Legna Primera
UX/UI Designer at OptimizeRx- Claim this Profile
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Bio
Sophia Shui
I had the privilege to work with Legna on enterprise-wide initiatives at OptimizeRx. Legna is incredibly diligent, creative, and easily a future thought leader. On top of a strong willingness to create and own challenging asks from all levels of leadership, she is able to deliver outputs that are beautifully designed with all types of users top of mind. I cannot wait to see the amazing career Legna continues to forge and the positive impact that she will have on projects and those who have the opportunity to work with her!
Sophia Shui
I had the privilege to work with Legna on enterprise-wide initiatives at OptimizeRx. Legna is incredibly diligent, creative, and easily a future thought leader. On top of a strong willingness to create and own challenging asks from all levels of leadership, she is able to deliver outputs that are beautifully designed with all types of users top of mind. I cannot wait to see the amazing career Legna continues to forge and the positive impact that she will have on projects and those who have the opportunity to work with her!
Sophia Shui
I had the privilege to work with Legna on enterprise-wide initiatives at OptimizeRx. Legna is incredibly diligent, creative, and easily a future thought leader. On top of a strong willingness to create and own challenging asks from all levels of leadership, she is able to deliver outputs that are beautifully designed with all types of users top of mind. I cannot wait to see the amazing career Legna continues to forge and the positive impact that she will have on projects and those who have the opportunity to work with her!
Sophia Shui
I had the privilege to work with Legna on enterprise-wide initiatives at OptimizeRx. Legna is incredibly diligent, creative, and easily a future thought leader. On top of a strong willingness to create and own challenging asks from all levels of leadership, she is able to deliver outputs that are beautifully designed with all types of users top of mind. I cannot wait to see the amazing career Legna continues to forge and the positive impact that she will have on projects and those who have the opportunity to work with her!
Credentials
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The Fundamentals of Digital Marketing
Google Digital GarageOct, 2020- Oct, 2024
Experience
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OptimizeRx
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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UX/UI Designer
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Dec 2020 - Present
- Managed a full website revamp and led a team of developers, graphic designers, and marketing specialists- Built design system and streamlined development process with a templatized, reusable HubSpot theme - Increased site health by 89% by solving 5xx and 4xx errors, duplicate tags and content, broken internal and external links, and page load speed- Migrated and audited all value-add content such as blogs, webinars, events, and press releases from the old to the new site- Increased engagement and win rates during the sales process- Audited OptimizeRx corporate website and identified 80% of the issues using the WCAG 2.1 guidelines- Led and collaborated with a developer to remediate 50% of the identified issues- Executed a long-term plan for third-party auditing and remediation for remaining issues Show less
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User Experience Intern
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Jun 2020 - Dec 2020
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Education
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2018 - 2020
Lesley University
Bachelor of Fine Arts - BFA, Graphic Design -
2016 - 2018
Bunker Hill CC
Associate of Science - AS, Graphic Design -
2013 - 2014
Universidad Simón Bolívar
Business Administration and Management, General
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