Lauren Pineda

Staff Writer at Wide Open Media Group
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Contact Information
Location
Austin, Texas, United States, US

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Experience

    • United States
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Staff Writer
      • Mar 2020 - Present

      -Writes news, travel, and lifestyle editorial features on a timely basis-Edits and optimizes articles to reach target audience-Interprets site analytics to support content direction-Contributes workable and creative ideas to build engaging content for WOM brands, including live videos that garnered 100k-200k views-Have increased site pageviews by 68.7% to 5.3 million and site users by 597.7% to 3.1 million

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Staff Writer
      • Jul 2019 - Mar 2020

      -Wrote niched articles and features covering music, art, and pop culture in a timely fashion -Collaborated with publicists to help promote clients on brand's site-Traveled and reviewed music festivals all over the US

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Ad Integrity Analyst
      • Oct 2017 - Mar 2020

      -Provided first line defense against negative and violating advertisements by ensuring policy compliance during completion of 20-100 jobs per day depending on the queue assignment-Championed the “voice of the user” during content review so that client’s user base will continue to have a great user experience-Consistently learned & cross-trained on updated platform tools to analyze advertisement integrity-Identified new advertising trends to help ease and solidify workflow-Communicated advertising & market insights to team leads to drive efficiencies and improve policies

Education

  • Midwestern State University
    Bachelor of Science - BS, Sociology
    2012 - 2016

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