Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • Growth Marketing Manager (W2W)
      • Aug 2022 - Present

      - running, analyzing, and rolling out web experiments aimed to grow ROAS: pricing strategy, onboarding flow, paywall designs, and promo offers - hypotheses forming, testing and analyzing the results - LTV prediction and day-to-day monitoring of the key marketing metrics (CPA, Revenue, Rebill Rate, web funnel metrics) - Business analysis, as well as analysis of user behaviour, to define points of growth and to make data-driven decisions - Market research of health&beauty app industry trends as well competitor landscape to continually propose marketing decisions and product improvement Show less

    • United Kingdom
    • User Acquisition Manager
      • Nov 2021 - Present

      - Setting up and launching ad campaigns to promote Health&Fitness apps- Optimization and scaling of the campaigns for achieving KPIs - Analytics of the campaigns and attracted users;- Campaign media planning based on purchasing analytics;- Hypotheses forming, testing and analyzing the results;- Formation of ideas and concepts for advertising creatives; - Interaction with the designers, task setting and management

    • User Support & Content Manager
      • Apr 2021 - Oct 2021

      As a Support Manager:- Overall performance of the customer support- Introducing a statistical system of calculating customer inquiries- Analysing and summarising customer feedback, searching for the solutions to prevent their issues- Preparing reports- Processing refunds and cancellations via PayPal and Stripe payment systems- Processing and managing Stripe and PayPal payment systems disputes, analysing of the results, optimization of the dispute processing workflow- Optimising customer support flow and processes- Solving extraordinary client's issues- Onboarding new team members, providing training to them, and evaluating their performanceAs a Content Manager:- Market research. Analyzed key health&beauty app industry trends and competitor landscape to propose content decisions and product improvement continually.-Research, systematization, and copywriting of expert sources nutritionist data to promote in-App diet features - Writing and editing a complete guide to the Keto diet as one of the content out-App decisions- Localisation of content in the applications and landings- Сlose interaction with the technical team, pre-release testing of applications, landing pages, and Paywalls for bugs and UI/UX compliance Show less

    • Mexico
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • User Operations Manager
      • Nov 2019 - Apr 2021

      User Management (VIP): - Providing timely service to high-value users, and improving customer satisfaction rate - Increasing the number of paid users and high-value users, their retention rate, coverage, recharge, and ARPPU - Identifying user needs and providing relevant solutions and policy updates - Face-to-face meetings and online streamings for current and potential VIP users - Designing activities for high-value users (special offers, PKs, lucky draws) Community Management: -Preparing and implementing community policies, policy updates, and guidelines - Increasing DAU, retention rate, and revenue through communities; encouraging more people to join communities - Collecting feedback from the community and providing timely solutions - Establish an understanding of users to improve user experience - Building various channels of communication - online streaming, WhatsApp groups, IM, push, the official account in the app - Localization of content and activities provided by the HQ Event Management (VIP and Community): - Designing online events (country/regional/international PKs, lucky draws, content activities, special offers) - Following up, operating, and analyzing online events - Increasing revenue and number of paid users through online events - Increasing event coverage rate among communities, PK times, time coverage for content activities Show less

    • Leading freight forwarder in the department of consolidated and full cargoes in the CIS regions
      • Feb 2018 - Nov 2019

      •set tasks for the department employees and monitor their execution•search and attract new customers•build and developу relationships with partner companies•control of receivables•customer satisfaction monitoring•search for solutions to improve the efficiency of the department•search for solutions to logistics problems: development and calculation of the besttransport schemes for cargo delivery•coordination of the interaction of all participants in international shipping•full control and solution of emerging issues at all stages of the transport chain•maintenance and control of shipping documentation•monitor the progress of transportation Show less

    • Freight Forwarder
      • Feb 2015 - Feb 2018

      Organize international shipping processes•organization and control of the international door-to-door shipping (export/import)•interaction with carriers, terminals, customs departments•maintain documentation, correspondence with foreign suppliers, negotiate theterms of transactions, conclude contracts•check and draw up shipping documents•searching and attraction of new carriers, work with an existing carrier base•price negotiation of the company's services

Education

  • Belarusian State Economic University
    Finance and credit in foreign trade activity
    2011 - 2015

Community

You need to have a working account to view this content. Click here to join now