Lauryn Paradis
Engagement Specialist, Jr. at Precise Systems, Inc.- Claim this Profile
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Bio
Credentials
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Social Media Marketing Certification
HootsuiteApr, 2023- Nov, 2024 -
Content Creation: Strategy and Tools
LinkedInFeb, 2023- Nov, 2024 -
Excel 2019 Training
LinkedIn LearningOct, 2021- Nov, 2024 -
Social Marketing Certification
HootsuiteApr, 2021- Nov, 2024 -
Illustrator 2020 Essential Training
Lynda.comSep, 2020- Nov, 2024 -
Social Media Marketing
HubSpot AcademySep, 2023- Nov, 2024
Experience
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Precise Systems, Inc.
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United States
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Defense and Space Manufacturing
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300 - 400 Employee
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Engagement Specialist, Jr.
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Mar 2023 - Present
- Brainstorm, gather, and create content for the quarterly company newsletter - Write and publish press releases on the company website according to AP Style - Assist the marketing team with ordering and maintaining company branding on outreach and swag items - Update multiple floor plans to improve visual aesthetic and usability using Microsoft Visio - Draft and develop multiple pieces of internal communication for members of the executive and C-suite team - Brainstorm, gather, and create content for the quarterly company newsletter - Write and publish press releases on the company website according to AP Style - Assist the marketing team with ordering and maintaining company branding on outreach and swag items - Update multiple floor plans to improve visual aesthetic and usability using Microsoft Visio - Draft and develop multiple pieces of internal communication for members of the executive and C-suite team
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Power Move Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Account Manager
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Jun 2022 - Feb 2023
- Managed and oversaw the marketing needs of multiple clients, including social media management, influencer outreach and collaboration, content creation, and email campaigns - Met bi-weekly with clients to provide updates and receive feedback on deliverables- Prepared weekly social media analytics reports for clients - Drafted client-facing materials, including email updates, meeting recaps, agenda notes, etc. - Monitored clients’ social media accounts (Instagram, Facebook, and Tik Tok) - Reviewed client deliverables for compliance with brand and quality standards- Drafted, wrote, and edited blogs for multiple clients using best SEO strategies and practices Show less
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Social Media Marketing Intern
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Jan 2022 - May 2022
- Learned how to provide a wide variety of integrated marketing services to multiple clients in various industries - Grew and refined my skills in social media marketing, content creation, email marketing, and digital copywriting - Communicated with the account managers about client strategies and tasking updates
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Precise Systems, Inc.
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United States
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Defense and Space Manufacturing
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300 - 400 Employee
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Internal Communications Specialist
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Jun 2021 - Aug 2022
- Collaborated with the marketing team to improve the company’s website for user readability and overall visual aesthetic - Established the company’s social media style guide, internal branding style guide, and social media policy to provide company-wide guidance - Worked with the marketing team to brainstorm, gather, and create content for the quarterly company newsletter- Researched and compiled a list of local media contacts for each office location (newspapers, digital news sites, podcasts, etc.) Show less
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Administrative Support, Jr.
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Jun 2018 - Jun 2021
- Ensured company and employee documents were filed in accordance with ISO 5000 standards - Assisted with creating and distributing various company awards to promote employee engagement and appreciation - Scheduled meetings for the Human Resources and Facilities teams - Tracked annual company training to ensure all employees complied with training standards - Utilized Microsoft Office Suite and Outlook daily to communicate with co-workers, schedule meetings, and contact employees - Maintained the company-wide resume database to assist the Business Development team with tracking employee requirements for open positions within the company - Worked alongside the Engagement team to develop, draft, and implement company-wide social media policies, brand and style guides, and social media copy Show less
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Leadership Southern Maryland
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Digital Marketing Intern
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Jan 2021 - May 2021
- Drafted and developed a monthly social media content calendar for LinkedIn and Facebook - Created marketing collateral using Canva for company-wide and social media distribution - Provided monthly analytics reports for each social media platform to the company’s Executive Director - Developed content strategy to improve the company’s social media presence - Drafted and developed a monthly social media content calendar for LinkedIn and Facebook - Created marketing collateral using Canva for company-wide and social media distribution - Provided monthly analytics reports for each social media platform to the company’s Executive Director - Developed content strategy to improve the company’s social media presence
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Danna Lewis - Luscious Leadership
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United States
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Professional Training and Coaching
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Social Media Marketing Intern
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Feb 2020 - Aug 2020
- Maintained social media platforms (Instagram, Facebook, and Pinterest) to grow Danna’s social media presence - Monitored and tracked engagement on social media platforms - Conducted research to improve social marketing strategies, presented to Danna in weekly meetings to create a more significant social media presence - Drafted and developed a monthly content calendar - Designed social media graphics using Canva - Utilized Hootsuite to schedule social media posts and view platform analytics and performance Show less
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Education
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University of Florida
Master's degree, Mass Communication & Social Media -
Towson University
Bachelor of Science - BS, Mass Communication/Media Studies -
College of Southern Maryland
Associate of Arts - AA, Communication and Media Studies