Experience

ALDO Shoes & Accessories Vietnam

• Vietnam
• Retail Apparel and Fashion
• 1 - 100 Employee

• Head of Sales & Operation, Expansion.

  • aug. 2022 - - heden

  Retail Sales and OperationBusiness Development & Expansion for Vietnam, Cambodia, Laos and BruneiRetail Academy Retail Sales and OperationBusiness Development & Expansion for Vietnam, Cambodia, Laos and BruneiRetail Academy



Phoenix

• United States
• Business Consulting and Services

• Comercial Director (business partner)

  • dec. 2018 - mei 2022

  COMPANY IN BRIEF: The biggest sporting good distributor in Vietnam focus on four channels: Mono, Multi-brand stores, wholesales, and E-com. Headquater is in Hanoi but its footprint spreads throughout Vietnam. Distributes a wide range of sporting footwear, apparel, accessory, and equipment. Provides the product from top to toe, from road running to the goft course.MISSION: SET UP FROM SCRATCH AND MANAGE A SUBSIDIARY OFFICE IN HCM CITY, COUNTRY BUSINESS DEVELOPMENT FOR ASICS, MAXXKER. SOUTH EXPANSION FOR MAXXSPORT, ADIDAS, LINING. BRING NEW OPPORTUNITIES TO BUSINESS (BRAND ADOPTION), LEAD THE PROJECT OF TRANSFORMING RETAIL OPERATION FOR MORE THAN 100 RETAILS STORES COUNTRY WIDE INCLUDING ADIDAS, ASICS, LINING, LECOQ, MAXXSPORT, MAXXKER.



adidas

• Germany
• Sporting Goods
• 700 & Above Employee

• Head of Franchise Vietnam & Cambodia

  • feb. 2014 - dec. 2018

  COMPANY IN BRIEF: The adidas brand has a long history and deep-rooted connection with sport. It’s broad and diverse portfolio in both the Sport Performance and Sport Inspired categories ranges from major global sports to regional grassroot events and local sneaker culture. This has enabled adidas to transcend cultures and become one of the most recognized, credible, and iconic brands both on and off the field of play.MISSION: BE THE KEY SUCCESS FACTOR FOR THE ADIDAS FRANCHISE CHANNEL, MANAGE TO CONTRIBUTE 70% OF COMPANY YEARLY SALES BY SUCCESSFULLY LEADING ITS BIGGEST BUSINESS UNIT. PARTNERING WITH THE MARKETING, FINANCE, OPERATION TO ENSURE ALL STRATEGIC DECISIONS/DIRECTIONS, ROUTINES, PROCESSES ARE SMOOTHLY CONDUCTED.



CT Group Vietnam

• Vietnam
• Leasing Real Estate
• 1 - 100 Employee

• Hi End - Retail Sales Manager

  • mei 2013 - feb. 2014

  COMPANY IN BRIEF: C.T Group established since 1992, has been known as the symbol of a young, dynamic and diversified community who made a long step toward the new century. C.T Group kept growing along the strong growth of the nation during the "Renovation" and "Integration" periods into the world economy.Taking care business development / Full P&L and operation for: - Springfield (Spain No.2 smart casual wear brand)- Lolita Lempika (French perfume)- O.P.I (U.S.A No.1 nail lacquer brand) - Agatha ( French jewery and accessories)Work with more brand's principal to bring potential and profitable brands to Vietnam market.



VietFashion Corporation

• Retail Apparel and Fashion
• 1 - 100 Employee

• HCM Head of Sales cum National Key Account Manager

  • jul. 2011 - mei 2013

  COMPANY IN BRIEF: Established in 1998, Viet Fashion Corporation specializes in designing, manufacturing and trading Apparel fashion under the brand NinoMaxx (Casual Active), N&M (Smart casual & Hi-end Casual clean) and Maxxstyle (Casual Clean). With the network of 200 retail stores nationwide, Viet Fashion Corp is the leading retail fashion company in Vietnam.MISSION: P/L RESPONSIBLE FOR THE BIGGEST CITY’S RETAIL STORES (N&M, NINOMAXX, MAXXSTYLE), TRANSFORMING THE WHOLE BRAND IMAGE TO KEEP UP WITH THE GLOBAL TREND (1 STOP SHOPPING), NATIONAL KEY ACCOUNT CHANNEL FOR SUPERMARKET/MODERN TRADE.



