Laurent REGIS
Sales Manager France at One For All- Claim this Profile
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French Native or bilingual proficiency
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English Full professional proficiency
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German Limited working proficiency
Topline Score
Bio
Experience
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One For All
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Netherlands
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Computers and Electronics Manufacturing
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1 - 100 Employee
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Sales Manager France
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2022 - Present
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GMS Gestion Marketing & Stratégie
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France
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Outsourcing and Offshoring Consulting
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1 - 100 Employee
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Directeur Commercial / Sales Director
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2021 - 2021
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Universal Electronics
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United States
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Computers and Electronics Manufacturing
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700 & Above Employee
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Sales Manager France Retail and E-tail
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2009 - 2021
Market: TV accessories. Universal Remote Controls, internal&external Antennas, TV Wall Mounts, Smart Products (Audio Video Wireless Senders, HDMI Switch, Bluetooth Music Receivers). Mission: after rebuilding activities in France following the closure of the French Headquarters and the dissolution of Sales Team in 2009. - Business strategy, prospection and Account management of Retail and E-Tail Customers. - Selection and management of the Wholesalers - Training/Monitoring/Motivation of their Sales Team on the field. - Negotiation of annual agreements/contracts. - Organization and participation in trade shows (I.F.A.). - Preparation of internal annual budgets and marketing Account plans. - Elaboration of the product mix in collaboration with the Product Managers and unit forecasts. Results: increase of the market share from 5% (2009) to 47% (2020 December) - GfK panels. For seven years now, One For All is the leader in France on its core market, Universal Remote Controls.
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Lenovo
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Paris Area, France
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Key Account Manager France Retail and E-tail at Iomega an EMC² Company
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2004 - 2009
KAM of Retail and E-tail Accounts: Carrefour, Leclerc, Auchan, Casino, Cora, Intermarché, Système U, Boulanger, Media-Saturn, Surcouf, Office Depot, Top Office, Cdiscount, Pixmania, LDLC, Grosbill, Apple Resellers (CLG). - Skus listing. Setting up commercial operations advertised by flyers and/or special displays/gondola heads. - Negotiation of annual national agreements. - Monitoring Partners Wholesalers (Banque-Magnétique, Ingram, Tech Data, Dexxon, Actebis). - Organization and participation in trade shows (Medpi, Apple Expo...). - Attendance at press conference. Results: optimisation, from 5 to 25 Customers.Turnover increase of more than 100%.
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EXERTIS Banque Magnetique
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France
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Wholesale
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1 - 100 Employee
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Key Account Manager France Retail
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2002 - 2004
KAM of 6 Retail Accounts: PPR (Fnac, Surcouf, Conforama), Media-Saturn, Leclerc, Systeme U.- Brand/Skus listing (Logitech, Palm, Iomega, US Robotics, Netgear, Hauppauge, Pinnacle, Targus...).- Setting up commercial operations advertised by flyers and/or special displays/gondola heads.- Organization and participation in trade shows (Medpi...).- Negotiation of annual agreements.Results: turnover increase of all Accounts. FNAC has become again the Banque-Magnétique number 1 Account.
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Sales Force Retail France Manager
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2000 - 2002
Management of 7 Areas Retail Sales Managers throughout France.- Recruitment/Replacement/Training of 4 new Sales Persons.- Assistance to the negotiations on the field.- Target settings.- Commercial&Training Team meetings organization.Results: fully operational and motivated Sales Team in 2 years.
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Area Retail Sales Manager
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1999 - 2000
- Product sales and shelf space management.- Prospecting, negotiation of commercial agreements with decentralized Stores (Leclerc, Intermarché, Systeme U, But).- Checking of national agreements and negotiation of additional listed products Store by Store with centralized Accounts (Carrefour, Casino, Cora, Fnac, Conforama).Results: the area became number 1 (out of 7) in 1 year.
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Sara Lee
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Paris Area, France
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Area Retail Sales Manager at Textiles Well S.A. (A Courtaulds Textiles Company)
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1997 - 1999
- Product sales and shelf space management of textile accessories. - Prospecting, negotiation of commercial agreements with decentralized Stores (Leclerc, Intermarché, Systeme U). - Checking of national agreements and negotiation of additional listed products Store by Store with centralized Accounts (Carrefour, Casino, Cora). Results: the area became number 1 (out of 23) in 2 years. - Product sales and shelf space management of textile accessories. - Prospecting, negotiation of commercial agreements with decentralized Stores (Leclerc, Intermarché, Systeme U). - Checking of national agreements and negotiation of additional listed products Store by Store with centralized Accounts (Carrefour, Casino, Cora). Results: the area became number 1 (out of 23) in 2 years.
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Chambre de Commerce Française en Allemagne (C.C.F.A.) / Französisch-Handelskammer in Deutschland
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Saarbrücken Area, Germany
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Project Manager Assistant
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1996 - 1997
- Conducting market researches for French Companies who want to export in Germany. - Sales Person for these Companies. - Conducting market researches for French Companies who want to export in Germany. - Sales Person for these Companies.
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Education
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PSB Paris School of Business
Business School. Management, Marketing and Related Support Services. Baccalauréat +5. -
Institut Universitaire de Technologie (I.U.T. de Saint-Denis - 93)
University. Techniques de Commercialisation (Business and Marketing Techniques). Baccalauréat +2. -
Lycée Champlain (Chennevières S/M – 94)
Baccalauréat D (Mathematics and Biology).