Leyla Öztürk

Marketing Executive at REDON Technology
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Istanbul, Turkey, TR
Languages
  • İngilizce Native or bilingual proficiency

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Experience

    • Türkiye
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Marketing Executive
      • Jun 2023 - Present

    • Marketing Manager
      • Oct 2022 - Jun 2023

      Digital Group

    • Product Manager
      • Aug 2020 - Oct 2022

      Owandy Radiology-Managing the Owandy Radiolog device portfolio within the Turkey Market. Defining and shaping the sales & marketing strategy, supporting and enhancing product position in the market in line to ensure competitive advantage.-Monitor all sales and business development functions-Developing & implementing a strategic marketing plan and defines the direction for new products (positioning, key procedures, main plan)- Serving as technical adviser, demonstrating products and troubleshooting product issues-Informing, training and coaching the sales teams along with technical team on the latest information on product category.-Providing necessary training to the healthcare providers for the Dental Imaging Software-Regularly updating sales team and HCPs about recent clinical data via appropriate communication tool-Managing social media and related marketing tools-Conducing regular visits to the customers, meeting and site visits-Organization and participation in Exhibitions, Trade show and Workshops Show less

    • Germany
    • Medical Equipment Manufacturing
    • 300 - 400 Employee
    • Imaging Sales Responsible
      • Sep 2019 - Aug 2020

    • Türkiye
    • Medical Device
    • 1 - 100 Employee
    • Product Manager
      • Sep 2017 - Sep 2019

      (Product Marketing and Development) •Reporting to GM •Creating and preparing overall and annual marketing plans and brand strategy and budget •Analyzing and defining the needs and key trends •Managing all marketing activities and campaigns •Developing and creating product catalogues, product training materials and all other marketing tools •Provide necessary field visits with the sales team •Support the training of sales team to ensure required knowledge is known – including, product information, product positioning vs competitors •Communicating to customers regarding updates, new products. Show less

    • Medical Device
    • 700 & Above Employee
    • Product Specialist
      • Jan 2016 - Jun 2017

      (Product Marketing and Development ) • Reporting to Marketing Lead in Warsaw hub • Participate in the development of the country strategy for KOL in collaboration with the Marketing Lead and the Strategic Business Unit • Tactical execution of the Regional Commercial Organisation and delivery of quality education programmes for healthcare professionals • Delivery of salesforce and dealer training programmes • Support the sales teams by providing in country guidance and an expert opinion when required • Monitor clinical publications and provide relevant updates to sales • Responsibe for controlling, monitoring and updating the training and marketing budget with forecasted/actual spend on monthly bases • Management of marketing activities; such as advertising, promotion programs, PR acivities • Support commercial and marketing leads in drafting commercial plans • Setting goals & implementation of marketing activities • Leading new product launches • Follow up the regulatory issues working closely with the regulation team Show less

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Sr. Sales Specialist
      • Feb 2012 - Jan 2016

      (Sales Department, Diabetes Business Unit)• Reporting to Business Unit Manager• Attending appointed cases with Health Care Professionals and Education Nurses, assisting them in using/implanting Medical devices• Supporting physicians, nurses and patients; clinically and technically during the usage of the products• Organizing meetings with KOLs in order to increase awareness of our medical products• Promoting both new and existing products to current and potential customers• Ensuring high quality and timely reporting of sales information, market trends, and forecasting of sales information and implementing• Participating in product ordering and inventory management• Responsible for sales activities for the diabetes medical product line Show less

    • Customer Service Representative
      • Sep 2010 - Feb 2012

      (CRM)• Handling general pre and post-sales queries and claims• Processing and booking orders with follow-up activities• Providing logistics and basic product information to internal and external customers• Supporting customers with credit and financial information• Updating customer queries in to CRM system and to follow-up• Providing sales reports on monthly bases• Follow-up all complaints and satisfaction data from customer side

    • Higher Education
    • 700 & Above Employee
    • Nurse Intern
      • Jun 2009 - Sep 2009

      Surgery Clinic Surgery Clinic

Education

  • Üsküdar Üniversitesi
    Associate's degree, Dental Prosthesis Technology
    2021 - 2023
  • Yeditepe Üniversitesi
    Master of Business Administration (MBA), Marketing Management
    2014 - 2017
  • Koç Üniversitesi
    Diabetes Education Nurse
    2014 - 2014
  • Trakya Üniversitesi
    Health Sciences, Faculty of Nursing
    2005 - 2010
  • DAS
    T.C. Ministry of Health Disinfection, Antisepsis and Sterilization School

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