Laurie Banfi
Founder at Co. Defined- Claim this Profile
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Bio
Experience
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Co. Defined
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Switzerland
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Business Consulting and Services
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1 - 100 Employee
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Founder
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Mar 2023 - Present
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Self-employed
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Real Estate
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1 - 100 Employee
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Internal Development Consultant
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Mar 2021 - Present
When a company's leadership reimagines the long-term vision by reframing its perspective and how it can influence the future, the company, its employees and its clients can triumph in an ever-changing world. I thrive on working with leadership teams to solve the challenges that broaden horizons and transform people and companies for the better. I focus on guiding the creation of internal development strategies that work to build a strong brand position, identity and culture directly related to the company's business strategy. These strategies serve as an organizational principle to: -Drive growth and create coherent signals that turn into exceptional experience, value perception, and genuine authentic relevance. -Assure the business through sustained and supported knowledge sharing. -Unify the company and its clients through a clear purpose and vision. -Activate an inspiring company culture that is a business advantage to attract and retain talent. Show less
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Andersen in Switzerland
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Switzerland
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Financial Services
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1 - 100 Employee
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Nov 2017 - Feb 2021
Andersen in Switzerland is an independent tax firm with a worldwide presence through the member and collaborating firms comprising Andersen Global.My role as Communications Manager overlaps with that of a Client Relationship Manager and I am chiefly responsible for maintaining solid internal partnerships to lead strategic communications that meet business goals; and building the positive and productive internal organisation relationships necessary for business growth. My success in the role is demonstrated by my strong, continuous track record of meeting business needs through proposing and customising existing business communication practices; and of managing and identifying key communication initiatives closely aligned with business strategy and goals.Additional Responsibilities• Developing an understanding of both client needs and short- and long-term departmental goals and planned initiatives.• Scheduling regular internal meetings and discussions, and proposing initiatives to strengthen client relationships, communications and business objectives.• Providing Partner support and handling business communications effectively and discussing business needs with Managing Partners and collaborating with internal teams to address internal and external needs.• Maintaining up-to-date knowledge about Swiss and International service lines and ensuring the firm and employees adhere to global brand guidelines.• Acting as a point of contact for complaints, and escalating issues with Managing Partners as appropriate.Additional Achievements• Ensured the timely and accurate handling of requests and addressed identified concerns promptly and professionally.• Recommended new ideas and initiatives based on research.• Informed internal and external stakeholders about Swiss, European and global organisation updates, guidelines, policies and procedures.• Developed and proposed new strategies to improve client satisfaction. Show less
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Nov 2017 - 2018
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ScuoLaLingua Sagl
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Switzerland
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Professional Training and Coaching
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Business English Support
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May 2014 - Oct 2018
Offering Professional Business English Support, I was primarily responsible for assisting professionals and high-level executives with communication and documentation for business English needs. Offering Professional Business English Support, I was primarily responsible for assisting professionals and high-level executives with communication and documentation for business English needs.
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Radiation Therapist
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Feb 2011 - Apr 2014
The Klinik Hirslanden is a modern, private clinic in Zurich which belongs to Hirslanden, the leading private clinic group in Switzerland. In this role, I was responsible for a team of Radiation Therapists in the areas of treatment planning and simulation; and engaged with all areas of clinical practice including the review, creation and implementation of strategy and protocols at a high level. Advanced skills in the area of team and knowledge development strategies have been the greatest asset having being heavily involved in advancing the training of staff and students. Show less
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Kantonsspital Winterthur
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Switzerland
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Hospitals and Health Care
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700 & Above Employee
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Radiation Therapist
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Feb 2010 - Jan 2011
Kantonsspital Winterthur is a hospital and health care company located in Winterthur, Switzerland. In addition to the standard areas of clinical practice, at this institution I was strongly involved in Quality Assurance and the development of team and knowledge strategies in practical application of new technologies. Kantonsspital Winterthur is a hospital and health care company located in Winterthur, Switzerland. In addition to the standard areas of clinical practice, at this institution I was strongly involved in Quality Assurance and the development of team and knowledge strategies in practical application of new technologies.
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Mater Radiation Oncology
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Netherlands
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Hospitals and Health Care
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1 - 100 Employee
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Radiation Therapist and Clinical Educator
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Feb 2004 - Jan 2010
The Mater Hospital is an international leader in patient care. In a Senior Radiation Therapist role, I oversaw Quality Assurance roles for patient planning and treatment, as well as engaged with all areas of clinical practice pertaining to Radiation Therapy. As the Clinical Educator, I developed team and knowledge strategies to support real-time training to colleagues in the clinical setting. Particular interest in creating supported knowledge harmony in the areas of patient care and well-being as well as staff education were motivation to initiate, develop and implement 3 major programs; • PartiKidz- a program for pediatric patients, their families and treating staff. • Patient Information & Education- a face-to-face and interactive program for patients and their families. • Manual Handling & OHS- a program for staff education and assessment. Show less
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Education
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Emeritus
Postgraduate Diploma in Digital Marketing Strategies in collaboration with Columbia Business School, Strategy for Digital Transformation -
University of Newcastle
Bachelor's degree, Medical Radiation Science in Radiation Therapy