Lauren Yagla

Social Media Manager at Social Media Strategy Group
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Contact Information
us****@****om
(386) 825-5501
Location
Greensburg, Pennsylvania, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Manager
      • Sep 2023 - Present

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Social Media Marketing Manager
      • Apr 2023 - Aug 2023

    • Canada
    • Marketing Services
    • 1 - 100 Employee
    • Franchise Marketing Content Creator
      • Jun 2022 - Apr 2023

      Write engaging content for a variety of social media platforms, such as Instagram, LinkedIn, and Facebook Craft SEO-friendly content for small business blogs that engages a target audience for each business Meet with clients to discuss branding, voice, tone, and mission, and develop new strategies or campaigns to employ on social media Collaborate with graphic designers and web developers to create a cohesive and attractive digital marketing campaign Write engaging content for a variety of social media platforms, such as Instagram, LinkedIn, and Facebook Craft SEO-friendly content for small business blogs that engages a target audience for each business Meet with clients to discuss branding, voice, tone, and mission, and develop new strategies or campaigns to employ on social media Collaborate with graphic designers and web developers to create a cohesive and attractive digital marketing campaign

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Content Writer
      • Sep 2019 - Apr 2023

      Draft, write, and edit short-form and long-form content for a range of digital marketing needs, such as blogs, website content, Optimize content with SEO, keyword research, and target audience to drive traffic and increase conversion rates Research industry-related topics to stay on brand and educate web users on the clients' products, services, or niche Employ tone to adhere to clients' branding voice and mission Draft, write, and edit short-form and long-form content for a range of digital marketing needs, such as blogs, website content, Optimize content with SEO, keyword research, and target audience to drive traffic and increase conversion rates Research industry-related topics to stay on brand and educate web users on the clients' products, services, or niche Employ tone to adhere to clients' branding voice and mission

    • Freelance Writer
      • Sep 2019 - Apr 2023

      Write engaging content tailored to client needs and expectations for a variety of digital marketing platforms, including blogs, product descriptions, email marketing, website content, social media, and more. Create compelling content to reach target audiences and employ tones that match client brand and identity Optimize articles for search engines by using SEO strategies, keyword research, and other online tools Excellent usage of Microsoft Suite and Google Suite to enhance writing, editing, and communication with clients Prepare content for publication with Wordpress, Shopify, and other online platforms Show less

    • Blogger
      • Jan 2020 - Jun 2022

      Created, wrote, and designed content for a lifestyle and parenting blog, Thirty Years Young, and promoted brand identity across multiple platforms Tailored content towards millennials to discuss current topics, trends, and interests in lifestyle, pop culture, and parenting Detailed product recommendations and reviews to monetize blog with affiliate marketing tactics Created content to drive traffic from social media platforms, such as Instagram and Facebook Used tools such as WordPress, Yoast SEO, and Google Analytics to optimize content for SEO purposes and to create content tailored to target demographics Show less

Education

  • Duquesne University
    Master of Fine Arts of Education, English/Language Arts Teacher Education
    2011 - 2013
  • University of Pittsburgh
    Bachelor of Arts - BA, English Language and Literature, General
    2007 - 2011

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