Leah Salyards
B2B Copywriter and Strategist at Punch- Claim this Profile
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Bio
Credentials
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Certified Administrator
OutreachFeb, 2021- Sep, 2024 -
Outreach Certification Beta Participant
OutreachJan, 2021- Sep, 2024 -
Content Marketing
HubSpot AcademyJul, 2021- Sep, 2024 -
Inbound Marketing
HubSpot AcademyJun, 2021- Sep, 2024 -
Drift Playbook Basics Certification
DriftMay, 2021- Sep, 2024 -
Conversational Sales Certification
DriftMar, 2021- Sep, 2024 -
Conversational Marketing Certified
DriftJan, 2021- Sep, 2024
Experience
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Punch
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Technology, Information and Internet
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B2B Copywriter and Strategist
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Nov 2022 - Present
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Kairos Digital
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United Kingdom
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Online Audio and Video Media
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Copywriter
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Oct 2022 - Present
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Bellwether Communications
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Copywriter
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Oct 2022 - Present
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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Freelance Writer
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Oct 2022 - Present
I write blogs, long-form content projects, website copy, op-eds, creative projects, and more. If you're looking for a content writer, and the project involves people and words, we'll get along swimmingly. I write blogs, long-form content projects, website copy, op-eds, creative projects, and more. If you're looking for a content writer, and the project involves people and words, we'll get along swimmingly.
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Greaser Consulting
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Content Marketer
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Dec 2021 - Jun 2022
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Marketing Specialist
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Jul 2021 - Dec 2021
It's my privilege to give our experts a voice in the sales engagement and revops community, offering thought leadership and sharing about how we can help sales teams to succeed.
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Sales Engagement Consultant & Content Strategist
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Oct 2020 - Jun 2021
Greaser Consulting is a team of sales engagement experts, revenue operations architects, and content creators skilled at helping companies engage their markets with more confidence.We work with revenue generation and operations leaders in various industries to grow pipeline and create revenue more efficiently.For more information about our services, visit: https://www.greaserconsulting.com/services
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Better Together
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United States
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Wellness and Fitness Services
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Consultant - Special Projects
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Apr 2020 - Oct 2020
Following a relocation, I remained with Better Together, in a remote capacity, leading the Better Work program. After several months, I decided to begin a transition process, and I helped Better Together identify a successor. When that individual was hired, I remained on board as a consultant to help train the new team member. I simultaneously began my own search for a new opportunity in my local area.During the same time, Better Together conducted an internal assessment process and identified the need to create a new position, a Director of Communications and External Relations. As this position absorbed some of my former responsibilities, I stepped in to fill the role, on an interim basis, while Better Together identified a Florida-based, permanent candidate. Following that new team member’s hire, I have remained on board to assist with special projects relating to Better Jobs, writing, and editing. Show less
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Better Work Executive Director
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Jan 2019 - Mar 2020
Following several years in the field, building a local Better Work site in Jacksonville, Florida, I was promoted to lead our national Better Work program. Better Work equips local churches to empower their neighbors through employment. To date, we have served almost 18,000 neighbors through more than 80 community-led job fairs in cities all across the United States. Under my leadership, we innovated and created a new model which empowers our partners, with our training and consultation, to envision, plan, and execute on their own job fairs. This transformed the program, which was formerly much more dependent on our team. Our partners have led high-impact job fair events in their communities. In 2019, 1 in 4 job seekers left a Better Together network job fair with a job offer. In addition, our employer partners reported having either scheduled or conducted more interviews combined than the total number of job seekers who came through the doors.It was my honor to lead this program, and I know it will continue to transform lives for years to come.Summary of Key Responsibilities:- Creative problem solving and innovation to scale the Better Work program and drive continuous improvement for our job seekers, church partners, and business sponsors- Communicate about and represent the Better Work Program to all audiences and through multiple media- Project management and event planning for job fairs and overall program development- Relationship building with partners across the country- Collaboration with our contracted marketing firm to identity new partners and tell stories from our job fairs - Operational support and contractor management- Creation and deployment of online and in person training programs to teach churches to implement the Better Work model with limited oversight Show less
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Director of Strategic Development
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Oct 2018 - Dec 2018
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Jacksonville City Director
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Nov 2016 - Oct 2018
During Better Together’s startup phase, I was hired to build from scratch a Better Work site in Jacksonville, FL.In three years, with support from our national team, I created almost 20 church partnerships, included more than 100 businesses in local job fairs, and served over 5,000 local job seekers.In addition, we tested and launched innovative strategies at the Jacksonville site which we have transplanted elsewhere to create the culturally distinct elements of the Better Work job fairs. Show less
