Experience

MODAVAR PHARMACEUTICALS LLC

• United States
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• Vice President of Sales

  • May 2021 - Present



Independent Generic Pharmaceuticals Consultant

• Principal Consultant

  • Jun 2018 - Present

  Served in this capacity between employment in 2010, 2012, and presently. Forecasting and market consulting for multiple pharmaceutical companies and one venture capital organization. In the most extensive role, developed highly sophisticated Excel based model for forecasting units and fully loaded financials for generic pharmaceutical products. Provided detailed step-by-step instructions on the use of the model. Trained all personnel on how to use the model. Served in this capacity between employment in 2010, 2012, and presently. Forecasting and market consulting for multiple pharmaceutical companies and one venture capital organization. In the most extensive role, developed highly sophisticated Excel based model for forecasting units and fully loaded financials for generic pharmaceutical products. Provided detailed step-by-step instructions on the use of the model. Trained all personnel on how to use the model.



ECI Pharmaceuticals, LLC

• Ft. Lauderdale, FL

• V.P., Sales & Marketing

  • Sep 2019 - May 2021

  Responsible for leading all commercial marketing and sales efforts including strategic pipeline and portfolio planning, product launches, market analysis, sales, improving the company's financial position and market share growth. Drive short term business results and long term profitable growth by setting product direction to achieve increasing market share and overall revenue growth to maximize overall profitability. Responsible for leading all commercial marketing and sales efforts including strategic pipeline and portfolio planning, product launches, market analysis, sales, improving the company's financial position and market share growth. Drive short term business results and long term profitable growth by setting product direction to achieve increasing market share and overall revenue growth to maximize overall profitability.



Avet Pharmaceuticals Inc.

• United States
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• V.P., Marketing Operations

  • Aug 2014 - Jun 2018

  Joined this growing injectable and oral pharmaceutical company to lead all commercial marketing efforts for the Heritage product line. Drive short term business results and long term profitable growth by setting product direction to achieve increasing market share and overall revenue growth to maximize overall profitability. Joined this growing injectable and oral pharmaceutical company to lead all commercial marketing efforts for the Heritage product line. Drive short term business results and long term profitable growth by setting product direction to achieve increasing market share and overall revenue growth to maximize overall profitability.



Boehringer Ingelheim

• Germany
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Director of Marketing

  • Nov 2012 - Jul 2014

  Recruited to this leading injectable generics company to direct the business strategy and lead all commercial marketing efforts for all marketed Bedford products. Direct the activities of Product Management, Advertising, Web-Site content, Trade Shows, Sales & Marketing Analysis, and Customer Service. Drive short term business results and long term profitable growth by setting product direction to achieve increasing market share and overall revenue growth to maximize overall profitability. • Specific responsibilities include product-line strategy development, communication of this strategy across the division, strategic direction for promotions, advertising and media relations, coordination with sales management, and ensuring accurate monthly forecasts are developed and shared with Finance and Supply Chain. Show less



H. D. Smith

• United States
• Wholesale
• 100 - 200 Employee

• Director Generic Pharmaceuticals Business Development

  • Jun 2010 - Nov 2012

  Recruited to this national pharmaceutical wholesaler to build a pricing department and implement customer programs and pricing strategies for generic pharmaceuticals to increase sales and maximize profitability. • Customer Pricing Programs: Developed and launched Long Term Care pricing initiative, hospital injectable back-up program, and joint-venture oral solids program with large group purchasing organization. • Department Expansion: Expanded department from one direct report to four direct reports and six indirect reports. Built high functioning, well respected team. Show less



KV Pharmaceutical

• Pharmaceutical Manufacturing
• 300 - 400 Employee

• Director, Marketing Operations/New Product Planning

  • Oct 2001 - Mar 2010

  Recruited to this 1700 employee brand and generic pharmaceutical company with >$1 billion market cap to assist in marketing of the generic pharmaceuticals. Focus on Pain Management, Cardiovascular, Gastrointestinal Disorders, Allergy and Women’s Healthcare. Started as Product Manager, promoted to Senior Product Manager, and then promoted to Director. • Portfolio Management: Directed the day-to-day planning and coordination of future internal and external development products for > 125 generic drugs through the maintenance of the portfolio optimization tool and the Seven (7) Year Plan. Identified and/or participated in new business development activities aimed at expanding the Company’s product line and provided the necessary support for ETHEX Business Development. • Managed Contracts Team: Supervised and directed the Contracts Department to ensure that pricing for all customers was accurate and that price changes were implemented in a timely manner. • Streamlined Processes: Created many templates/forms to improve the speed and accuracy of many work flows, such as an Automated Net Price Grid, Automated Price Adjustment Module, Bid Template, Enhanced Forecast Model, WAC Reduction Analysis template, 7 Year Plan template, and a portfolio optimization tool. • Product Launches: Managed key product launches, including product forecasting and production, establishing and maintaining trade class pricing grids, developing advertising, sales promotions and marketing material, and providing packaging recommendations. Successfully managed and grew generic product line representing approximately $140MM in gross sales, 53% of the division’s total gross sales. Show less



