Laurent Vouillemin

Managing Director and co-owner at KREEK'S FRANCE ARACHIDES
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Location
Greater Paris Metropolitan Region, FR

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Marc HOELLINGER

Laurent is a great pleasure to work with, on a personal and professional level ; He is an action oriented sale and marketing professional that establish and maintain effective relationship with customers, and gain their trust and respect. He combines strong determination to achieve results with a wide strategic grasp. His significant international experience allows him to find solutions in every situation, demonstrating flexibility without loosing sight of the big picture. He is a natural leader: smart, tough, self-disciplined with the ability to extract the best of each of his business partner.

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Experience

    • France
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Managing Director and co-owner
      • May 2017 - Present

      Founded in 1983, KREEK'S FRANCE ARACHIDES is a roaster and processor of dried fruit, Premium nuts and groundnuts. French know-how and passion has enabled Kreek’s to expand and to serve a wide national and international customer base. Kreek’s is present in a number of markets including luxury hotels, delicatessens, airline and rail catering, the food service sector or the food industry. www.kreeks.fr Founded in 1983, KREEK'S FRANCE ARACHIDES is a roaster and processor of dried fruit, Premium nuts and groundnuts. French know-how and passion has enabled Kreek’s to expand and to serve a wide national and international customer base. Kreek’s is present in a number of markets including luxury hotels, delicatessens, airline and rail catering, the food service sector or the food industry. www.kreeks.fr

    • France
    • Beverage Manufacturing
    • 1 - 100 Employee
    • International Sales Director
      • May 2012 - Apr 2016

      - Development of worldwide sales of the 4 Houses: Champagne Henriot, Burgundy Bouchard Père & Fils, Chablis William Fevre and Fleurie Villa Ponciago. - Management of a team of Export Directors and Area Managers. - Development of worldwide sales of the 4 Houses: Champagne Henriot, Burgundy Bouchard Père & Fils, Chablis William Fevre and Fleurie Villa Ponciago. - Management of a team of Export Directors and Area Managers.

    • Sales and Marketing Consultant
      • Sep 2011 - Apr 2012
    • Marketing & Communication Director
      • Jan 2004 - Aug 2011

      - Definition and implementation of the strategy to develop a premium brands portfolio in value. - Creation and implementation of the action plan for all the MH champagnes and spirits. - Setting up of the 5 years plan with P&L. - Management of a team of 30 people - Definition and implementation of the strategy to develop a premium brands portfolio in value. - Creation and implementation of the action plan for all the MH champagnes and spirits. - Setting up of the 5 years plan with P&L. - Management of a team of 30 people

    • Business Development Director EMEA
      • Jan 2003 - Dec 2003

      - Sales and Marketing development of the area, agents and subsidiaries. - Managing Director of the Dublin Office. - Board Member of the Irish Companies E. Dillon and Dillon Bas Ltd. - Management of a team of 12 people - Sales and Marketing development of the area, agents and subsidiaries. - Managing Director of the Dublin Office. - Board Member of the Irish Companies E. Dillon and Dillon Bas Ltd. - Management of a team of 12 people

    • International Sales Coordinator
      • Jul 2001 - Dec 2002

      - Setting up of a new international commercial organization.- Coordinating worldwide sales for the distribution of 3 champagne brands and a range of still wines.

    • Regional Export Director - International Key Accounts Director
      • Jul 1998 - Jun 2001

      - Managing the business with Mediterranean, Middle East, and Pacific.- Managing the worldwide Travel Retail and Airlines business- Managing Off Trade sales policy in Europe and trade deals with international accounts.

    • Area Manager / Key Accounts Manager
      • Jan 1996 - Jun 1998

      - Key Account Manager for Galec and Promodes- Area Manager with a team of 8 Sales Rep.

    • Marketing Manager
      • Mar 1993 - Dec 1995

      - Development of a portfolio of 15 spirits brands.- Mangement of 4 Brands Managers

    • Brand Manager - Blended Whiskies
      • Apr 1992 - Feb 1993

      - In charge of a 4 brand’s portfolio (Black & White, White Horse, Haig and Dimple)- Brands plans, market’s researches, consumer’s trends, promotions...

    • Brand Manager - White Spirits & Liqueurs
      • Jan 1990 - Feb 1992

      - Launch of ABSOLUT VODKA on the French market. - Launch of ABSOLUT VODKA on the French market.

    • Consultant
      • Jan 1988 - Dec 1989

      - Consultant for Moët Hennessy, Lesieur, Heudebert, Lindt, Kraft... - Consultant for Moët Hennessy, Lesieur, Heudebert, Lindt, Kraft...

Education

  • EDHEC Business School
    1983 - 1986

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