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Institute for Humane Studies
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United States
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Non-profit Organizations
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1 - 100 Employee
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On-Campus Education Manager
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Jul 2015 - Nov 2016
I managed, from start to finish, our 2016 summer seminars for undergraduate and graduate students. This included creating project plans, project coordination across multiple teams, curriculum design, faculty recruitment, marketing communications planning, student selection, back-end operations, staff and team management, and reporting and recommendations. Additionally, I helped to lead our on campus faculty partnerships team through a summer marketing push and fall programs build-out. This included soliciting partnerships, approving and tracking funding, and setting strategic objectives for the next several semesters. Show less
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Charles Koch Foundation
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United States
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Non-profit Organizations
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1 - 100 Employee
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Program Coordinator, Academic Programs
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Feb 2014 - Apr 2015
Promoted from Program Assistant - Higher Education, in September 2014. I developed relationships with faculty partners at universities across the United States and assisted them in creating academic programs that educated their students about the ideas of free societies and limited government. Once programs were developed, I aided faculty partners in optimizing their programs over time. My portfolio included a set of experimental, educational courses for university students and their communities. We tested several variables, including locations, schedules, curriculum, and student audiences, over a semester of learning and trial and error toward models that could be repeated and potentially scaled. At the conclusion of the semester, I delivered on all objectives and remained under budget. For the project’s success, I won a staff-nominated “Own Your Obstacles” award. Show less
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Charles Koch Institute
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United States
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Philanthropic Fundraising Services
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1 - 100 Employee
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Educational Programs Associate
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Jan 2013 - Feb 2014
I assisted with admissions for CKI's educational programs, conducting phone, Skype, and in-person interviews; managing candidate experience for the Liberty@Work program; assigning staff to review applications and conduct interviews; and assisting selected talent to find job placements. I also conducted research and experimentation on new educational programs, including testing an online asynchronous course and going through a Design-Thinking training with Peer Insight. I assisted with admissions for CKI's educational programs, conducting phone, Skype, and in-person interviews; managing candidate experience for the Liberty@Work program; assigning staff to review applications and conduct interviews; and assisting selected talent to find job placements. I also conducted research and experimentation on new educational programs, including testing an online asynchronous course and going through a Design-Thinking training with Peer Insight.
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Foundation for Economic Education
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United States
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Think Tanks
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1 - 100 Employee
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Development Intern
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Aug 2012 - Nov 2012
I assisted the director of development in his efforts to implement the results of a development audit, to research new and lapsed donors, and to create prioritized donor profiles to assist in donor management and strategy. I assisted the director of development in his efforts to implement the results of a development audit, to research new and lapsed donors, and to create prioritized donor profiles to assist in donor management and strategy.
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The Nehemiah Project
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United Kingdom
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Non-profit Organizations
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1 - 100 Employee
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Intern
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May 2012 - Aug 2012
I work with the Director of Development to create and maintain relationships with donors, area businesses, and project leaders. I work with the Director of Development to create and maintain relationships with donors, area businesses, and project leaders.
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U.S. House of Representatives
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United States
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Legislative Offices
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700 & Above Employee
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Intern
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Aug 2011 - Dec 2011
Constituent service, database management, special projects, etc. Constituent service, database management, special projects, etc.
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Operations Intern
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May 2011 - Aug 2011
Assisting with the operation of summer seminars, research projects, and other related tasks. Assisting with the operation of summer seminars, research projects, and other related tasks.
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Pennsylvania House of Representatives
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Legislative Offices
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300 - 400 Employee
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Intern
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May 2010 - Aug 2010
Working for the former Republican leadership secretary, I conducted legislative research, constituent service, and event assistance. Working for the former Republican leadership secretary, I conducted legislative research, constituent service, and event assistance.
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Education
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Regent University
Bachelor’s Degree in Government, History -
Lifework Leadership of the First Coast, Class of 2018