Experience

AtmanCo
• Canada
• Human Resources
• 1 - 100 Employee
• VP Product & Growth

  • Dec 2020 - Present

INVOKE
• Egypt
• Advertising Services
• Head of Marketing and Communication

  • Apr 2020 - Dec 2020
• Director of Marketing & Product

  • Nov 2018 - Apr 2020


ATW Tech

• Canada
• Telecommunications
• 1 - 100 Employee

• Head of Digital Marketing

  • Oct 2017 - Nov 2018

  Heading the digital marketing team and responsible for the marketing and branding strategies and initiatives of all the companies and brands under the ATW Tech umbrella (formerly AtmanCo). Companies and brands include: 1) atmanco.com 2) option.vote 3) vudumobile.ca ... and others. Heading the digital marketing team and responsible for the marketing and branding strategies and initiatives of all the companies and brands under the ATW Tech umbrella (formerly AtmanCo). Companies and brands include: 1) atmanco.com 2) option.vote 3) vudumobile.ca ... and others.

• • Jun 2016 - Oct 2017

  • Strategizing and overseeing lead generation initiatives, including content creation, social media, and email marketing campaigns.• Developing and executing communication campaigns to improve customer and prospect engagement.• Immersion in the complete marketing and sales cycles of AtmanCo; from attracting site traffic, to nurturing and converting leads, to closing sales.

• • Jan 2015 - Jun 2016

  • Creating, executing, and monitoring the search engine optimization strategy of AtmanCo’s website and online presence.• Creating and managing AtmanCo’s Editorial Calendar to produce valuable content to attract targeted audience (including articles, webinars, resources, etc.).• Forming and optimizing marketing strategies and campaigns to ensure synergy between content and SEO efforts.

• • May 2014 - Jan 2015

  During my time as an HR consultant at AtmanCo, I provided HR consulting services for external clients that included professional and employee evaluations and team buildings. I also managed the production of value-added content and guides for our long-term customers. My responsibilities also included managing the internal human resources of the organization, which included recruitment and selection, onboarding, etc.

• • Oct 2013 - May 2014

  • Acquiring new clients, providing excellent customer service, and promoting customer relations; • Maintaining and managing sales and customer relation records; • Assisting the VP with obtaining, completing, and presenting RFPs and other offers;