Laurent Kretzschmar
Commercial & Product Director at Opia- Claim this Profile
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Bio
Experience
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Opia
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United Kingdom
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Advertising Services
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100 - 200 Employee
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Commercial & Product Director
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Jan 2020 - Present
Building Opia's product and commercial function to unlock the company growth potential and international expansion. Responsible for commercial and growth strategy, product management, digital end-user experience, marketing, suppliers and promotion insurance.
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Head of Products
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Aug 2019 - Jan 2020
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Sainsbury's
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United Kingdom
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Retail
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700 & Above Employee
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Product Lead - Digital
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Jan 2019 - Jul 2019
Transformed Sainsbury's physical and digital checkouts team, software and capability to enable retail innovations such as online, scan and go, and "till-less" shopping experiences. I rebuilt the product team with agile/lean principles, defined and launched Sainsbury's strategy for its store tills and self-checkouts, scaled its Point of Sale (POS) cloud product and launched the UK's first till-less grocery store. Transformed Sainsbury's physical and digital checkouts team, software and capability to enable retail innovations such as online, scan and go, and "till-less" shopping experiences. I rebuilt the product team with agile/lean principles, defined and launched Sainsbury's strategy for its store tills and self-checkouts, scaled its Point of Sale (POS) cloud product and launched the UK's first till-less grocery store.
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TalkTalk
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United Kingdom
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Telecommunications
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700 & Above Employee
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Head of Product
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Jun 2013 - 2018
In charge of TalkTalk Consumer products (3m UK households). Over 5 years, I relaunched the product function and rebuilt the entire consumer portfolio including a complete suite of Fibre Broadband (FTTC, G.fast, FTTP), new home equipment with the TalkTalk award winning Wi-Fi Hub and Wi-Fi Extenders, and turned around its digital products and apps, resulting in happier and more loyal customers. In charge of TalkTalk Consumer products (3m UK households). Over 5 years, I relaunched the product function and rebuilt the entire consumer portfolio including a complete suite of Fibre Broadband (FTTC, G.fast, FTTP), new home equipment with the TalkTalk award winning Wi-Fi Hub and Wi-Fi Extenders, and turned around its digital products and apps, resulting in happier and more loyal customers.
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Openreach
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United Kingdom
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Telecommunications
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700 & Above Employee
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Head of Business Development
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Aug 2010 - Apr 2013
Responsible for the commercial growth of Openreach Infrastructure portfolio (telephone exchange products for ISPs, Fibre roll-out , Data Centre connectivity, etc.). Launched Openreach new "carrier neutral" proposition for data centres and innovative models for rural Fibre deployments. Responsible for the commercial growth of Openreach Infrastructure portfolio (telephone exchange products for ISPs, Fibre roll-out , Data Centre connectivity, etc.). Launched Openreach new "carrier neutral" proposition for data centres and innovative models for rural Fibre deployments.
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BT Group
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United Kingdom
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Telecommunications
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700 & Above Employee
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BT smart metering programme director
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Apr 2009 - Aug 2010
We built a great British Consortium to deliver the Government's mandate to roll-out smart meters to all UK homes and businesses: SmartReach, joining the strengths of BT, Arqiva and Detica (now BAE Systems). Government changed plans. SmartReach now consigned to corporate history. Arqiva still won the bid for Northern England and Scotland.
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Fast Track Leadership Programme
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Sep 2006 - Apr 2009
New talent induction programme for BT. Three year rotations across the group. Learnt a lot and discovered passion for product management.
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Accenture
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Ireland
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Business Consulting and Services
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700 & Above Employee
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Market Research and Knowledge Manager
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Jan 2000 - Sep 2006
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Groupe SNCF
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Rail Transportation
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700 & Above Employee
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Website development manager
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Jan 1998 - Jul 1998
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French language teacher & Commercial attaché
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Sep 1996 - Dec 1997
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Education
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Université Paris Dauphine - PSL
Master of Advanced Studies (DESS), Management Consulting -
Sciences Po Lyon - Institut d'Etudes Politiques
Masters, Political science and sociology -
Université Paul Valéry - Montpellier III
Degree, Philosophy