Senior Paid Social Specialist

• Jun 2022 - Present

- Assist in managing paid social specialists within the paid social department- Train, share best practices and provide guidance for specialists within the department- Manage 11+ clients' social ads accounts across Meta, Pinterest, LinkedIn, Spotify and programmatic channels- Introduce new processes to help scale the growth of the paid social department - Work collaboratively with client services, PPC, web design, graphic design, content and copy teams to create well-rounded social ads that align perfectly with client business goals and objectives Show less

Paid Social Specialist

• Feb 2021 - Jun 2022

- Managed 20+ social media advertising accounts across Pinterest, LinkedIn, Spotify, Facebook and Instagram- Worked closely with Project Managers, Designers and Content team to create engaging and quality advertising content specific to each client

Public Relations Manager

• Apr 2020 - Apr 2021

- Created and posted daily Instagram, Twitter and Facebook content specific to Drunk Yoga® brand, emphasizing community building and uplifting and empowering others - Drafted, planned and gathered content for bi-weekly newsletter - Handled any website tasks pertaining to promotions or marketing - Ran the press and media email, reached out to media outlets for press coverage - Created and posted daily Instagram, Twitter and Facebook content specific to Drunk Yoga® brand, emphasizing community building and uplifting and empowering others - Drafted, planned and gathered content for bi-weekly newsletter - Handled any website tasks pertaining to promotions or marketing - Ran the press and media email, reached out to media outlets for press coverage

Marketing Expert

• Sep 2020 - Feb 2021

- Partnered with digital marketers and advertisers to help them achieve the best solutions and best return on investment on social media ad platforms - Focused on implementing best practices and strategies specific to business goals and needs for specific clients - Partnered with digital marketers and advertisers to help them achieve the best solutions and best return on investment on social media ad platforms - Focused on implementing best practices and strategies specific to business goals and needs for specific clients

Public Relations Intern - Flash Communications

• Aug 2019 - May 2020

- Wrote stories for Kent State Today - online publication highlighting faculty, staff and student success for the university faculty and staff- Ran social media twice a semester

Marketing Strategist Student Worker - University Communications and Marketing

• Oct 2018 - May 2020

- Worked under marketing executives in Kent State’s marketing department- Provided insights as a student in marketing efforts- Handled day to day organization of office- Collaborated with web and design teams- Completed tasks specific to different Kent State departments daily- Learned advanced knowledge in Microsoft Office applications

Treasurer

• Aug 2019 - May 2020

- Created budgets for Fall 2019 and Spring 2020 semesters- Handled all reimbursements to chapter members

Co-Chair for YouToo Social Media Conference

• Jan 2020 - Mar 2020

- Assisted PRSSA Special Event Coordinator in all student promotions for the conference- Created digital and print communications for student promotions for the conference- Communicated to PRSSA chapters in NE Ohio, PA, MI about attending the conference

Event Coordinator Assistant

• May 2019 - Feb 2020

- Assisted in planning and coordination of events day-of - Ran all social media for The Ballroom (Pinterest- increased monthly viewers from 15 to 8500, Instagram- created highlights, Facebook- shared posts weekly) - Assisted in planning and coordination of events day-of - Ran all social media for The Ballroom (Pinterest- increased monthly viewers from 15 to 8500, Instagram- created highlights, Facebook- shared posts weekly)

Social Media Team Member

• Jan 2019 - May 2019

- Created 3-5 assigned posts weekly on multiple social media platforms - Worked with writing and events team to market their work - Used Instagram, Twitter, Facebook, and Pinterest to promote Her Campus content - Met required deadlines weekly to meet social media requirements - Created 3-5 assigned posts weekly on multiple social media platforms - Worked with writing and events team to market their work - Used Instagram, Twitter, Facebook, and Pinterest to promote Her Campus content - Met required deadlines weekly to meet social media requirements

Social Media Manager

• Aug 2018 - Dec 2018

- Created an Instagram account for “The Agenda” - Gained a large following (almost 100 followers) through more interaction on Instagram and Twitter - Posted weekly content of cast members and their work on the show - Promoted “The Agenda” daily on social media - Followed news through Twitter and kept followers up to date - Created an Instagram account for “The Agenda” - Gained a large following (almost 100 followers) through more interaction on Instagram and Twitter - Posted weekly content of cast members and their work on the show - Promoted “The Agenda” daily on social media - Followed news through Twitter and kept followers up to date

Cashier / Guest Service Team Member

• May 2018 - Sep 2018

Dining Services Employee

• Jan 2018 - May 2018

Server's Assistant

• May 2017 - Aug 2017

Pet Care Associate

• Oct 2014 - Aug 2016