Experience

Adergy, Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• President

  • Jul 2021 - Present

  Adergy, Inc. is a privately held company and the leading provider of customized audio advertising and streaming music serving the market for over 32 years. Focused on providing support and service to over 1891 account locations and 583 banners. Oversee various service products including Overhead Messaging & Music, Messaging On-Hold, Phone Menu Prompts and Creative Content Development and a team of professional voice talent and scriptwriters. Operating as a change leader with experience in all phases of the business life cycle including financial control, risk and process improvement, relationship management, executive leadership, production management and implementation of corporate strategy.Committed to providing value-added services for clients, retailers, and distribution centers with a customer-focused approach to generating solutions that help engage, educate and entertain shoppers. Show less

• Vice President

  • Mar 2007 - Present

  Vice President of Adergy Inc. the leading in-store audio media that uses a mix of major label music, customized targeted audio advertising and social media to help its clients communicate with consumers with the goal of driving incremental sales at the point-of-purchase. • Managed a team consisting of 10 Account Managers, 2 Technical Support Staff and Supervisors, 3 Sales and Marketing staff and Administrative and Finance Assistants.• Create, Developed and maintained comprehensive process documentation, including procedures for all of these departments.• Create and present equipment and media proposals to Distribution and Marketing alliances for their clients on local and regional levels; follow up as necessary to provide additional information.• Maintain relationships with current Retailers and Distribution Centers; expand and present additional AdergizeMe and AdergizeMyBrand products options as appropriate that lead to sales.• Provide Consultative Support: understanding the concerns and needs of the retail customer.• Sales management and direct dealer support provided by collecting, analyzing summary data and trends from previous sales. Continue rapport with key dealer accounts with periodic visits; exploring specific needs; anticipating new opportunities.• Approved and oversee all Account roll-outs.• Maintain current knowledge base of all equipment, programs, applications, functionality and facets of Adergy products.• Provide Adergy product technical support to all Distribution Centers, retailers and Adergy sales and support staff. Show less