Lauryn Paradis

Engagement Specialist, Jr. at Precise Systems, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Washington DC-Baltimore Area

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Bio

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Credentials

  • Social Media Marketing Certification
    Hootsuite
    Apr, 2023
    - Nov, 2024
  • Content Creation: Strategy and Tools
    LinkedIn
    Feb, 2023
    - Nov, 2024
  • Excel 2019 Training
    LinkedIn Learning
    Oct, 2021
    - Nov, 2024
  • Social Marketing Certification
    Hootsuite
    Apr, 2021
    - Nov, 2024
  • Illustrator 2020 Essential Training
    Lynda.com
    Sep, 2020
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Sep, 2023
    - Nov, 2024

Experience

    • United States
    • Defense and Space Manufacturing
    • 300 - 400 Employee
    • Engagement Specialist, Jr.
      • Mar 2023 - Present

      - Brainstorm, gather, and create content for the quarterly company newsletter - Write and publish press releases on the company website according to AP Style - Assist the marketing team with ordering and maintaining company branding on outreach and swag items - Update multiple floor plans to improve visual aesthetic and usability using Microsoft Visio - Draft and develop multiple pieces of internal communication for members of the executive and C-suite team - Brainstorm, gather, and create content for the quarterly company newsletter - Write and publish press releases on the company website according to AP Style - Assist the marketing team with ordering and maintaining company branding on outreach and swag items - Update multiple floor plans to improve visual aesthetic and usability using Microsoft Visio - Draft and develop multiple pieces of internal communication for members of the executive and C-suite team

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jun 2022 - Feb 2023

      - Managed and oversaw the marketing needs of multiple clients, including social media management, influencer outreach and collaboration, content creation, and email campaigns - Met bi-weekly with clients to provide updates and receive feedback on deliverables- Prepared weekly social media analytics reports for clients - Drafted client-facing materials, including email updates, meeting recaps, agenda notes, etc. - Monitored clients’ social media accounts (Instagram, Facebook, and Tik Tok) - Reviewed client deliverables for compliance with brand and quality standards- Drafted, wrote, and edited blogs for multiple clients using best SEO strategies and practices Show less

    • Social Media Marketing Intern
      • Jan 2022 - May 2022

      - Learned how to provide a wide variety of integrated marketing services to multiple clients in various industries - Grew and refined my skills in social media marketing, content creation, email marketing, and digital copywriting - Communicated with the account managers about client strategies and tasking updates

    • United States
    • Defense and Space Manufacturing
    • 300 - 400 Employee
    • Internal Communications Specialist
      • Jun 2021 - Aug 2022

      - Collaborated with the marketing team to improve the company’s website for user readability and overall visual aesthetic - Established the company’s social media style guide, internal branding style guide, and social media policy to provide company-wide guidance - Worked with the marketing team to brainstorm, gather, and create content for the quarterly company newsletter- Researched and compiled a list of local media contacts for each office location (newspapers, digital news sites, podcasts, etc.) Show less

    • Administrative Support, Jr.
      • Jun 2018 - Jun 2021

      - Ensured company and employee documents were filed in accordance with ISO 5000 standards - Assisted with creating and distributing various company awards to promote employee engagement and appreciation - Scheduled meetings for the Human Resources and Facilities teams - Tracked annual company training to ensure all employees complied with training standards - Utilized Microsoft Office Suite and Outlook daily to communicate with co-workers, schedule meetings, and contact employees - Maintained the company-wide resume database to assist the Business Development team with tracking employee requirements for open positions within the company - Worked alongside the Engagement team to develop, draft, and implement company-wide social media policies, brand and style guides, and social media copy Show less

    • United States
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Jan 2021 - May 2021

      - Drafted and developed a monthly social media content calendar for LinkedIn and Facebook - Created marketing collateral using Canva for company-wide and social media distribution - Provided monthly analytics reports for each social media platform to the company’s Executive Director - Developed content strategy to improve the company’s social media presence - Drafted and developed a monthly social media content calendar for LinkedIn and Facebook - Created marketing collateral using Canva for company-wide and social media distribution - Provided monthly analytics reports for each social media platform to the company’s Executive Director - Developed content strategy to improve the company’s social media presence

    • United States
    • Professional Training and Coaching
    • Social Media Marketing Intern
      • Feb 2020 - Aug 2020

      - Maintained social media platforms (Instagram, Facebook, and Pinterest) to grow Danna’s social media presence - Monitored and tracked engagement on social media platforms - Conducted research to improve social marketing strategies, presented to Danna in weekly meetings to create a more significant social media presence - Drafted and developed a monthly content calendar - Designed social media graphics using Canva - Utilized Hootsuite to schedule social media posts and view platform analytics and performance Show less

Education

  • University of Florida
    Master's degree, Mass Communication & Social Media
    2023 - 2025
  • Towson University
    Bachelor of Science - BS, Mass Communication/Media Studies
    2021 - 2022
  • College of Southern Maryland
    Associate of Arts - AA, Communication and Media Studies
    2019 - 2021

Community

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