Experience

Icario

• United States
• Hospitals and Health Care
• 100 - 200 Employee

• Senior Manager, Product Content Strategy & Writing

  • Oct 2022 - Present

• Manager, Engagement & Content Strategy

  • Nov 2021 - Nov 2022

• Engagement Strategist

  • Oct 2019 - Nov 2021



Pour Wine Bar Bistro

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Server

  • Mar 2013 - Nov 2021

  o Communicate effectively with customers, co-workers and management o Greet, inform and serve customers efficiently in a fast-paced environment o Communicate effectively with customers, co-workers and management o Greet, inform and serve customers efficiently in a fast-paced environment



NovuHealth

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Content Strategist

  • Feb 2019 - Oct 2019

  o Lead the creative team through the design process, starting at mapping sessions to product implementation o Own content strategy for omni-channel communications o Create communication plans that drive performance for existing and emerging productso Partner with Product Managers and Product Owners to build the product and execute the communication plan o Align strategic vision to goals for the business and cliento Oversee the content creation process and ensure it aligns to channel best practices, compliance and the strategyo Research healthcare market trends o Understand and comply with Centers for Medicare and Medicaid Services (CMS) Show less

• Copywriter

  • Mar 2017 - Feb 2019

  o Write omni-channel content that is concise, clear and meets user needso Proofread and edit creative materials for SMS, IVR, print, digital and emailo Research health market trends o Collaborate with designers, client managers, and developers to create and maintain a high-quality product experience



Hailey Sault

• United States
• Marketing Services
• 1 - 100 Employee

• Writing and Marketing Intern

  • Sep 2016 - Dec 2016

  o Collaborate with creative team to design a marketing plan for a nonprofit, health-related organization o Build a relationship of trust with client and identify the client’s needs, mission and goals o Create messaging for marketing materials o Participate in client meetings and contribute to their mission of creating a healthy world o Collaborate with creative team to design a marketing plan for a nonprofit, health-related organization o Build a relationship of trust with client and identify the client’s needs, mission and goals o Create messaging for marketing materials o Participate in client meetings and contribute to their mission of creating a healthy world



Recreational Sports Outdoor Program- UMD

• Duluth, MN

• Fitness Instructor

  • Jan 2015 - Dec 2016

  o Communicate successfully and appropriately with fitness class participants to avoid injury or harm o Instruct, lead, and motivate class participants with a positive attitude o Design class formats (music and workout moves) that are both challenging and fun o Communicate successfully and appropriately with fitness class participants to avoid injury or harm o Instruct, lead, and motivate class participants with a positive attitude o Design class formats (music and workout moves) that are both challenging and fun



UMD Sports Information Department

• Duluth, MN

• Communications Intern

  • Jan 2014 - Dec 2016

  o Organize statistics, player profiles and game summaries for various sports o Assist with game-day activities and record live statistics at sporting events o Work with Word, InDesign, and Photoshop to design SID materials o Organize statistics, player profiles and game summaries for various sports o Assist with game-day activities and record live statistics at sporting events o Work with Word, InDesign, and Photoshop to design SID materials



UMD Alumni Association

• Duluth, Mn

• Marketing and Communications Intern

  • Jan 2016 - May 2016

  o Write news releases, promotion emails and social media messages related to UMD events and alumni o Coordinate the food, entertainment, prizes, volunteers and party design for the UMD graduation event o Communicate event information with volunteers, vendors and students o Write news releases, promotion emails and social media messages related to UMD events and alumni o Coordinate the food, entertainment, prizes, volunteers and party design for the UMD graduation event o Communicate event information with volunteers, vendors and students



Education- UMD

• Duluth, MN

• Teaching Assistant

  • Sep 2014 - Dec 2014

  o Organize and present course information to college students o Assist students in developing presentations and answer questions regarding course material o Organize and present course information to college students o Assist students in developing presentations and answer questions regarding course material