Lawrence Hood

Account Executive at Monkeybrains
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Contact Information
Location
San Francisco, California, United States, US
Languages
  • English Native or bilingual proficiency
  • German Professional working proficiency
  • Spanish Limited working proficiency

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Bio

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5.0

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Jennifer Wickliffe

Lawrence was hired to join the Monkeybrains sales team, and he came with a wealth of marketing knowledge - which made him an even greater asset! He embraced every aspect of sales with the willingness to learn, the energy to manage his territory with great success, and the confidence to cold call, pitch, and introduce Monkeybrains to MDU property managers and HOA boards. He caught on quickly to the sales process, and then learned to use his own personality and style to drive sales. His education and technical understanding of marketing strategies was simply a cherry on top!

Alicia Carney

As our Social Media Marketing Intern, Lawrence created fresh content for our blog, managed our social media presence across multiple platforms, and SEO-optimized our entire blog for maximum ranking performance. His ambition paid off in a variety of ways—including the creation of 100+ linkbacks that improved our overall pagerank, and innovative social media outreach that resulted in new customers for Tallie. Lawrence required very little instruction, and really proved his ability to self-motivate and problem solve independently. I also admired his diligent work ethic and desire to work efficiently when he came into our office. As a member of our team, he was warm, funny, flexible, and a delight to communicate with. I want to note that our financial software product has a steep learning curve, and Lawrence made great strides early on in his understanding of how Tallie works. He's a great asset to our team!

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Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Account Executive
      • Jan 2022 - Present
    • Research Executive
      • Sep 2019 - Aug 2020

      Established clients' research needs and owned multiple projects in varied industries such as consumer packaged goods, retail, telecoms, and insurance. Gathered, analyzed, and interpreted marketing insights to deliver creative solutions for each research problem. Presented recommendations to clients and discussed the impact on strategy. Our insights about prior advertising performance was the basis for Allianz Ireland's successful launch of their Courage vs. Fear campaign. Established clients' research needs and owned multiple projects in varied industries such as consumer packaged goods, retail, telecoms, and insurance. Gathered, analyzed, and interpreted marketing insights to deliver creative solutions for each research problem. Presented recommendations to clients and discussed the impact on strategy. Our insights about prior advertising performance was the basis for Allianz Ireland's successful launch of their Courage vs. Fear campaign.

    • Brand Ambassador
      • Feb 2017 - Aug 2019

      Delivered the Jameson brand message as tour guide at Jameson Distillery Bow Street while developing customer advocacy. Provided guests with unforgettable experiences both during tours and in the brand home. Drove sales of Jameson and Irish Distillers products as ambassador in the Bow Street Markets. Flexible, hard worker, take initiative in helping out other departments. Delivered the Jameson brand message as tour guide at Jameson Distillery Bow Street while developing customer advocacy. Provided guests with unforgettable experiences both during tours and in the brand home. Drove sales of Jameson and Irish Distillers products as ambassador in the Bow Street Markets. Flexible, hard worker, take initiative in helping out other departments.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Content Writer and Customer Support Representative
      • Sep 2015 - May 2016

      Quickly and empathetically handled customer requests through phone, email, and social support channels. Designed social media content aimed at promoting events put on by Ticketfly clients. Developed posting strategy optimized for Ticketfly’s social media channels. Quickly and empathetically handled customer requests through phone, email, and social support channels. Designed social media content aimed at promoting events put on by Ticketfly clients. Developed posting strategy optimized for Ticketfly’s social media channels.

    • Sweden
    • Apparel & Fashion
    • Social Media Marketing Intern
      • Apr 2015 - Sep 2015

      Managing the social media profiles of Tallie and actively engaging the accounting community resulting in new followers across Facebook, Twitter, LinkedIn, and Google+, created blog content on a weekly basis updating users of product and industry updates and SEO-optimized for top priority keywords, assisted in creating and sending out newsletter to check in with clients monthly, and answered relevant questions to potential clients on Quora, Yahoo Answers, and Proformative. Managing the social media profiles of Tallie and actively engaging the accounting community resulting in new followers across Facebook, Twitter, LinkedIn, and Google+, created blog content on a weekly basis updating users of product and industry updates and SEO-optimized for top priority keywords, assisted in creating and sending out newsletter to check in with clients monthly, and answered relevant questions to potential clients on Quora, Yahoo Answers, and Proformative.

    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Crew Member
      • Oct 2014 - Sep 2015

      Effectively managing various store sections while excelling in fast-paced environment. Demonstrating excellent customer service. Effectively managing various store sections while excelling in fast-paced environment. Demonstrating excellent customer service.

    • United States
    • Social Media Manager
      • Jul 2014 - Oct 2014

      Developed and executed social media marketing strategy for iOS application Squared dots. Developed and executed social media marketing strategy for iOS application Squared dots.

    • United States
    • Renewable Energy Semiconductor Manufacturing
    • 700 & Above Employee
    • Operations Analyst Intern
      • Jun 2013 - Aug 2013

      Validated thousands of transactions, analyzed large sets of metrics data, booked hundreds of orders, and initiated improvements in RMA recieving. Validated thousands of transactions, analyzed large sets of metrics data, booked hundreds of orders, and initiated improvements in RMA recieving.

    • Marketing Assistant Volunteer
      • Jun 2012 - Jun 2012

      Acted as German translator for English speaking sales representatives and promoted Enphase Energy products for the European photo-voltaic market. Acted as German translator for English speaking sales representatives and promoted Enphase Energy products for the European photo-voltaic market.

    • United States
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Cashier
      • Apr 2010 - Aug 2011

      Demonstrated strong customer service skills and developed interpersonal skills through working with a wide variety of people. Demonstrated strong customer service skills and developed interpersonal skills through working with a wide variety of people.

Education

  • UCD Michael Smurfit Graduate Business School
    Master of Science - MS, Marketing
    2018 - 2019
  • San Francisco State University
    Bachelor of Science (B.S.), Business Administration (International Business)
    2009 - 2014
  • San Francisco State University
    Bachelor of Arts (B.A.), German
    2009 - 2014
  • ESB Business School
    Bachelor of Science (B.S.), International Business
    2012 - 2012
  • Eberhard-Karls-Universität Tübingen / University of Tuebingen
    Bachelor of Arts (B.A.), German Studies
    2011 - 2012
  • Petaluma High School
    High School Diploma
    2005 - 2009

Community

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