 2017 issue and occasionally wrote for the online blog.
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Executive Director
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May 2016 - May 2017
Supervised social media, public relations, distribution, and budgeting, including the annual budget request to the Student Service Fees committee; created a media promotion calendar for the annual spring concert, which featured three bands at the Triple Rock; conceptualized, coordinated, and represented The Wake at promotional, fundraiser, and outreach events.
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Online Editor
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Sep 2015 - May 2016
Pitched exclusive online content, edited articles for substance and style, recruited bloggers, and wrote a blog on "adult-ing."
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St. Paul Pioneer Press
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United States
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Book and Periodical Publishing
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100 - 200 Employee
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Features Intern
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Sep 2016 - Dec 2016
Wrote features on human interest pieces and updated the weekly "What Day Is It?" and "Quick Trips" (state-wide weekend events) sections. Wrote features on human interest pieces and updated the weekly "What Day Is It?" and "Quick Trips" (state-wide weekend events) sections.
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Carlson School of Management
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United States
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Higher Education
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400 - 500 Employee
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Editorial Intern
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May 2016 - Dec 2016
Wrote articles about Carlson School students, alumni, staff, and events and published them online using Drupal; uploaded the print magazine online; and ran social media accounts Facebook, Twitter, and Instagram. Wrote articles about Carlson School students, alumni, staff, and events and published them online using Drupal; uploaded the print magazine online; and ran social media accounts Facebook, Twitter, and Instagram.
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Minnesota Parent
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Writing Intern
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Jun 2016 - Aug 2016
Visited and interviewed staff and campers at Minnesota summer camps to write feature articles for 2017's March camp issue. Visited and interviewed staff and campers at Minnesota summer camps to write feature articles for 2017's March camp issue.
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Custom Publishing Intern
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May 2016 - Aug 2016
Wrote and blue lined for custom publications such Where Twin Cities, Bloomington and Mall of America Visitors Guide, Drinks, Real Food, and MGM newsletter. Wrote and blue lined for custom publications such Where Twin Cities, Bloomington and Mall of America Visitors Guide, Drinks, Real Food, and MGM newsletter.
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Center for Infectious Disease Research and Policy
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United States
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Public Health
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1 - 100 Employee
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Journalism Intern
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Jan 2016 - May 2016
Wrote web articles that looked at scientific research and disease trends and wrote news scans that summarized global health news. Wrote web articles that looked at scientific research and disease trends and wrote news scans that summarized global health news.
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Communications Intern
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May 2015 - May 2016
Developed a social media plan for the upcoming year, coordinated marketing for the Major/Minor Expo, created the instruction videos for CAPE's interactive and online Action Plan, wrote copy for internal and external communications, and more. Developed a social media plan for the upcoming year, coordinated marketing for the Major/Minor Expo, created the instruction videos for CAPE's interactive and online Action Plan, wrote copy for internal and external communications, and more.
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The Quidditch Post
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Online Media
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Copy Editor
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Oct 2015 - Apr 2016
Fact checked and copy edited articles varying from in-depth sports analyses to op-eds surrounding the international quidditch community. Fact checked and copy edited articles varying from in-depth sports analyses to op-eds surrounding the international quidditch community.
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Minnesota Zoo Foundation
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United States
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Fundraising
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1 - 100 Employee
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AZUL Program Intern
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Jan 2015 - Aug 2015
Helped coordinate the young professionals gala, wrote copy for communications including social media, brainstormed marketing ideas, provided event support, and fell in love with the Zoo every day. Helped coordinate the young professionals gala, wrote copy for communications including social media, brainstormed marketing ideas, provided event support, and fell in love with the Zoo every day.
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Perkins & Marie Callender's, LLC
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United States
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Restaurants
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Server
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Sep 2014 - Jun 2015
Created a welcoming and personalized experience for guests while offering efficient and attentive service
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Hostess
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Dec 2013 - Nov 2014
Exuded the friendly persona of the Perkins' restaurants to customers while giving efficient and organized service.
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Minnesota Student Association
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United States
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Government Administration
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1 - 100 Employee
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Digital Media Assistant
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Sep 2014 - May 2015
Created content for social media, draft communication messages such as news releases, copy-edit, monitor current events, and create a weekly news brief for executive staff Created content for social media, draft communication messages such as news releases, copy-edit, monitor current events, and create a weekly news brief for executive staff
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Contributing Writer
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Sep 2013 - May 2015
Wrote for the Cities, Voices, or Sound and Vision section of The Wake Magazine. Create an angle off of a pitch from either the section editor or an original idea, find sources, and produce a polished article.
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Cities Intern
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Sep 2014 - Dec 2014
Pitched ideas for the Cities (local news) section for The Wake, wrote Cities articles, and attended staff meetings.
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Social Media Director
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Sep 2014 - Dec 2014
Coordinated and supervised social media posts of the student magazine, TRAX Fashion Coordinated and supervised social media posts of the student magazine, TRAX Fashion
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Social Media Assistant
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Feb 2014 - May 2014
Created content regularly for social media accounts that was cohesive with the TRAX Fashion brand and representative of the University of Minnesota population that the student magazine served. Created content regularly for social media accounts that was cohesive with the TRAX Fashion brand and representative of the University of Minnesota population that the student magazine served.
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Education
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University of Minnesota-Twin Cities
Bachelor of Arts (B.A.), Strategic Communication, English