Lea Nagashima

Marketing Director at PagerDuty Japan
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Contact Information
us****@****om
(386) 825-5501
Location
Tokyo, Tokyo, Japan, JP
Languages
  • English -
  • Japanese -

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Experience

    • Japan
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Director
      • Oct 2022 - Present
    • United States
    • Software Development
    • 700 & Above Employee
    • Head of Marketing - Japan, Korea and GCR at GitHub
      • Sep 2020 - Sep 2022

    • Head of Marketing, Japan
      • Sep 2017 - Apr 2022

      Working closely with Japan country manager, take full responsibility for Japan marketing activities, including strategy planning and execution of field marketing, demand generations, and marketing communications.Work with Field Sales, Sales Development and Account Management teams to deliver results for regional financial goals.Provide local insights with various team in HQ (San Francisco) and ensure local needs are incorporated.Establish and proactively manage regional budget, being vigilant in tracking; evaluate results against goals. Show less

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Sr Marketing Manager
      • Oct 2014 - Aug 2017

      Develop and execute partner marketing strategy that align with partner goals. Tactical execution of quarterly marketing plans by building cross functional execution teams. Develop product positioning and messaging that differentiates Lookout with the partner. Project manages partner Go-To-Market initiatives. Develop and execute partner marketing strategy that align with partner goals. Tactical execution of quarterly marketing plans by building cross functional execution teams. Develop product positioning and messaging that differentiates Lookout with the partner. Project manages partner Go-To-Market initiatives.

    • United States
    • Software Development
    • 700 & Above Employee
    • Sr. Principal Product Marketing Manager
      • Aug 2013 - Sep 2014

      Responsible for for Endpoint Security & Backup solutions* Define the market space for Symantec’s Endpoint Security and Backup products by leveraging on an in-depth knowledge of the Commercial (SMB) segment.* Own the overall business performance of assigned products.* Engage with product management, sales, corporate marketing, sales enablement, channel marketing and other cross-functional teams to define and execute go-to-market strategies and product launches that drive revenue.

    • Sr. Principal Product Marketing Manager
      • Aug 2012 - Jul 2013

      Responsible for SMB and .Cloud products at Symantec Japan.•Conduct Market Research and undertake competitive Intelligence. •Drive the Product Roadmap for Japan•Develop Product Promotions to drive uptake of services and progress pipeline.•Product and Market Evangelists for the SMB &.cloud business•Successfully launched Symantec Endpoint Protection SBE 2013, which is cloud-based endpoint security service. The service was introduced to Japan market for the first time.•Developed and executed Go-To-Market strategy. •Coordinated and executed partner enablement training sessions.•Also take full responsibility in product marketing for Symantec’s other cloud-based services, such as Online backup, Email security, Web security and Archiving services Show less

    • Sr. Regional Product Manager
      • Nov 2010 - Aug 2012

      SMB Security Solutions•Responsible for partner enablement. Planned and executed seminars and events to enable channel partners on Symantec’s endpoint security products.•Helped account managers build and execute sales strategy from a product marketing point of view•Accounts include Otsuka-Shokai, Ricoh, Softbank and Daiwabo Information System

    • Japan
    • Software Development
    • 700 & Above Employee
    • Product Marketing Manager
      • Feb 2007 - Nov 2010

      •Successfully launched series of consumer packaged security product “Virus Buster” from version 2008 to 2011. •Took full responsibility in the series of product launches •Obtained #1 market share in the category from28% in CY2007 to 47% CY2010 (\6,758M target) •Developed a partnership with American Home Insurance (insurance company). Developed a new service (credit card insurance) for security SW users •Developed a partnership with Google. Successfully launched Google Toolbar collaboration in the product. Show less

    • United States
    • Software Development
    • 200 - 300 Employee
    • Product Manager
      • Jun 2004 - Dec 2006

      Product Manager, Windows Business Group•Played a key role for Windows Vista launch•Developed a new online sales program for Windows Vista, Windows Anytime Upgrade, and Windows Upgrade Advisor, by working closely with HQ product management team•Launched “Windows 20th Anniversary Package” (special edition of Windows XP OS software package)•The launch was recognized as one of the first Japan original marketing efforts at Microsoft Japan. •Took full responsibility in the product launch ; PR, website and collateral creation, and sales promotion/campaign management.•Partner engagement experience•Led the entire co-marketing website program with Intel Corporation to reach out and influence PC beginners to use PC more•Resulted in high satisfaction rate and increased PC usage intention; 88% satisfied with the web content and 55% tried PC activities featured in the content Show less

    • Product Manager
      • Oct 2003 - May 2004

      Product Manager, Microsoft Business Solutions (Microsoft Dynamics)•Developed market entry strategy for Microsoft Business Solutions Japan by working closely with McKinsey consultants. The deliverables included market opportunity analysis, competitive analysis, localization requirements and risk assessment.

    • Online Advertising Campaign Coordinator
      • Sep 2002 - Jun 2003

      Online Advertising Campaign Coordinator, MSN Sales & Operations •Working experience in Microsoft headquarter at Seattle, WA, US •Managed advertising campaigns for more than 40 accounts located in US east coast. Key accounts included GE, Cingular Wireless and Kraft •Improved the operational efficacy by providing process guidance to cross-functional teams. Online Advertising Campaign Coordinator, MSN Sales & Operations •Working experience in Microsoft headquarter at Seattle, WA, US •Managed advertising campaigns for more than 40 accounts located in US east coast. Key accounts included GE, Cingular Wireless and Kraft •Improved the operational efficacy by providing process guidance to cross-functional teams.

    • Sales Representative
      • Sep 1998 - Jun 2000

      Sales Representative, Software Sales Department•Managed 4500 client accounts and improved client tracking and service by reorganizing client database.

    • Customer Service Representative
      • Apr 1998 - Aug 1998

      Customer Service Representative, Internet Department •Acted as a key point of contact for customer support team.

Education

  • University of Washington - Michael G. Foster School of Business
    MBA, Marketing
    2000 - 2002
  • Sophia University
    BA, Business
    1994 - 1998

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