Triumph International

• United States
• Oil and Gas
• 1 - 100 Employee

• South Branch Manager

  • jul. 2008 - jul. 2011

  COMPANY IN BRIEF: 125 years of celebrating women. TIV 'S products praise and encourage the uniqueness of women, bringing out the best of them!MISSION: LEADING HOCHIMINH CITY MARKET, WHERE ACCOUNTABLE FOR 60% OF COMPANY DIRECT NET SALES. SET THE STANDARD PRACTICES IN TRADE PROGRAMS, STORE OPERATION, SEASONAL TRADE SHOWS. MAINTAIN THE STRONGEST FIELD SALES TEAM WHICH COVERED HCM, SOUTHWEST, HIGHLAND WHOLESALES MARKET. COMPANY IN BRIEF: 125 years of celebrating women. TIV 'S products praise and encourage the uniqueness of women, bringing out the best of them!MISSION: LEADING HOCHIMINH CITY MARKET, WHERE ACCOUNTABLE FOR 60% OF COMPANY DIRECT NET SALES. SET THE STANDARD PRACTICES IN TRADE PROGRAMS, STORE OPERATION, SEASONAL TRADE SHOWS. MAINTAIN THE STRONGEST FIELD SALES TEAM WHICH COVERED HCM, SOUTHWEST, HIGHLAND WHOLESALES MARKET.



British American Tobacco

• Italy
• Tobacco
• 1 - 100 Employee

• Area Sales Executive

  • apr. 2007 - jul. 2008

  COMPANY IN BRIEF: the world's most international tobacco group, with quality brands sold in more than 180 markets and a responsible approach to doing business from crop to consumer.MISSION: RESPONSIBLE FOR THE NEW STRATEGIC EXCLUSIVE DISTRIBUTION MODEL IN LONG AN, TIEN GIANG, BEN TRE. SETUP NEW DISTRIBUTORS INCLUDING THE SALES TEAM, OFFICE TEAM. TO BE NUMBER 1 IN ASSIGNED TOBACCO TERRITORY. DISTRIBUTIOR’S P/L AND R.O.I ACCOUNTABILITY. COMPANY IN BRIEF: the world's most international tobacco group, with quality brands sold in more than 180 markets and a responsible approach to doing business from crop to consumer.MISSION: RESPONSIBLE FOR THE NEW STRATEGIC EXCLUSIVE DISTRIBUTION MODEL IN LONG AN, TIEN GIANG, BEN TRE. SETUP NEW DISTRIBUTORS INCLUDING THE SALES TEAM, OFFICE TEAM. TO BE NUMBER 1 IN ASSIGNED TOBACCO TERRITORY. DISTRIBUTIOR’S P/L AND R.O.I ACCOUNTABILITY.



CALOFIC

• Food and Beverage Manufacturing
• 1 - 100 Employee

• Senior Sales Supervisor

  • jan. 2002 - apr. 2007

  COMPANY IN BRIEF: Cai Lan Oils and Fats Industries Company (CALOFIC) is a joint venture between VOCARIMEX(Ministry of Industry and Trade) and Wilmar Group, Singapore.MISSION: PART OF TODAY'S SUCCESS OF WILMAR AGRO VIETNAM, SET UP SOURCING/ DIRECT SALES/ B2B SALES SYSTEM IN LONG AN, TIEN GIANG, VINH LONG, DONG THAP, AN GIANG, KIEN GIANG, DONG NAI. COMPANY IN BRIEF: Cai Lan Oils and Fats Industries Company (CALOFIC) is a joint venture between VOCARIMEX(Ministry of Industry and Trade) and Wilmar Group, Singapore.MISSION: PART OF TODAY'S SUCCESS OF WILMAR AGRO VIETNAM, SET UP SOURCING/ DIRECT SALES/ B2B SALES SYSTEM IN LONG AN, TIEN GIANG, VINH LONG, DONG THAP, AN GIANG, KIEN GIANG, DONG NAI.