Lauren Urso

Marketing Manager at Tangled Roots Brewing Company
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Chicago Area

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Experience

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Manager
      • Aug 2022 - Present

      I recently was promoted to Marketing Manager. My job duties now not only include being the lead designer and merchandise manager, but also overseeing all social media accounts as well as helping manage our loyalty program, Brew Club. I have helped create the branding around the entire company and even designed the company logo when we rebranded in 2018-2019. I create all of the current beer packaging, logos, advertisements, billboards, menus, posters, rack cards, recruitment needs, email signatures, business cards, food photos, social media videos and graphics, merchandise designs, as well as much more. I single handedly run the entire design department for the beer side of the business as well as the hospitality side of the company. You can view a lot of my work for this company on the website: www.TangledRootsBrewingCo.com Show less

    • Lead Designer & Merchandise Manager
      • Jun 2021 - Jul 2022

      Back to full-time work post-pandemic. Now lead designer in the Marketing Team as well as taking over merchandise. I not only design the merchandise, but also am in charge of the business-side of managing the merchandise: inventory levels, ordering, setting up display areas, etc.

    • Beer Brand Graphic Designer
      • Aug 2020 - May 2021

      Same job as when I worked full-time for them. Due to COVID, I was switched to being an Independent Contractor and now am in charge of all of the beer branding. My projects include beer labels, logos, and packaging, along with any items needed for distributors.

    • Marketing Design Assistant
      • Nov 2018 - Jul 2020

      I have worked with Tangled Roots Brewing Company through Amanda Hart Design for the past 3 years. We are now officially their in-house graphic design, web design, social media, and marketing team.

    • Dance Instructor
      • Apr 2016 - Present

      Dance Instructor for a variety of styles. I run the entire tap program, but I also teach ballet, jazz, hip hop, and work with and choreograph for the competition team. Dance Instructor for a variety of styles. I run the entire tap program, but I also teach ballet, jazz, hip hop, and work with and choreograph for the competition team.

    • Graphic Designer
      • Apr 2015 - May 2021

      -Assist with projects -Maintain client Instagram, Facebook, and Pinterest accounts -Design flyers -Enter keywords and Meta tags -Edit themes in Wordpress -Create ads for social media -Design promotional packets -Clients worked with include: Heritage Harbor Red Dog Grill Kettman Heating & Supply Bekin Boerman Moving Ottawa Savings Bank Michael Menn, ltd. and more. -Assist with projects -Maintain client Instagram, Facebook, and Pinterest accounts -Design flyers -Enter keywords and Meta tags -Edit themes in Wordpress -Create ads for social media -Design promotional packets -Clients worked with include: Heritage Harbor Red Dog Grill Kettman Heating & Supply Bekin Boerman Moving Ottawa Savings Bank Michael Menn, ltd. and more.

  • Marquette Academy
    • Ottawa, Illinois
    • High School Dance Team Coach
      • Jun 2014 - May 2018

      -Organize practices -Communicate with parents and school administration -Hold auditions -Choreograph -Be present at all performances and events -Organize fundraisers -Purchase orders for team supplies -Organize practices -Communicate with parents and school administration -Hold auditions -Choreograph -Be present at all performances and events -Organize fundraisers -Purchase orders for team supplies

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Creative Design Apprentice
      • Aug 2015 - Aug 2015

      -Collaborate with and provide support to product development, technical design, and sourcing team members. -Assist design team in creating color and concepts that are seasonally appropriate and on-trend. -Create sketches of styles in development. -Attend and participate in fit sessions -Serve as detailed note taker at internal and client meetings (when attendance is appropriate) and ensure follow-up as required by appropriate person. -Assist in day-to-day projects including filing/organizing, copying, and updating development packages. -Research and forecast trends relevant to fashion, jewelry, and accessories. -Communicate concepts and ideas through verbal, visual, and written means. -Other: •Welcomes clients and vendors by greeting them, in person or on the phone; answering or directing inquiries. •Maintains client confidence and protects operations by keeping information confidential. •Monitor industry trends by reading, researching, analyzing, and provides feedback from evaluation. •Maintains professional and technical knowledge by reviewing professional publications and establishing personal networks. Show less

  • Steve's Bakery
    • Ottawa, IL
    • Store Clerk
      • May 2015 - Aug 2015

      I serve donuts, pastries, and cakes, with a smile, in my spare time. I serve donuts, pastries, and cakes, with a smile, in my spare time.