Various

• Jacksonville, Florida Area

• Interim Sales Experience

  • Apr 2000 - Mar 2001

  Senior Account Executive, Health Life Sciences, with Intellinex, a division of Ernst & Young, and Senior Sales Executive with Siemens Information and Communication Networks. Senior Account Executive, Health Life Sciences, with Intellinex, a division of Ernst & Young, and Senior Sales Executive with Siemens Information and Communication Networks.



Eli Lilly and Company

• United States
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Account Executive, Managed Care

  • Jun 1998 - May 1999

  Recruited by the now 10th largest pharmaceutical company in the world, focusing on psychiatry, diabetes, cardiac and women’s healthcare arenas in managed care settings. Negotiated contracts, implemented interventions initiatives with customers and ensured a coordinated sales effort to successfully drive the contracts, representing total annual sales volume of greater than $12MM. Recruited by the now 10th largest pharmaceutical company in the world, focusing on psychiatry, diabetes, cardiac and women’s healthcare arenas in managed care settings. Negotiated contracts, implemented interventions initiatives with customers and ensured a coordinated sales effort to successfully drive the contracts, representing total annual sales volume of greater than $12MM.



Zenith Goldline, Division of IVAX (now Teva)

• Miami/Fort Lauderdale Area

• Director of Managed Care Marketing/Marketing Director

  • Apr 1996 - Jun 1998

  Recruited to provide managed care expertise and direction for large generic pharmaceutical manufacturer. • Product Launches: Successfully developed and coordinated comprehensive launch plan for first generic product with a national registry, with concerted marketing efforts directed towards physicians and retail pharmacies. Expected first year gross sales were approximately $50MM. Managed key product launches, including product forecasting and production, establishing and maintaining trade class pricing grids, developing advertising, sales promotions and marketing material, and providing packaging recommendations. • Develop and Implement Corporate Managed Healthcare Marketing Strategy: responsible for marketing of extensive product line to the Managed Healthcare Industry, representing approximately 1/3 ($125MM) of company’s gross annual sales. Show less



Parke-Davis, division of Warner Lambert (now Pfizer)

• Dallas/Fort Worth Area

• Director, Healthcare Systems and Sales, South Central

  • May 1992 - Apr 1996

  Also held positions of Senior National Account Manager, Healthcare Management & Corporate Account Executive, Institutional Health Care. • Sales Achievement: Exceeded sales target by 10.8% in 1992, 7% in 1993, 8% in 1994, and increased net contracted sales by 6% in 1995. • Personnel Management: Built and trained a successful team of 7 National Account Managers in South Central U.S. • Program Joint Venture Development: developed and implemented a Smoking Cessation program with one of the nation’s largest hospital alliances. Show less



Vizient, Inc

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Product Manager, Private Label Marketing

  • Jan 1989 - May 1992

  Also held position of Product Manager, Pharmacy. Managed and marketed the Pharmacy and Laboratory Private Label products, which included 25 product lines with sales of over $56MM. Identified and launched new products. Managed an Associate Product Manager. Managed and negotiated 30 Pharmacy contracts. Also held position of Product Manager, Pharmacy. Managed and marketed the Pharmacy and Laboratory Private Label products, which included 25 product lines with sales of over $56MM. Identified and launched new products. Managed an Associate Product Manager. Managed and negotiated 30 Pharmacy contracts.



Connaught Laboratories, Inc. (now Sanofi Adventis Pasteur)

• Swiftwater, PA

• Biological Product Specialist

  • Jan 1986 - Jan 1989

  Also held positions of Associate Product Manager and Marketing Associate. Vaccine manufacturer and distributor. Performed sales and marketing functions. Also held positions of Associate Product Manager and Marketing Associate. Vaccine manufacturer and distributor. Performed sales and marketing functions.