Experience

Twistiti

• Belgium
• Retail Apparel and Fashion
• 1 - 100 Employee

• Founder

  • Jul 2013 - Apr 2023

  Twistiti was born in 2013 with a range of unique, educational and colorful products, specifically made for young children. Since its inception, Twistiti has helped tens of thousands of kids to have more autonomy, improve their time telling skills, and become more independent. My shares have been acquired in Q2 2023. As the co-founder and manager, I have been in charge of countless business administration aspects: • From Idea to Market: market analysis, MVP, product research… Show more Twistiti was born in 2013 with a range of unique, educational and colorful products, specifically made for young children. Since its inception, Twistiti has helped tens of thousands of kids to have more autonomy, improve their time telling skills, and become more independent. My shares have been acquired in Q2 2023. As the co-founder and manager, I have been in charge of countless business administration aspects: • From Idea to Market: market analysis, MVP, product research, design, and development, branding, manufacturer research, Lean Start-up… I led the company from roughly 10K€ to about 1M€ a year. • Import-Export and B2B: long-lasting partnerships with Chinese manufacturers, import regulations, customs clearance, packing and transport. Close relationship with B2B partners. Products are sold in more than 300 retailers in 10 countries. • Start-up finance: how to launch a business with scarce resources, building a strong and agile business model, continuous cost management improvements and a 6-digit fundraising in 2016 with BeAngels. • Marketing: guerilla and growth marketing, digital marketing tools (Meta, Google, …), positioning, supervision of digital marketing agencies and campaigns running with a 6-digit budget a year. • Amazon: product listings, Fulfilled By Amazon integration (FBA), Seller Central and advertising. Sales have increased to ⅓ of turnover while highly optimizing logistics costs. • Others: Project Management, Human Resources and Stakeholders Management, Brand Design, Web Design (Wordpress/Woocommerce), Effective Copywriting, Brand Management. Show less Twistiti was born in 2013 with a range of unique, educational and colorful products, specifically made for young children. Since its inception, Twistiti has helped tens of thousands of kids to have more autonomy, improve their time telling skills, and become more independent. My shares have been acquired in Q2 2023. As the co-founder and manager, I have been in charge of countless business administration aspects: • From Idea to Market: market analysis, MVP, product research… Show more Twistiti was born in 2013 with a range of unique, educational and colorful products, specifically made for young children. Since its inception, Twistiti has helped tens of thousands of kids to have more autonomy, improve their time telling skills, and become more independent. My shares have been acquired in Q2 2023. As the co-founder and manager, I have been in charge of countless business administration aspects: • From Idea to Market: market analysis, MVP, product research, design, and development, branding, manufacturer research, Lean Start-up… I led the company from roughly 10K€ to about 1M€ a year. • Import-Export and B2B: long-lasting partnerships with Chinese manufacturers, import regulations, customs clearance, packing and transport. Close relationship with B2B partners. Products are sold in more than 300 retailers in 10 countries. • Start-up finance: how to launch a business with scarce resources, building a strong and agile business model, continuous cost management improvements and a 6-digit fundraising in 2016 with BeAngels. • Marketing: guerilla and growth marketing, digital marketing tools (Meta, Google, …), positioning, supervision of digital marketing agencies and campaigns running with a 6-digit budget a year. • Amazon: product listings, Fulfilled By Amazon integration (FBA), Seller Central and advertising. Sales have increased to ⅓ of turnover while highly optimizing logistics costs. • Others: Project Management, Human Resources and Stakeholders Management, Brand Design, Web Design (Wordpress/Woocommerce), Effective Copywriting, Brand Management. Show less



Billbelly

• Founder

  • Nov 2018 - Oct 2019

  Monumental cushions. This was a side project launched in 2018 and sold a year later. Monumental cushions. This was a side project launched in 2018 and sold a year later.