Leonardo Viola
Account Director at Integer Italy - The Integer Group- Claim this Profile
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Italian Native or bilingual proficiency
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English Full professional proficiency
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Spanish Full professional proficiency
Topline Score
Bio
Credentials
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Digital Advertising Strategy
University of Colorado BoulderJan, 2021- Oct, 2024 -
IELTS (Score = 8)
British Council -
Introduction to the Digital Advertising Landscape: Programmatic Advertising
The Trade Desk -
The Fundamentals of Digital Marketing
Google Digital Garage
Experience
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Integer Italy - The Integer Group
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Italy
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Advertising Services
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1 - 100 Employee
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Account Director
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Jan 2023 - Present
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Account Manager
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Jan 2022 - Dec 2022
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Account Executive
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Jun 2019 - Dec 2021
The Integer Group® is the world's leading commerce agency, part of TBWA and a key member of Omnicom Group Inc.
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Global Knorr Masterbrand
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Apr 2018 - Sep 2018
-Lead digital always-on agenda by developing the Regional content calendar and delivering content toolkits to the European markets. -Helped design, test and track Global Digital Pilots varying from E-Commerce to Influencer Marketing. -Supported in the development of Knorr Masterbrand Purpose driven communications, from agency briefing through production and delivery to markets (ATL, Digital and in-store). -Lead digital always-on agenda by developing the Regional content calendar and delivering content toolkits to the European markets. -Helped design, test and track Global Digital Pilots varying from E-Commerce to Influencer Marketing. -Supported in the development of Knorr Masterbrand Purpose driven communications, from agency briefing through production and delivery to markets (ATL, Digital and in-store).
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Clean Ocean Project
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Fuerteventura, Canary Islands, Spain
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Project Coordinator
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May 2017 - Jul 2017
The Clean Ocean Project is a non-governmental organization with the aim to protect oceans, waves and beaches from pollution by rising awareness and finding cool ways to improve people's attitude. During my time at COP I was responsible for the pro-sustainability campaigns “Plastic Straws Suck” and “Clean Coffee Project”. I developed the Italian digital agenda for the campaigns and negotiated key partnerships for fundraising and promotion, resulting in +2.000 petition signed and +15.000 plastic straws taken out of the waste stream in 3 months. Show less
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Education
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Erasmus School of Economics
Master's degree, Marketing -
Universidad de Málaga
Administración y Dirección de empresas -
Università Ca' Foscari Venezia
Bachelor's degree, Economics and Management -
Liceo classico A. Lombardi