Leonardo Bazzucchi
Strategy & Creative Director at T3KNE- Claim this Profile
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Italian Native or bilingual proficiency
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English Full professional proficiency
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French Professional working proficiency
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Spanish Professional working proficiency
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Bio
Credentials
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Google Partner Certificate
Google
Experience
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T3KNE
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Italy
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Advertising Services
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1 - 100 Employee
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Strategy & Creative Director
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Dec 2020 - Present
T3KNE is delivering Innovation marketing campaigns that resonate wide in PR and Social for major Brand & Entertainment Clients. We foster an open interaction with brands and their stories sharing real experiences, emotions, values. We develop real ideas engaging people and their social conversations. Our campaigns involve influencers marketing, community building, creative pr, art stunts, social storytelling, brand experiences. We are a Benefit Company. Supporting projects with a social impact. Show less
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Magic Mountains
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Non-profit Organizations
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Founder , Creative Producer
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Oct 2020 - Present
Magic Mountains is a multi-platform project, aiming to inspire local and international audiences discovering a new cultural approach to Mountains. Producing storytelling content (Web Documentary Series, On line Magazine, Social Media) and organizing live experiences (Mountain Festivals & Immersive Exhibitions) creating awareness and encouraging people exploring through the work of artists, experts and contributors. Fostering new interest, reconnecting people and promoting a "slower" sustainable approach to National Parks. The Magic Mountains Association is a nonprofit organization based in Norcia (PG) ITALY whose mission is to preserve and promote the natural and cultural heritage of the territory of the Sibillini Mountains National Park. www.magicmountains.it Show less
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Way To Blue
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Account Director at Way To Blue
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Oct 2011 - Sep 2020
Way to Blue is an international communications agency delivering insight-led strategy and creativity for global and local brands since 1996. Start-up of the Italian branch of the company delivering Integrated marketing and communication strategies across Owned, Earned and Paid Media for Entertainment (The Walt Disney Company, 20thCentury Fox, Sony, Rai) and Consumer Brands (Red Bull, Zoetis, Fidal, Amazon). Strategy definition, implementation and execution. Extensive experience in Research (Social Analytics, On line reputation analysis), Social Media Strategy (Social content, copyrighting and visual assets art direction) , Media Planning&Buying (Facebook, Google), Publicity (Creative Pr, Influencer Pr Stunts, Events, Editorial partnership and co-marketing), Branded Content & Digital Assets (Video production, Apps, Web Sites, VR/AR Advergames) Show less
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Fandango S.p.A.
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Italy
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Movies, Videos, and Sound
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1 - 100 Employee
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Marketing Manager
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Jan 2005 - Sep 2011
One of the most recognized cultural entertainment companies in Italy producing and distributing International Feature Films, Documentaries, Books, Graphic Novels, Music Albums. Digital Marketing Manager (Responsible for digital Media Planning, Social media Strategies, Viral and unconventional Marketing campaigns, digital assets and Events production). New Media Director (Start-up and management of the Web Radio, Web Tv, and E-commerce store). Home Entertainment Manager (Dvd and Bluray art director, producer of backstages and extra content), Digital Rights manager for VOD platforms. Product Placement Manger and Fund Raising Manager for feature films and documentaries (EU Media Funds) Show less
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Brightwide
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United Kingdom
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Movies, Videos, and Sound
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Director, Co-Founder, Co-Owner
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Jan 2008 - Dec 2010
Social business enterprise based in London operating in Uk and Italy in the promotion and Digital Distribution of Socially Conscious Films & Documentaries. Responsible for the business plan and marketing strategy definition. Successfully Applied for the EU Media fund in 2009 and 2010. Established partnerships with Amnesty International, Oxfam, WWF, BBC, UK Film Council, and The Guardian with the contribution of project co-founder actor Colin Firth Social business enterprise based in London operating in Uk and Italy in the promotion and Digital Distribution of Socially Conscious Films & Documentaries. Responsible for the business plan and marketing strategy definition. Successfully Applied for the EU Media fund in 2009 and 2010. Established partnerships with Amnesty International, Oxfam, WWF, BBC, UK Film Council, and The Guardian with the contribution of project co-founder actor Colin Firth
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Freelance
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Rome Area, Italy
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Producer
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Sep 2006 - Nov 2010
Crossmedia Storytelling, Branded Content and Documentary projects producer. Producer of short movie /music video “Demons to Diamonds” Salmo for K48 (Milan), Producer and co-director of the music documentary film “Carl Craig and the Innerzone Orchestra" for Lada Films (Barcelona), Fondazione Musica per Roma and Carhartt Italia, distributed in Dvd by SlamJam in western Europe and Japan (2009), Producer for corporate videos, viral and promotional videos for cultural Institutions such as Fotografia Festival Internazionale di Roma, MIT Electronic Music Festival Roma, Amnesty International Italia. Show less
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Harvestworks Digital Media Art
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United States
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Museums, Historical Sites, and Zoos
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1 - 100 Employee
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Internship
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Jul 2004 - Dec 2004
Harvestworks Digital Media Arts Center support the creation and presentation of art works achieved through the use of new and evolving technologies since 1977 in NYC. Professional services include commissions and residencies, production services, education programs, presentations and arts panel reviews nationally and internationally. As an executive director assistant i've contributed managing the in-residence program, the organization and promotion of fundraising events, educational programs and artist live presentations in museums. Show less
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Education
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1999 - 2004
Università Commerciale 'Luigi Bocconi'
Economics, Master of Science, Economics and Management in Arts, Culture, Media and Entertainment -
2002 - 2003
Sciences Po
Visiting Student, Management des Médias
Community
