Len Volschenk

Managing Director Africa at Distell
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Contact Information
us****@****om
(386) 825-5501
Location
ZA
Languages
  • English Full professional proficiency
  • Afrikaans Full professional proficiency

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Experience

    • South Africa
    • Beverage Manufacturing
    • 700 & Above Employee
    • Managing Director Africa
      • May 2018 - Present

      Strategic and Financial Accountable for developing and executing the Africa strategy and ensuring alignment with the overall group strategy:• Ensure strategic, market and business intelligence to inform strategy, long-term business planning and decision-making.Operational Focus Accountable for operational effectiveness, ensuring that operational execution is aligned to the Africa strategy, annual and long-term business plan:• Accountable for developing an Africa Route to Market Plan, based on desired outlet universe in order to deliver against agreed Business Plan.• Accountable for ensuring the establishment of supply chain capabilities and local production capabilities in key markets. Relationships & AdvocacyAccountable for establishing an effective corporate affairs offering in order to engage stakeholders to shape a favourable environment and enhance corporate reputation:• Responsible for managing the high-level relationships for the benefit of Distell Africa. Leadership Lead develop and retaining talented people:• Accountable for identifying and developing talented leaders to head functions locally, as well as executive country leadership roles. • Accountable for managing and leading people through a collaborative leadership style, living the Distell values and holding colleagues accountable to high performance standards. Show less

    • Head of Sales & Distribution Southern Africa
      • Mar 2017 - Apr 2018

      Develop an Integrated Sales & Distribution growth strategy and RTM evolution plan for Distell SA• Devised the national sales and operations strategy across 58 sites to optimize productivity levels while delivering against volume, profit and share expectations. As Head of S&D SA Iwas responsible for sales volumes of 615923 KHL, an annual revenue of R 23,4 Billion and an EBIT of R 3,9 Billion whilst managing an OPEX Budget of R1,6 Billion.Key responsibilities and functional outputs:• Develop Regional, District and functional business plans to enable profitable growth and align with the National S&D Plan and Business Strategy.• Effective Distribution strategy and ensured depots adhered to the delivery service package offered through effective project management planning and communication.• Maintain knowledge of Alcohol Industry trends including the competition and consumer/shopper needs and drivers. • Steer the secondary distribution function through anchoring of the Distribution strategy.• Pinpoint and capitalize on productivity opportunities as well as elevate customer service activity.• Preserve a holistic understanding of the Channel marketing process, including brand building, segmentation, and pricing strategy.• Coordinate budget with the Regional, District and Trade Express Business Plan, Bold Action functional plan, and strategic outlet plans.• Apply pertinent legislation to the sales and distribution function.• Utilize financial and commercial acumen to manage expenditure against budget and forecast.• Mentor and guide individuals and teams to build the disciplines of faultless execution.• Cultivate collaborative and mutually beneficial relationships with internal and external stakeholders.• Enhanced S&D Operations Management Information Systems to drive excellence in data reliability• Served as Custodian of National, Regional, District and Depot Managers forum to align the S&D reward and recognition process with business strategy. Show less

    • South Africa
    • Food and Beverage Services
    • 700 & Above Employee
    • General Manager Sales & Distribution
      • Sep 2008 - Dec 2015

      Member of the National Sales and Distribution Executive Committee, reported into National Sales and Distribution Director, as General Manager, heading up Regional Sales and Distribution, initially for the North and subsequently the Egoli (Gauteng) business units. The Egoli business unit has an annual sales volume of 5,654KHL, a GSI in excess of R5.62 billion/annum and operating budget of approximately R1.02billion, servicing in excess of 15 000 customers with 573 employees. My role was the integration of brand, category and selling strategies to win with our customers and ultimately our consumers, in order to grow NPR, Margin, EVA, EBITA and Market Share, whilst elevating our Customer, Consumer and Employee value proposition. Leveraging my own knowledge and expertise, I was responsible for providing the strategic direction as well as proactive leadership to enable the development and performance management of the region as a whole.• Creation and execution of Regional business strategy and annual business plans targeting Volume, Market Share, Revenue, Margin and EBITA Growth.• Leadership for the following functions: o Trade Marketing & Sales o Human Resources o Information Systemso Distribution and Warehousing o Corporate Affairs o Special Eventso Financial Management o Sales Force Development o Credit Show less

    • District Manager Johannesburg Central
      • Jul 2004 - Aug 2008

      Member of Egoli Regional’s Sales and Distribution Executive Committee, reported into Sales and Distribution General Manager. Business unit had a turnover in excess of R1.1billion/annum, servicing in excess of 3600 customers. My role was the customization and implementation of brand, category and selling strategies in order to grow EVA, EBITA and Market Share, whilst elevating our Customer, Consumer and Employee value proposition. Role involved the management of a cross function teams covering sales, finance as well as a logistics operation. Business unit comprised 154 members of staff.• Leading the development of the district strategic plans including defining budgets, targets and sales plans aligned with overall business requirements. • Leadership of the following functions: o Sales Force o Human Resources o Credito Distribution and Warehousing o Finance o Telesales Show less

    • Operational Services Manager - Egoli Region (Isando)
      • May 2004 - Jun 2004

      Was a member of the Egoli Executive Committee heading up the regional operations for SAB’s Gauteng distribution grid, reporting into the Sales and Distribution General Manager. The business unit had a turnover of approximately R5.5billion/annum, servicing a customer base of 7000, at minimum of once a week delivery. Span of control comprised regional logistics operation (across 6 depots), Fleet, Risk as well as IT departments. Role also entails being a business consultant to a 3rd party Beer Distribution, with turnover of R200million/annum. Show less

    • Depot Manager - District Johannesburg Central
      • May 2001 - Apr 2004

      Member of District JHB Central business unit leadership team, Logistics Executive and the 2IC for the business unit. The business unit had an annual turnover of R1.2billion servicing in excess of 1200 customers. Primary focus was management of the logistics operation encompassing distribution and warehousing. In addition, role comprised of assisting head of business unit to monitor and achieve profit and EBITA targets.

    • Sales Manager - Egoli
      • Sep 1998 - Apr 2001

      District Johannesburg Central April 2000 – April 2001 District East Rand Urban Market (Johannesburg) September 1998 – March 2000Key ResponsibilitiesAccolades and Achievements• 2 x Gold Award – Top 3 Sales teams within SAB Beer Division 1999 and 2000• 3 x Silver Awards – Ranked in Top 7% of Sales team in SAB Beer Division 1998,1999 and 2000• 2 x General Manager Awards – Regional Sales Manager of the Year 1999 and 2000• General Manager Award – Extraordinary Performance and Service Excellence 2000 Show less

    • Distribution Controller Waltloo Depot
      • Oct 1997 - Aug 1998

Education

  • INSEAD Business School
    Executive Development Program
    2004 - 2004
  • GIBS Business School (Gordon Institute of Business Science)
    Management Development Program
    2001 - 2001
  • University of Pretoria/Universiteit van Pretoria
    B.Comm Marketing Management (Honors)
    1997 - 1997
  • University of Pretoria/Universiteit van Pretoria
    B.Comm Marketing Management
    1990 - 1993
  • Nelspruit High School
    Matric
    1985 - 1989

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