Leonardo Gonzalez Garcia
Customers, RTM & Shopper Marketing Global Director at Better Balance Foods- Claim this Profile
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Bio
RENE LEMEE
We have been working and exchanging during the past 20 years and, Leo, you always impressed me with: - your global vision - your ability to re-orientate or to create significant business - your empathy in teams building and management - your loyalty to companies and friends YES Leo bright future belongs to you and no doubt you will keep succeeding !!!
Chris Maze
I had the privilege to work together with Leo for about 5 years while we worked together at CAMPOFRIO. I was always impressed and in fact inspired by Leo’s passion and dedication. He knows his products, his teammates as most importantly his customers and drives service excellence. Truly one of the best people I’ve ever had the honor to work with. Chris Maze President & CEO Pescanova USA
RENE LEMEE
We have been working and exchanging during the past 20 years and, Leo, you always impressed me with: - your global vision - your ability to re-orientate or to create significant business - your empathy in teams building and management - your loyalty to companies and friends YES Leo bright future belongs to you and no doubt you will keep succeeding !!!
Chris Maze
I had the privilege to work together with Leo for about 5 years while we worked together at CAMPOFRIO. I was always impressed and in fact inspired by Leo’s passion and dedication. He knows his products, his teammates as most importantly his customers and drives service excellence. Truly one of the best people I’ve ever had the honor to work with. Chris Maze President & CEO Pescanova USA
RENE LEMEE
We have been working and exchanging during the past 20 years and, Leo, you always impressed me with: - your global vision - your ability to re-orientate or to create significant business - your empathy in teams building and management - your loyalty to companies and friends YES Leo bright future belongs to you and no doubt you will keep succeeding !!!
Chris Maze
I had the privilege to work together with Leo for about 5 years while we worked together at CAMPOFRIO. I was always impressed and in fact inspired by Leo’s passion and dedication. He knows his products, his teammates as most importantly his customers and drives service excellence. Truly one of the best people I’ve ever had the honor to work with. Chris Maze President & CEO Pescanova USA
RENE LEMEE
We have been working and exchanging during the past 20 years and, Leo, you always impressed me with: - your global vision - your ability to re-orientate or to create significant business - your empathy in teams building and management - your loyalty to companies and friends YES Leo bright future belongs to you and no doubt you will keep succeeding !!!
Chris Maze
I had the privilege to work together with Leo for about 5 years while we worked together at CAMPOFRIO. I was always impressed and in fact inspired by Leo’s passion and dedication. He knows his products, his teammates as most importantly his customers and drives service excellence. Truly one of the best people I’ve ever had the honor to work with. Chris Maze President & CEO Pescanova USA
Experience
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Better Balance Foods
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Food and Beverage Services
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1 - 100 Employee
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Customers, RTM & Shopper Marketing Global Director
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Feb 2021 - Present
Design, Implement and manage the Commercial, Route to Market and Shopper Marketing Strategy for Better Balance at Global level. Leveraging Business Models, balancing internal and external resources - building and managing Startups Ecosystem -, sequencing sales channels and developing deep knowledge of the current and potential costumers. Define the best way to deliver Plant Based solution which fully cover Consumer and Shopper needs, promoting customers engagement and satisfaction whereas grow sustainable revenues. Show less
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Sigma
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Food and Beverage Services
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700 & Above Employee
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Customer Director Plant-Based Global
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Jan 2021 - Present
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Consorcio del Jamón Serrano Español
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Spain
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Advertising Services
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1 - 100 Employee
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Member Board Of Directors
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Jan 2019 - Apr 2021
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Campofrio Food Group
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Spain
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Food and Beverage Services
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500 - 600 Employee
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Sales Director. International BU
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Jun 2015 - Jan 2021
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Export Director
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Apr 2013 - Jun 2015
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Business Performance Manager
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May 2012 - Apr 2013
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Campofrio
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Spain
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Food and Beverage Services
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400 - 500 Employee
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Export Director
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Apr 2010 - Sep 2012
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Campofrio
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Spain
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Food and Beverage Services
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400 - 500 Employee
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Export Manager Americas
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May 2007 - 2010
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Export Manager Americas
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May 2006 - May 2007
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Export Manager Italy and America
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Oct 2004 - May 2006
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Education
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2009 - 2009
Harvard Business School
BUILDING COMPETITIVE ADVANTAGE, Marketing, Economics, Finance. -
2021 -
Northwestern University - Kellogg School of Management
Segmentation, Targeting and Positioning (STP) with Kent Grayson, Marketing -
2020 -
Massachusetts Institute of Technology
MIT - Entrepreneurship Workshop with Bill Aulet, Entrepreneurship/Entrepreneurial Studies -
2019 - 2019
Ashridge Executive Education, Hult International Business School
Strategic Leadership Program, Management -
2013 - 2014
Center for Creative Leadership
Strategic Leadership Program, Management -
2011 - 2011
IE Business School
Business Negotiation Program, Management -
2007 - 2008
ESIC: Business & Marketing School
Master of Business Administration (MBA), Economics, Finance, Marketing -
2004 - 2004
The Hague Academy of International Law ( Netherlands )
International Private Law Diploma, International Law -
2003 - 2004
Universidad Carlos III de Madrid
Master International Trade, International Marketing, International Payment Methods, International Finance, UE trade, ECommerce, -
2002 - 2003
Birkbeck, University of London
International Economics Diploma, Economics -
1996 - 2001
Universidad Central de Venezuela
Bachelor of Laws - LLB
Community
