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Experience

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Growth Council
      • Oct 2022 - Present

      The MACH Alliance presents and advocates for an open and best-of-breed enterprise technology ecosystem. The ecosystem technology is: Microservices based, API-first, Cloud-native SaaS and Headless. Enterprise suites are no longer “the safer choice." The MACH ecosystem is. It is agile and nimble, always up to date. I represent Kin + Carta in the MACH Alliance The MACH Alliance presents and advocates for an open and best-of-breed enterprise technology ecosystem. The ecosystem technology is: Microservices based, API-first, Cloud-native SaaS and Headless. Enterprise suites are no longer “the safer choice." The MACH ecosystem is. It is agile and nimble, always up to date. I represent Kin + Carta in the MACH Alliance

    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • AWS Cloud and MACH/ Headless Partnerships
      • Oct 2020 - Present
    • United States
    • Advertising Services
    • 1 - 100 Employee
      • Oct 2019 - Apr 2020

      • Sep 2018 - Sep 2019

      In addition to existing responsibilities, the geographical remit expanded. Whilst Factual paused it's Audience and Measurement products in Europe, the EU team helped establish and grow demand in APAC. The partnership mandate (primarily in Singapore and Australia) was to evangelise and enable DSP/ DMP sales teams to effectively pitch and educate Factual solutions.

      • Aug 2017 - Aug 2018

      Responsible for broad partner management in region, specifically through DSP & DMP channels, and made up of US-led accounts (where I was the local lead) and a number of EU originating partners. Drove widespread evangelism of Factual targeting and measurement products, resulting in a strong revenue uplift. Day to day ownership of accounts included full revenue responsibility and bus dev; QBR delivery; exec engagement; legal/ contract matters, and issue resolution.

    • Business Director
      • Sep 2016 - Aug 2017

      Managed two teams overseeing the programmatic spend across a range of strategic clients; Dyson, MBNA, Waitrose, Experian, Clarks and Shop Direct. Responsibilities included revenue accountability; senior/ exec level client engagement, and; people management. Managed two teams overseeing the programmatic spend across a range of strategic clients; Dyson, MBNA, Waitrose, Experian, Clarks and Shop Direct. Responsibilities included revenue accountability; senior/ exec level client engagement, and; people management.

    • United States
    • Advertising Services
    • 1 - 100 Employee
      • Aug 2015 - Aug 2016

      Responsibility for Account Management function in Europe, including ownership of key tier 1 programmatic business contributing a sizeable percentage of revenue; this is delivered either personally through direct reports in the UK and Germany.

      • Jul 2014 - Aug 2015

      Responsible for large direct to brand and enterprise engagements. - Account direction- Business development.- Team leadership- Service delivery

    • United States
    • Software Development
    • 200 - 300 Employee
      • Jul 2012 - Jun 2014

      - Ownership of MSN UK Partnership business and revenue.- Accountability of multi-million pound line of business; forecasting and management reporting. - Partnership management, advertising sales and new business development across 12-strong client base spanning dating, retail, gaming, finance, autos, and jobs sectors.- Contractual renewals and amendments.

      • Sep 2009 - Nov 2012

      - Relationship management of strategic content partnerships for MSN, including eBay, Match.com and social gaming partners.- Responsible for all aspects of commercial partner performance across Microsoft as well as forecasting and reporting performance to senior management. - Leading and orchestrating regular business reviews with clients, investigating joint revenue opportunities and tracking performance through a range of analytics tools. - Upselling media opportunities to installed base, including CPM, network and Search campaigns.- Partnership development including on-boarding, establishing legal parameters, technical readiness, go-to-market and post launch maintenance.- New business development in existing partnerships as well as identifying prospects. Show less

      • Sep 2008 - Sep 2009

      - Promoted to lead a team of three account managers responsible for all direct-spending media clients at MSN (26 accounts in all).

      • Sep 2006 - Oct 2008

      • Jul 2003 - Nov 2006

      - Partner marketing of four European distribution partners, accounting for more than one third of the Windows mobile phone business across the region. - Acted as business owner, taking charge of strategic direction, partner development and marketing execution at a regional level. - Owned and drove co-marketing campaigns across 8 markets in Europe and the Middle East.

      • Sep 2001 - Jul 2003

      - Responsible for all communications with developers and partners (ISVs, peripherals vendors and mobile operators) for specific events/ launches and a 1-to-many breadth engagement programme.- Grew number of EMEA developer partners building Windows Mobile solutions by 1000 during my tenure.- Landed 150 EMEA Windows Mobile certified partners into the Mobile2Market catalogue.

    • Software Development
    • 1 - 100 Employee
    • Marketing Communications Specialist - Northern Europe
      • Sep 2000 - Aug 2001
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Campaigns Executive
      • Sep 1999 - Sep 2000
    • United Kingdom
    • Telecommunications
    • 700 & Above Employee
    • Marketing Services Co-ordinator
      • Oct 1998 - Sep 1999

Education

  • Coventry University
    Bachelor of Arts (B.A.), European Studies
  • University of Leicester
    Master's degree, Marketing

Community

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