Experience

FRUITS ROUGES & Co.

• France
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Export Manager

  • Aug 2023 - Present



Indépendant

• Consultante en stratégie commerciale

  • Mar 2023 - Aug 2023

  - Développement d’une marque de produits haut de gamme : stratégie commerciale, achats, stratégie marketing - Account manager dans une star t up Saas : comprendre les besoins, proposer les services, gestion compte client - Mise en place d'une campagne marketing et déploiement d'une stratégie digitale et de contenu pour une start up Saas RH/IT - Etude de marché, négociations achats et stratégie commerciale pour des maisons de champagne indépendantes



Terroirs et Vignerons de Champagne

• France
• Beverage Manufacturing
• 1 - 100 Employee

• Champagne Abelé 1757 - Marketing manager

  • Apr 2021 - Apr 2023

  - Create the new brand platform : new logo, name, storytelling, design, packaging - Development of the brand strategy in France and abroad - Development of a digital strategy : website, social media, contents - Organization and coordination of the French and international official launch - Creation of new communication tools - Promotional activities for the On-Trade and partnerships

• Champagne Nicolas Feuillatte - International Brand Manager

  • Aug 2019 - Apr 2021

  - Define and set up marketing strategies (pricing, products, promotion) - Development of projects contributing to the development of the group's brands in France and internationally - Asia and America marketing activations Manager - In charge of strengthening the premium positioning of our brands - Analyze the performance of our brands, competitive intelligence - Coordination and organization of consumer studies



Moët Hennessy

• France
• Beverage Manufacturing
• 700 & Above Employee

• Junior Sales Manager / Brand manager

  • Dec 2017 - Aug 2019

  Brussels Area, Belgium - Estates & Wines brand manager (6 houses of wines) : Budget, POSM, events - Responsible of Inter-Maisons projects ( Veuve Clicquot, Dom Pérignon, Krug, Ruinart, Moët & Chandon, Belvedere, Hennessy) to optimize our visibility and distribution in Belgium : Events, POSM - On Trade sales development - Prepare monthly reportings for Moet Hennessy Europe: Brands performance, marketing activations in Belux Market, Nielsen analysis, competitive analysis - Responsible for implementing the… Show more - Estates & Wines brand manager (6 houses of wines) : Budget, POSM, events - Responsible of Inter-Maisons projects ( Veuve Clicquot, Dom Pérignon, Krug, Ruinart, Moët & Chandon, Belvedere, Hennessy) to optimize our visibility and distribution in Belgium : Events, POSM - On Trade sales development - Prepare monthly reportings for Moet Hennessy Europe: Brands performance, marketing activations in Belux Market, Nielsen analysis, competitive analysis - Responsible for implementing the digital transformation (digital platforms, social medias) into the Marketing team and Sales team - Set yearly targets and track metrics on a monthly basis. Share press and digital returns with Moet Hennessy Europe. Show less



Champagne Lanson

• France
• Beverage Manufacturing
• 1 - 100 Employee

• Junior public relations manager

  • Jul 2017 - Oct 2017

  Reims Area, France - Organization of public events (Tournées sensationnelles Besserat de Bellefon, Vendanges du Clos) - Creation of a specialized magazine for Lanson winemakers - Responsible of internal communication on the events and results



Champagne Henriot

• France
• Beverage Manufacturing
• 1 - 100 Employee

• Junior Brand Manager

  • Apr 2017 - Jul 2017

  Reims - Creation of advertising materials and POS advertising - Setting up promotionnel opérations (Valentine's day) - Organizing and participating at public events



Doctolib

• France
• Software Development
• 700 & Above Employee

• Inside Sales Executive

  • Feb 2016 - Sep 2016

  Région de Paris, France - Negotiating partnerships with doctors to implement our offer in their digital strategy (364 contracts signed) - Account management - Configuring new sales tools and elements of reporting (Salesforce) - Managing two salespeople within the Inside Sales team



CHANEL

• United Kingdom
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Assistant Sales Manager

  • Jun 2015 - Sep 2015

  Région de Paris, France - Set up different promotional or sales actions to respond to the monthly objectives - Maintain and promote through different actions the Chanel brand image - Advise customers on Prêt-à-porter and accessories (423,200 euros of sales)



Bonduelle

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• Sales Promotions Manager

  • Jan 2014 - Jul 2014

  Villeneuve d'Ascq - Development and optimization of sales tools for the business developers - Decide on monthly business developers’ goals to realize the expected sales revenue - Defined and monitored dashboards to analyse sales performance for weekly and monthly reports - Implementation of digital strategy, selling products through Leclerc Drive - Managing different projects with Marketing teams to promote our brands - Conduct internal projects to enhance the communication and efficiency… Show more - Development and optimization of sales tools for the business developers - Decide on monthly business developers’ goals to realize the expected sales revenue - Defined and monitored dashboards to analyse sales performance for weekly and monthly reports - Implementation of digital strategy, selling products through Leclerc Drive - Managing different projects with Marketing teams to promote our brands - Conduct internal projects to enhance the communication and efficiency through different departments Show less



MARIONNAUD

• France
• Retail
• 700 & Above Employee

• Assistant Area Sales Manager

  • Jun 2013 - Sep 2013

  - Field visits with the North East Area sales manager and look how she manages her 30 teams - Setting up the monthly goals for each team and monitor results - Optimize the specifics resources to develop the boutique's sales revenue - Set up promotional offers depending on the monthly/weekly goals of the boutique and area



Armand de Brignac Champagne

• United States
• Beverage Manufacturing
• 1 - 100 Employee

• Junior brand manager

  • Jun 2012 - Sep 2012

  Région de Reims, France - Business development of Champagne Cattier and Armand de Brigand Champagne (partnerships with luxury brands, public relations, web visibility) - Competitive intelligence and benchmarking of those champagne brands - In charge of customer relationship and champagne sales