Laís Brina Pedrosa

Linguistic Intelligence QA| AI Project Quality Assurance| Trust & Safety at TikTok
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Languages
  • English Full professional proficiency
  • Portuguese Native or bilingual proficiency
  • Spanish Professional working proficiency

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Juliana Fragoso Trocoli

I have worked with Lais in the same team at Covalen. She is an extremely hard working and enthusiastic person. Her creativity, her dedication towards work and her ability to help others was an inspiration. She was one of the best team workers that I had the pleasure to work with.

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Credentials

  • Branding
    Rock Content
  • Content Marketing
    Rock Content
  • Corporate Blogs
    Rock Content
  • E-mail Marketing
    Rock Content
  • Inbound Marketing
    Rock Content
  • Inbound Sales
    HubSpot
  • Inside Sales
    Rock Content
  • Search Engine Optimization
    Rock Content
  • Social Media Management
    Rock Content
  • TOEFL ITP
    TOEFL
  • Web Content Production
    Rock Content
  • Web Content Review
    Rock Content

Experience

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Linguistic Intelligence QA| AI Project Quality Assurance| Trust & Safety
      • Oct 2022 - Present

      Responsible for managing, training and offering support to BPOs (Business Process Outsourcing) with the aim of maintaining project quality and ensuring that company guidelines and policies are followed. Achievements:  Design training schedule and coordinate with key stakeholders, including BPO, to ensure all facilitators are successfully up and running on schedule.  Provide training both face-to-face and virtually to new team members on processes, products and policies.  Participate in setting up product knowledge tests, share analysis of results and work with key stakeholders to improve the product knowledge of the moderator team  Provide detailed bug analysis and feedback to team through meetings to recommend ways to improve quality  Monitor data and record daily production working closely with BPO and R&D engineers to prevent system or platform issues  Support in projects related to quality control as well as optimization of processes, plans, and improvement of moderation policies. Show less

    • Environmental Services
    • 1 - 100 Employee
    • Quality Analyst
      • Nov 2021 - Oct 2022

      Being part of the team of the largest social media platform, I was responsible for transmitting the client's guidelines and policies to my team of moderators, as well as supervising and informing the client about the quality of the project.Achievements: Provide support that allows the delivery of operations in relation to the agreed requirements. Evaluate the quality performance of the moderators, as well as advise and train them to meet the objectives and expectations Prepare reports for monthly presentations: data analysis, impact, dependencies, objectives, etc. Support team leaders to establish an action plan or performance improvement plan for moderators. Perform, provide and complete data analysis and reports to establish guidelines. Provide training to auditors on new or updated content policies. Advise auditors on the use of auditing tools and systems. Review decision accuracy audits to ensure internal standards are followed. Manage investigations of various problems to understand the causes and thus undertake the appropriate corrections. Promote company values: customer focus, responsibility, respect, effective communication and empowerment Show less

    • Community Operations Analyst and Auditor
      • Mar 2021 - Oct 2021

      Responsible for following the guidelines and policies of the client to obtain the expected quality, auditing and analyzing the trends and major errors in the platform and bringing issues for the meeting with the quality analysts.Achievements: Review content in accordance with policies and within specified timeframes Investigate and resolve issues reported on the client platform. Maintain the quality standard required by each client. Actively enforce terms of use by studying user reports. Identify and propose solutions to problems that arise in daily work. Stay updated on customer products. Detect errors proposing solutions according to customer needs. Support audit decisions for the SPAM team. Assist in training teammates when necessary. Show less

    • Portugal
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Marketing and sales team
      • Jul 2019 - Sep 2020

      Functions:  Design marketing strategies for the campaigns that are launched.  Manage social networks to publicize the gym.  Control the sales of the different products that are commercialized.  Assist customers in terms of telephone inquiries, emails, social networks, etc.  Perform administrative tasks on procedures, finances, clients, passes, personal trainers and nutritionists, class reservations, quality evaluation, stock of materials, distribution of brochures, etc. Functions:  Design marketing strategies for the campaigns that are launched.  Manage social networks to publicize the gym.  Control the sales of the different products that are commercialized.  Assist customers in terms of telephone inquiries, emails, social networks, etc.  Perform administrative tasks on procedures, finances, clients, passes, personal trainers and nutritionists, class reservations, quality evaluation, stock of materials, distribution of brochures, etc.

    • Portugal
    • Maritime Transportation
    • 1 - 100 Employee
    • Marketing Specialist
      • May 2019 - Jul 2019

      Functions:  Implementation of marketing strategies through campaigns, content creation and social media management. Functions:  Implementation of marketing strategies through campaigns, content creation and social media management.

    • United States
    • Technology, Information and Internet
    • 300 - 400 Employee
    • Content Analyst
      • Jan 2018 - Aug 2018

      Functions:  Implementation of marketing strategies through campaigns, content creation, social media management, customer service, planning and presenting meetings and conferences with clients. Functions:  Implementation of marketing strategies through campaigns, content creation, social media management, customer service, planning and presenting meetings and conferences with clients.

    • Brazil
    • Accounting
    • 200 - 300 Employee
    • Lead Management Manager
      • Jul 2017 - Oct 2017

      Functions:  Develop strategies and monitor the generation of leads and potential customers Functions:  Develop strategies and monitor the generation of leads and potential customers

    • Brazil
    • Higher Education
    • 700 & Above Employee
    • Public Relations and Content Creator
      • Apr 2016 - Jul 2017

      Functions:  Develop events and content creation for the newspaper Functions:  Develop events and content creation for the newspaper

Education

  • Centro Universitário UNA
    Master of Business Administration - MBA, Gestão Estratégica de Negócios
    2017 - 2019
  • Centro Universitário UNA
    Bachelor's degree, Relações Públicas
    2014 - 2017

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