Lee Cooley

Director of Marketing & Communications at Scottsdale REALTORS®
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Contact Information
us****@****om
(386) 825-5501
Location
Scottsdale, Arizona, United States, US

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Merrill Lawson

Working with Lee is always a pleasure! His vast knowledge of both traditional and online marketing would be asset to any organization, nonprofit or otherwise. Not only is he extremely savvy but his quick wit and hilarious delivery makes him a joy to be around. These are just a few reasons why he is so highly valued in the community.

Michael Chang, MNLM, PMP

Lee helped me as I started my career in nonprofit work by sharing his experiences and insight on marketing and communications in relation to development. While I did not work directly with him during my internship, I always appreciated him taking the time to share his general nonprofit knowledge with me.

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Experience

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Director of Marketing & Communications
      • Jan 2019 - Present

    • Trailblazer
      • Mar 2015 - Present

      Filling the creative needs of nonprofits & small businesses working for the greater good on a discounted hourly, retainer or contract basis. Filling the creative needs of nonprofits & small businesses working for the greater good on a discounted hourly, retainer or contract basis.

  • Arizona REALTORS®
    • Phoenix, Arizona Area
    • Communications Manager
      • Jun 2015 - Jan 2019

      Responsible for communicating with 50,000-plus members in the state's largest trade association via website, blog, social media and weekly e-blasts. Responsible for communicating with 50,000-plus members in the state's largest trade association via website, blog, social media and weekly e-blasts.

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Director of Marketing & Communications
      • Nov 2011 - Jun 2015

      Oversaw all advertising, marketing and public relations for a professional-quality theater company dedicated to helping young people achieve their full potential through engagement, education and excellence in the performing arts. • Voted BEST STAR-MAKING MACHINE in 2014 - azcentral.com • SHREK THE MUSICAL in 2013 was the second-highest grossing production ever • Voted 2012 Reader's Choice for BEST LIVE THEATER - azcentral.com • Launched mobile site to increase accessibility and awareness • Increased Facebook 'Likes' by 150%+ Show less

  • Scottsdale Nonprofiteers
    • Scottsdale, Arizona
    • Founder
      • Mar 2011 - Feb 2015

      Provided discounted goods & services for 501(c)(3) orgs on a part-time basis: • Negotiated release of shelved pop-rock album with Sony Music Entertainment • Exceeded goal on Kickstarter by 60% in order to produce pop-rock CD • Raised thousands of dollars for local college scholarship fund using CD as gift-with-donation • Donated photography, videography and editing services to Scottsdale Leadership Class 27, Team Six for its "Bigs for Littles" Lead It Forward Project video presentation • Stepped in to provide servant leadership strategies for Brain Injury Alliance of Arizona's "Bowl for Brain Injury 2014"; after three weeks, fundraising improved by 90% thanks to staff & volunteers! Show less

    • United States
    • Non-profit Organizations
    • 500 - 600 Employee
    • Marketing & Production Manager
      • Aug 2006 - Feb 2011

      Responsible for keeping projects on track and deliverables on time for a variety of marketing, fundraising and sponsorship programs (e.g. public service announcements, planned giving collateral, employee activation) at this major nonprofit with 60+ field offices. Responsible for keeping projects on track and deliverables on time for a variety of marketing, fundraising and sponsorship programs (e.g. public service announcements, planned giving collateral, employee activation) at this major nonprofit with 60+ field offices.

  • Smyth Automotive
    • Cincinnati, Ohio
    • Marketing Director
      • Dec 2001 - Jun 2006

      Directed radio and print advertising, internal communications and sales support for 14 automotive aftermarket locations. Directed radio and print advertising, internal communications and sales support for 14 automotive aftermarket locations.

  • WYGY-FM
    • Cincinnati, Ohio
    • News Director
      • Dec 2000 - May 2002

      Reported 90 minutes of live radio news every week in this Top 30 market and was the only local radio news personality mentioned by name in unaided recall research. AQH Share growth outpaced the competition by 53% with W25-54. Reported 90 minutes of live radio news every week in this Top 30 market and was the only local radio news personality mentioned by name in unaided recall research. AQH Share growth outpaced the competition by 53% with W25-54.

  • Raycom Media (WXIX-TV)
    • Cincinnati, Ohio
    • Creative Services Director
      • Jan 1998 - Nov 2000

      Key market shares increased by 36% during my tenure at this FOX TV affiliate where I supervised up to 7 staffers at one time to maximize their creativity and output. Key market shares increased by 36% during my tenure at this FOX TV affiliate where I supervised up to 7 staffers at one time to maximize their creativity and output.

  • WKRQ-FM
    • Cincinnati, Ohio
    • News Director
      • Apr 1998 - Sep 2000

      Reported 90 minutes of live radio news every week and survived a revolving door of morning show teams, which may have explained my daily sign off: "Keep your chin up and your head down!" Reported 90 minutes of live radio news every week and survived a revolving door of morning show teams, which may have explained my daily sign off: "Keep your chin up and your head down!"

  • Roberts & Russell Advertising
    • Knoxville, Tennessee
    • Copy & Research Director
      • Nov 1993 - Dec 1997

      Fast-tracked from copy and compliance to research director at this key retail advertising agency. Moderated focus groups to rate brand awareness, reliability and customer loyalty. Appointed to oversee national media campaign (TV, radio, print) for a division of General Motors after the agency’s previous campaign exceeded sales forecasts by $28.9M. Fast-tracked from copy and compliance to research director at this key retail advertising agency. Moderated focus groups to rate brand awareness, reliability and customer loyalty. Appointed to oversee national media campaign (TV, radio, print) for a division of General Motors after the agency’s previous campaign exceeded sales forecasts by $28.9M.

  • WJCT-TV | WJKS-TV | KTXH-TV | WLWT-TV | WOFX-FM | WKRC-TV
    • Jacksonville, FL | Houston, TX | Cincinnati, OH
    • Various TV Promotion & On-Air Radio Positions
      • 1981 - 1993

      WJCT (Freelance Cameraman) for remote and studio telecasts (e.g. Action Auction, city govt.) WJKS (News Videographer/Promo Producer) quickly promoted from shooter-editor to producer KTXH (On-Air Promo Producer) for Entertainment & Sports including Houston Astros & Rockets WLWT (Promotion Director) - Late News shares rose 18% to rank #1 in Cincinnati market WOFX (Morning Show Producer/Sidekick) improved market share among Adults 18-49 WJKS (Promotion Manager) - Awarded Silver Medallion in national creative competition WKRC (Sr. Producer/Interim Promo Director) Late News shares rose 37% to tie at #1 among A18+ Show less

Education

  • University of North Florida
    Communications
  • University of South Florida
    Filmmaking

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