Lauritz Schürmann
Digital Channel Manager at Jaguar Land Rover Deutschland- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
German Native or bilingual proficiency
-
English Professional working proficiency
-
Spanish Limited working proficiency
Topline Score
Bio
Experience
-
Jaguar Land Rover Deutschland
-
Germany
-
Motor Vehicle Manufacturing
-
1 - 100 Employee
-
Digital Channel Manager
-
Feb 2023 - Present
The main contents of my work are:• IT-project management within the sales department for the German market• Implementation, control and improvement of sales-related IT-systems• Coordination and management of external project staff• Regular alignment and communication to service providers supporting the sales department
-
-
Digital Channel Specialist
-
Dec 2022 - Jan 2023
-
-
Sales Planning and Programmes Specialist
-
May 2022 - Nov 2022
My responsibilities in this workplace focus on:• The conception, creation and development of sales promotion programs• Assistance in the management of the sales promotion system• The creation and further development of reporting tools for the analysis of the German market and market trends• Active participation in strategic projects• Presentations for Senior Management• Contact and source of information for field sales representatives and dealers• Collaboration in annual/quarterly and monthly volume planning of the Jaguar Land Rover model range Show less
-
-
-
ALD Automotive Germany
-
Germany
-
Financial Services
-
1 - 100 Employee
-
Advisor Remarketing
-
Jan 2021 - Apr 2022
My main tasks in this position are:• Monitoring and supporting of remarketing-related projects• Ensuring and optimizing processes within the remarketing department• Management of internationally related remarketing tasks • Sales reporting
-
-
Assistant Remarketing
-
Mar 2019 - Dec 2020
My core area of responsibility lies in: • Developing and analyzing sales-specific key figures, data evolutions and reports with a special focus on the used car market• Organizing and post-processing online auctions• Controlling vehicle inventory• Preparing presentation templates as well as developing measures for process optimization in day-to-day business operations
-
-
-
Porsche Deutschland GmbH
-
Germany
-
Motor Vehicle Manufacturing
-
100 - 200 Employee
-
Intern
-
Aug 2017 - Feb 2018
My internship entailed following main tasks and responsibilties: • Assistance in projects to increase sales of spare parts and accessories • Development of a sales concept for Porsche on the island Sylt • Conduction of market analyses and sales reports and revision of in-house performance indicators • Support of the Porsche Classic division and event organization My internship entailed following main tasks and responsibilties: • Assistance in projects to increase sales of spare parts and accessories • Development of a sales concept for Porsche on the island Sylt • Conduction of market analyses and sales reports and revision of in-house performance indicators • Support of the Porsche Classic division and event organization
-
-
-
Reisenthel Accessoires GmbH & Co. KG
-
Germany
-
Apparel & Fashion
-
1 - 100 Employee
-
Intern
-
Jan 2015 - Apr 2015
Tasks in the marketing department as well as e-commerce and graphics which specifically included: • Creation of a criteria dictionary for product text descriptions • Assistance in creating product-related Excel overviews and updating databases, e.g. in the ERP system • Maintenance of the website and support of the graphics department Tasks in the marketing department as well as e-commerce and graphics which specifically included: • Creation of a criteria dictionary for product text descriptions • Assistance in creating product-related Excel overviews and updating databases, e.g. in the ERP system • Maintenance of the website and support of the graphics department
-
-
-
Porsche Zentrum Hannover
-
Germany
-
Motor Vehicle Manufacturing
-
1 - 100 Employee
-
Intern
-
Mar 2013 - Mar 2013
First experiences gained through a month-long internship. Areas I grew accustomed to were, among others, accounting, customer services and parts services. First experiences gained through a month-long internship. Areas I grew accustomed to were, among others, accounting, customer services and parts services.
-
-
-
ASWO
-
Germany
-
Wholesale
-
100 - 200 Employee
-
Intern
-
May 2011 - Jul 2011
An internship I completed prior to my studies in order to gain first insight into various fields of a business, i.a. logistics and general commercial areas. An internship I completed prior to my studies in order to gain first insight into various fields of a business, i.a. logistics and general commercial areas.
-
-
Education
-
Leipzig University
Master of Science - MS, Business Administration -
Tongji University
Master's degree, Business Administration -
University of Bayreuth
Master of Science - MS, Business Administration -
University of Bayreuth
Bachelor of Science - BS, Business Administration