Lia Fyles
Director, Landmark Events at London Landmarks Half Marathon Limited- Claim this Profile
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English Native or bilingual proficiency
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French Professional working proficiency
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Japanese Elementary proficiency
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Spanish Elementary proficiency
Topline Score
Bio
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Experience
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London Landmarks Half Marathon Limited
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United Kingdom
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Events Services
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1 - 100 Employee
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Director, Landmark Events
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Jan 2023 - Present
I am responsible for leading the Landmark Events Business for Tommy's. All Landmark events are 100% not-for-profit and are created to raise money for Tommy’s along with benefiting hundreds of other charities as well. The events we currently have within our portfolio are the London Landmarks Half Marathon, the London Landmarks Skyscraper Challenge and the Local Landmarks 10k.
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Board Director. LLHM LTD
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Sep 2019 - Present
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Race Director. LLHM
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Jan 2017 - Present
I am responsible for the overall successful delivery of the London Landmarks Half Marathon.
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Tommy's
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United Kingdom
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Non-profit Organization Management
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1 - 100 Employee
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Director
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Dec 2014 - Dec 2016
Responsible for creating, developing and launching a new central London half marathon to benefit Tommy's and the charity sector.My responsibilities included writing the business plan, creating the brand name, positioning and visual identity resulting in the creation of the London Landmarks Half Marathon, qualitative/quantitative research and gaining stakeholder approval for the associated road closures and overall permission for the event to take place.
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Marketing & Events Director
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Apr 2012 - Dec 2015
Responsible for Tommy's running, cycling and challenge event programmes along with the charities marketing activity and individual giving campaigns.
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Marketing and Events Manager
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Jun 2009 - Mar 2012
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Brand Manager
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Nov 2008 - May 2009
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Global Assistant Brand Manager
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May 2006 - Nov 2008
Part of the team responsible for launching a new limited edition hair collection in collaboration with Session Stylists.The research results were so successful for the limited edition concept, the project became the re-launch of the global master brand 'Sunsilk Co-Creations'
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IT Manager
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Aug 2005 - May 2006
Responsible for managing global IT requests and managing the IT Procurement Manager
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Japan Exchange and Teaching Program(me) (JET)
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International Affairs
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700 & Above Employee
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Assistant Language Teacher
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Aug 2004 - Jul 2005
Responsible for improving and developing English teaching practices in Japanese schools Responsible for improving and developing English teaching practices in Japanese schools
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IT Procurement Manager
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Aug 2003 - Jul 2004
Responsible for purchasing all IT hardware and software for Unilever Responsible for purchasing all IT hardware and software for Unilever
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Education
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University of Leeds
BSc Mathematics, Mathematics -
Université Paris Sud (Paris XI)
Mathematics, Erasmus Programme -
Wirral County Grammar School
GCSE: 5 A's, 3 A*. A Levels: 2 A's, 1B