Lexi Sohaney
Senior Outbound Sales Development Representative at Muck Rack- Claim this Profile
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Bio
Credentials
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Boolean Search Certification of Achievement
Muck RackMay, 2023- Nov, 2024 -
Muck Rack Essentials
Muck RackNov, 2022- Nov, 2024 -
The Fundamentals of Digital Marketing
Google Digital GarageNov, 2021- Nov, 2024 -
Social Media Marketing Certification Course
HubSpot AcademyNov, 2021- Nov, 2024
Experience
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Muck Rack
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United States
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Software Development
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200 - 300 Employee
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Senior Outbound Sales Development Representative
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Jan 2023 - Present
Muck Rack helps organizations find the right journalists to pitch, report on media coverage and prove the value of their work.
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Outbound Sales Development Representative
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Aug 2022 - Dec 2022
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Gregory FCA
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United States
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Public Relations and Communications Services
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100 - 200 Employee
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PR Associate
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May 2022 - Aug 2022
-Worked with clients on the clean tech & energy vertical -Secured thoughtful, earned media coverage for clients -Built relationships with local, trade, and national reporters -Stayed on top of industry trends -Developed a firm personal understanding of issues, processes, terms, products, and regulations specific to clients’ industries -Worked with clients on the clean tech & energy vertical -Secured thoughtful, earned media coverage for clients -Built relationships with local, trade, and national reporters -Stayed on top of industry trends -Developed a firm personal understanding of issues, processes, terms, products, and regulations specific to clients’ industries
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Public Relations Student Society of America (PRSSA)
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United States
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Public Relations and Communications Services
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200 - 300 Employee
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Vice President at Bloomsburg University Chapter
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Aug 2021 - May 2022
-Demonstrated leadership as Vice President of the chapter organization -Competed in PRSSA's annual Bateman Competition -Researched, created, implemented, and evaluated a full-scale PR campaign for the Lymphoma Research Foundation, and increased awareness of the disease and non-profit organization by 87% -Increased chapter membership by 73% during my term as VP -Demonstrated leadership as Vice President of the chapter organization -Competed in PRSSA's annual Bateman Competition -Researched, created, implemented, and evaluated a full-scale PR campaign for the Lymphoma Research Foundation, and increased awareness of the disease and non-profit organization by 87% -Increased chapter membership by 73% during my term as VP
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Hepatitis B Foundation
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United States
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Non-profit Organizations
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1 - 100 Employee
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Communications & Events
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Jun 2021 - Nov 2021
-Coordinated an international meeting for Hepatitis B and D viruses in Toronto, Canada -Executed in-person, hybrid, and virtual events -Managed and tracked event website, registration, and budgets using EventsAir -Communicated with high-level VIPs in the biotechnology industry -Assisted with communications, including articles, website updates, press releases, development deliverables, and marketing materials -Created promotional graphics using Canva -Sent marketing and promotional emails using Constant Contact Show less
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Education
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Bloomsburg University of Pennsylvania
Bachelor of Arts - BA, Mass Communication & Public Relations -
Bloomsburg University of Pennsylvania
Minor, Marketing