Leigh Ann Hughes
Senior Clinical Project Associate at Sarah Cannon Development Innovations, LLC- Claim this Profile
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Bio
Experience
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Sarah Cannon Development Innovations, LLC
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United States
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1 - 100 Employee
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Senior Clinical Project Associate
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Dec 2020 - Present
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United Methodist Publishing House
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Book and Periodical Publishing
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100 - 200 Employee
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Lead Advertising Copywriter
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Aug 1994 - Jun 2020
• Created, edited, and proofread marketing copy for print and online promotions, emails, and company website, adhering to house style guides • Executed integrated promotional campaigns for multiple new product launches each year • Prioritized workload to meet deadlines for multiple projects of varying complexity at different stages of production • Assisted Copy & Content Manager, handling work assignments and printer proofs in her absence and serving as departmental trainer • Leveraged StoryBrand training to clarify marketing messages and strengthen brand identity • Participated in product testing and focus groups • Trained in LEAN principles for organizational efficiency, resulting in a 25% reduction in catalog production times • Wrote scripts and produced videos in American Sign Language for children’s curriculum and VBS units; interpreted for company-wide meetings Show less
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Education
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Lipscomb University
Bachelor of Arts (BA), Speech Communication