Experience

The Abilene Chamber of Commerce

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Vice President Operations and Communications

  • Mar 2021 - Present

• Director Of Communications

  • Mar 2019 - Present

  As the Director of Communications for the Chamber of Commerce, I'm responsible for all aspects of communications for the membership arm of the organization. I tell the Chamber story by providing creative content, graphic design and video production for all programs, events, websites and publications. I also serve as the staff liaison for the largest young professional program in West Texas - AYP.

• Marketing and Events Specialist

  • Jan 2016 - Mar 2019

  • Staff liaison and coordinator over the Abilene Young Professionals (AYP) program that currently has over 570 members• Organize and assist the AYP board and subcommittees in planning, promoting and conducting young professional activities in the Abilene area including monthly networking events, non-profit fair, programs, and a leadership summit• Maintain and update the AYP and Chamber websites including monitoring of analytics• Develop content and maintain social media channels including Facebook, Twitter, Instagram, YouTube, etc.• Update and send the Chamber’s Weekly Connection e-newsletter through email marketing services to over 2,000 community members• Assist with the planning, execution, and marketing for the Chamber’s signature events including Texas Farm Ranch & Wildlife Expo, Business Expo, Small Business Week, Business Mercado, Membership Meeting & Banquet, and monthly networking events Show less



Circle Y Saddles

• Yoakum, Texas

• Marketing and Communications Specialist

  • Mar 2015 - Dec 2015

  • Developed print material such as flyers, banners and advertisements for Circle Y Saddles and its three brands including Reinsman Equestrian, Tucker Trail Saddles and High Horse. • Assisted in the design of catalogs that are distributed to a dealer network spanning across the United States and internationally. • Monitored and maintained all digital content for the four different brands including websites, blogs and social media accounts. • Developed content for press releases, videos and educational material for consumers. • Assisted in the planning and implementation of new product launches. Show less



Red Angus Association of America

• United States
• Ranching
• 1 - 100 Employee

• Media and Public Relations Coordinator

  • May 2014 - Feb 2015

  · Maintained and developed affiliate relationships with the Red Angus Association of America (RAAA) · Developed content for news releases, e-newsletters and other communication products · Planed and organized Red Angus events including national convention, regional board meetings, symposiums and conferences for 250+ members and foreign guests · Developed and designed educational material for members and advertisements for affiliates · Updated and monitored all digital content for the Association including website and social media platforms · Managed a cost-effective departmental budget Show less



National Cattlemen's Beef Association

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Cattle Industry Convention & Trade Show Intern

  • Feb 2014 - Feb 2014

  • Assisted several NCBA staff members with a variety of meetings and events at the convention and trade show. • Oversaw committee meeting sign-in; assisted in directing media for interviews; helped with youth contests and other general duties. • Helped ensure the comfort of attendees at the convention and trade show. • Assisted several NCBA staff members with a variety of meetings and events at the convention and trade show. • Oversaw committee meeting sign-in; assisted in directing media for interviews; helped with youth contests and other general duties. • Helped ensure the comfort of attendees at the convention and trade show.



American Angus Association

• United States
• Ranching
• 1 - 100 Employee

• Public Relations and Communications Intern

  • May 2013 - Aug 2013

  • Directed promotions associated with the 2013 National Junior Angus Show, a week-long event attended by nearly 750 Angus juniors. Coordinated coverage before, during and after the event, including news releases, social media, posters and photography. • Wrote nearly 60 news releases for media distribution across more than 700 publications nationwide, alerting reporters about Angus news and information. • Perfected design skills in Adobe InDesign by completing a variety of projects: 20-page National Junior Angus Show media kit; five full-color advertisements; two Association brochures and fact sheets. • Reported for the weekly 30-minute television program The Angus Report; conducted interviews, wrote scripts, hosted segments and edited final video packages. • Launched the Association’s Instagram account, which gained more than 200 followers throughout the summer. The hashtag #NJAS13 was used almost 500 times during the National Junior Angus Show. Show less



Rodeo Austin

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing Intern

  • Sep 2012 - Dec 2012

  • Drafted press releases and e-newsletters for distribution to newspapers and volunteers. • Maintained daily content on the official Rodeo Austin mobile app and RodeoAustin.com, such as developing Official Rodeo Austin Merchandise & Souvenir page and updated the event pages content. • Assisted with various committees such as Kids Club, Cowboy Breakfast, Rodeo Rumble, School Tours, and Merchandise and Souvenir. • Drafted press releases and e-newsletters for distribution to newspapers and volunteers. • Maintained daily content on the official Rodeo Austin mobile app and RodeoAustin.com, such as developing Official Rodeo Austin Merchandise & Souvenir page and updated the event pages content. • Assisted with various committees such as Kids Club, Cowboy Breakfast, Rodeo Rumble, School Tours, and Merchandise and Souvenir.