Experience

Unity World Headquarters

• United States
• Religious Institutions
• 1 - 100 Employee

• • Oct 2017 - Present

  Coordinate the relationship and project queue between the Communications department production team and in-house stakeholders. Production team includes copy, print design, multimedia, front-end development, and web development. In-house stakeholders include Outreach, Direct Response, Events and Retreats, Weddings, Bookstore and Cafe, Hotel, and Golf Course. Vet incoming requests and manage expectations through in-depth discussions with stakeholders. Lead and problem-solve with the production team regarding requirements and scope, client issues, timeline and project delays, dependencies, and scope management. Work closely with production team to help clear any roadblocks that would prevent them from completing their tasks by the requested due date. Always looking to create ways to increase the team's efficiency but also their happiness. Build relationships with stakeholders to ensure we are meeting their expectations, understanding their objectives, and ultimately creating a close, personal bond. Show less

• • Jan 2014 - Oct 2017

  Client Service and Project Management• Liaison between Communications and five departments in Hospitality. Developed marketing strategies and managed their execution. Advertising and PR• Worked closely with digital advertising agency to create ad placements for search and Facebook marketing for Unity's magazines and for Hospitality.• Met with local ad reps and made placement recommendations to VP of Communications.• Represented Unity at Chamber events.Special Events• "Showrunner" for Unity Village-sponsored events. Highlights include directing a 5K with over 200 attendees and 45 volunteers; Trunk or Treat with over 1,000 attendees and 30 volunteers; Dedication Ceremony of new nature trail with over 100 attendees; Thanksgiving Service Luncheon with 11 local organizations participating."Utility Player"• When a project didn't fit neatly into anyone's job description it was usually turned over to me as the "utility player" because management knew I would figure out a way to get it done. Show less



Oklahoma State University

• United States
• Higher Education
• 700 & Above Employee

• University Dining Services Marketing Coordinator

  • Jan 2013 - Jan 2014

  Project Management: • Managed planning, creative development and distribution of all in-restaurant print collateral for 32 on-campus food outlets that serve 17,000 customers daily. • Directed and communicated with printers, graphic design group, and photographers to create content for marketing campaigns and promotions. • Coordinated promotions with third party vendors to offer sampling events to students. Pushed on social media with real-time event photos to create excitement and interaction. • Exceled at creating workflow processes to meet aggressive deadlines. Coordinated with outlet managers, other departments and outside vendors to ensure projects came in on time and on budget. Digital Communications: • Created and implemented online content for website (using Drupal CMS), digital menu boards, and social media outlets. Creative: • Photographed all display events, demonstrations and cooking classes for use in social media, press releases and collateral. • Go-to copywriter and editor for special projects, including two that won national nutrition awards. Show less



Hope House

• Individual and Family Services
• 100 - 200 Employee

• Director of Marketing

  • Aug 2007 - Dec 2012

  Project Management: • Involved in all aspects of projects from idea creation to final product. Developed project timelines to keep entire organization on track and on budget. Digital Communications: • Developed content and layout for both desktop and mobile websites. Maintained both sites consistently to ensure the latest information is always available. • Created and implemented email blasts, including managing and segmenting lists. • Basic knowledge of video editing and formatting to create web-friendly pieces. • Experienced in basic HTML coding and Drupal CMS. • Created and implemented social media content for Facebook and Twitter to engage with donors/potential donors, and build online awareness of our work and mission. New technology: • Charged with searching for new technologies that could be had within our small budget to help agency do more with less. Implemented new software and trained other department members. • Took frequent online classes to get up to speed on new technologies as quickly as possible. Writing/Editing: • Primary writer and editor for all collateral including brochures, annual report, newsletters, promotional flyers, print mailings to donors, and all digital communications. Graphic Design: • Created layout and design for all collateral and business forms. Show less



Dentino Marketing

• Advertising Services
• 1 - 100 Employee

• Account Supervisor

  • Oct 2003 - Jan 2007

  Project Management: • Managed direct marketing projects from inception through creative, printing and mailing for three properties of large casino client. • Saved properties nearly $100,000 in postage yearly by closely managing process to ensure projects had time to mail Standard instead of 1st Class. • Delivered work that was on strategy, on time and on budget. • Developed critical thinking skills to identify the strengths and weaknesses of proposed programs. New Technology: • Developed print-on-demand web program for client with 14 nationwide locations. Conducted training classes for all locations. Show less



Isle of Capri Casinos (acquired by Eldorado Resorts, Inc.)

• United States
• Gambling Facilities and Casinos
• 700 & Above Employee

• • May 2000 - Apr 2003

  Project Management:• Directed the transformation of Flamingo Hilton Casino to Isle of Capri Casino. Involved in all aspects to ensure consistent branding from flooring to notepads.Marketing:• Developed and executed marketing campaigns including direct mail, print, broadcast, outdoor, in-house collateral, promotions, public relations and live events.• Increased revenue by 20.2% and profit margin by 85.7%.Finance:• Analyzed financial aspects of marketing initiatives for return-on-investment and budget goals.• Developed and maintained budget of $20 million.Leadership:• Hired, trained and managed the daily activities of marketing staff of 52 employees. Show less

• • Apr 1997 - May 2000

  Worked closely Senior Director of Marketing to create direct mail, advertising and promotional programs to promote product and increase revenue.



Dr Pepper / 7UP

• Food and Beverage Manufacturing
• 200 - 300 Employee

• Associate Manager/Media and Associate Manager/Media Finance

  • Jun 1993 - Apr 1997

  As Media: Recommended media spending and managed media budgets for Pepsi bottlers nationwide. Traveled to various markets to assist bottlers in negotiating their media placement. As Media Finance: Managed $70 million national media budget and $23 million local media budget. As Media: Recommended media spending and managed media budgets for Pepsi bottlers nationwide. Traveled to various markets to assist bottlers in negotiating their media placement. As Media Finance: Managed $70 million national media budget and $23 million local media budget.