Lavinia Dîrzu
Digital Marketing Manager at ALLDGT.COM - Digital Marketing Agency - Founded by Alexander Skibinskiy- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English Professional working proficiency
-
Russian Native or bilingual proficiency
-
Romanian Native or bilingual proficiency
Topline Score
Bio
Credentials
-
Responsive Web Design
freeCodeCampDec, 2022- Oct, 2024 -
The Fundamentals of Digital Marketing
GoogleApr, 2021- Oct, 2024
Experience
-
ALLDGT.COM - Digital Marketing Agency - Founded by Alexander Skibinskiy
-
United Kingdom
-
Technology, Information and Internet
-
1 - 100 Employee
-
Digital Marketing Manager
-
Jun 2021 - Present
- Developing and implementing digital marketing strategies; - Maintaining the online presence and reputation of the company to boost brand awareness; - On-site optimization and testing to help lift rankings and organic traffic; - Providing internal reports on a regular basis; - Efficiently perform keyword research (using tools such as Ahrefs, google trends, SEMrush, etc); - Coordinating the creation of digital content (e.g. website, blogs); - Managing the team of remote content writers (creating detailed tasks); - Proofreading, SEO editing (articles / product descriptions); - Creating and implementing the schedule of digital content (e.g. shorts videos, photos, articles) for social media channels; - Measure and report on the performance of web traffic activities using Google Analytics, Google search console, and assess against goals; - Performing website audits; - Update content and website links for maximum optimization and search engine rankings; - Evaluating and monitoring competitors for off-page metrics, including backlink gap analysis and overall backlink profile evaluation (using tools such as Ahrefs, SEMrush, MOZ); - Up-to-date with the latest SEO trends and best practices in online marketing and measurement (Google updates and changes in algorithms); - Identifying and testing new digital platforms and tools. Show less
-
-
-
Brantell Media
-
Romania
-
Online Audio and Video Media
-
1 - 100 Employee
-
Content Editor
-
Sep 2019 - Jun 2021
- Editing articles about cryptocurrency, technology, finance, health, fashion, and travel (grammar, spelling, and content veracity); - Writing unique news and short paragraphs; - Developing content strategies; - Managing a team of content writers; - Keyword research; - Link building; - SEO optimization; - Managing posts in WordPress; - Creating images for blog posts (using Adobe Photoshop and Adobe Illustrator); - Social media marketing; - Google Analytics; - Microsoft Office suite. Show less
-
-
-
-
Content Writer
-
Aug 2018 - Sep 2020
- Content writing - Editing articles - SEO optimization - Social media management - Content writing - Editing articles - SEO optimization - Social media management
-
-
Education
-
Universitatea „Alexandru Ioan Cuza” din Iași
Master's degree, Human Resources Management -
Universitatea „Alexandru Ioan Cuza” din Iași
Licentiate degree, Public Administration