Experience

Rhone

• United States
• Retail Apparel and Fashion
• 100 - 200 Employee

• Senior Copywriter

  • Nov 2023 - Present



Freelance

• Copywriter & Strategist

  • Dec 2019 - Present



Decoded Advertising

• United States
• Advertising Services
• 200 - 300 Employee

• Writer

  • Oct 2021 - Oct 2023

  New York, New York, United States Generated and produced strategically sound work across all digital and traditional advertising touchpoints—TV, print, websites, email, social media, mobile, search, events—under the guidance of a Group Creative Director. Embraced an experimental mindset, infusing thoughtful A/B testing into work as a method to further evolve brand insights and uplift client relations. Collaborated directly with design teams, brand teams, audio houses, directors, and c-suite. Presented work… Show more Generated and produced strategically sound work across all digital and traditional advertising touchpoints—TV, print, websites, email, social media, mobile, search, events—under the guidance of a Group Creative Director. Embraced an experimental mindset, infusing thoughtful A/B testing into work as a method to further evolve brand insights and uplift client relations. Collaborated directly with design teams, brand teams, audio houses, directors, and c-suite. Presented work internally and to clients.

• Junior Writer

  • Jun 2020 - Oct 2021

  New York, New York, United States Developed conceptual and stylistic decisions under a Creative Director to craft creative ideas, campaigns, and executions. Presented work internally and to clients.

• Media Solutions Manager

  • Aug 2019 - Jun 2020

  New York, New York, United States Managed $12M quarterly digital spend, all client communication, and digital brand strategy. Oversaw a dedicated, cross-functional team of five under supervision of Head of Media. Presented work internally and to clients.

• Media Solutions Associate

  • Jan 2019 - Aug 2019

  New York, New York, United States Oversaw day-to-day management of digital spending, client and vendor comms, digital recommendations, and client presentations while working with a team of three under a Group Media Director.



Media.Monks

• Netherlands
• Advertising Services
• 700 & Above Employee

• Writer

  • Jan 2021 - Oct 2023

  New York, United States Acquisition / Merger of Decoded into Media.Monks, with Decoded as a hold-out creative agency in the network. Occasionally collaborated with other Media.Monks agencies around the world for new business pitches. (Detailed role description listed under Decoded)



AGW Group

• United States
• Advertising Services
• 1 - 100 Employee

• Strategist

  • Dec 2017 - Dec 2018

  Brooklyn, New York, United States Owned all client communication, organic and paid content calendars, community management, trend forecasting, and influencer relationships for fashion-centric brands looking to make a cultural impact.



Contently

• United States
• Software Development
• 1 - 100 Employee

• Content Strategy Fellow

  • Oct 2017 - Dec 2017

  New York, New York, United States



Pop-Dot

• United States
• Advertising Services
• 1 - 100 Employee

• Market Research Intern

  • Dec 2016 - May 2017

  Madison, Wisconsin



Moda magazine

• Media Production

• Lifestyle Assistant Editor

  • Aug 2016 - May 2017

  Madison, Wisconsin



Wisconsin Alliance for Women's Health

• Content Strategy Intern

  • Oct 2015 - May 2017

  Madison, Wisconsin



The Daily Cardinal

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Staff Writer & Photographer, Arts Editorial

  • Aug 2015 - May 2017

  Madison, Wisconsin



JBTV Studios

• United States
• Musicians
• 1 - 100 Employee

• Content Strategy Intern

  • Nov 2013 - Jul 2015

  Chicago, Illinois



Rent The Runway

• United States
• Retail
• 300 - 400 Employee

• Marketing Intern

  • Oct 2013 - Jul 2014

  Chicago, Illinois