    • Art Department - Graphic Design / Costume Design
      • Jul 2014 - Jul 2015

      My friends and I started an Independent Film Company. Along with creating costumes for films, I also create a lot of digital media: -Business Cards -Production Card -Press Packages -Social Media Content -Kickstarter Campaign Graphics -Flyers -Promotional Material My friends and I started an Independent Film Company. Along with creating costumes for films, I also create a lot of digital media: -Business Cards -Production Card -Press Packages -Social Media Content -Kickstarter Campaign Graphics -Flyers -Promotional Material

    • Freelance Patternmaker and Technical Designer
      • Apr 2015 - May 2015

      Freelance contract to help with patterns and technical packages in preparation of taking line from Etsy to wholesale production. Freelance contract to help with patterns and technical packages in preparation of taking line from Etsy to wholesale production.

    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Design Department
      • Feb 2014 - Jul 2014

      -Assist PR with promotional events -Measure fit samples -Inventory -In charge of organizing Zulily.com events -Create style sheets -Create technical flats from sketches -Create artwork in Adobe Illustrator from sketches -Create information sheets for designs -Communicate with manufacturers through email -Assist with design -Manage social media accounts -Assist PR with promotional events -Measure fit samples -Inventory -In charge of organizing Zulily.com events -Create style sheets -Create technical flats from sketches -Create artwork in Adobe Illustrator from sketches -Create information sheets for designs -Communicate with manufacturers through email -Assist with design -Manage social media accounts

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Seasonal Cast Member (Entertainment Costuming)
      • Jan 2014 - Jul 2014

      My duties are the same as when I was interning in the costuming department. I now am a seasonal cast member instead of an intern. To be seasonal and keep my employment with the company, I must work 150 hours in a calendar year.

    • Costume Intern (Entertainment)
      • Aug 2013 - Jan 2014

      Costuming role in the Disney College Program: I work hands on with the costumes for the parades and Christmas holiday shows in Magic Kingdom at Walt Disney World. I am in charge of pre-setting some of the costumes, helping the performers dress and undress, and also a small amount of laundry and care for the costume pieces. Furthermore, I also am in charge of transporting costume items to and from the different locations and also have knowledge of working with the articulated head technology for "Celebrate the Season" castle show. This internship lasts from August 19th through January 3rd. Show less

    • Summer Help
      • Jun 2011 - Aug 2013

      Paint Crew, yard care, maintenance, and cleaning. Full-time position. Head of paint crew for the summer of 2013. Paint Crew, yard care, maintenance, and cleaning. Full-time position. Head of paint crew for the summer of 2013.

  • Dance Girl Clothing
    • Roselle, Illinois
    • Intern
      • Mar 2013 - Jun 2013

      I assisted in patternmaking, design, construction, and instructed the owner on these processes, so that she was able to do them as well. I also patterned and created the mock ups for the owner's first line of children's dancewear. I am still in contact with Connie for any freelance work that she may need or has found for me. I assisted in patternmaking, design, construction, and instructed the owner on these processes, so that she was able to do them as well. I also patterned and created the mock ups for the owner's first line of children's dancewear. I am still in contact with Connie for any freelance work that she may need or has found for me.

    • General Merchandise
      • Feb 2012 - May 2012

      I worked in the general merchandise department. I interact with the customers, handle the register, offer input on clothing to be purchased for inventory, and create visual displays. I worked in the general merchandise department. I interact with the customers, handle the register, offer input on clothing to be purchased for inventory, and create visual displays.

  • Ottawa Dance Academy
    • Ottawa, Illinois
    • Dance Instructor/Office Assistant
      • 2001 - May 2012

      Previous job titles: -Dance Instructor -Assistant Instructor -Being a leader and mentor to many children and coworkers -Styling -Costume designs -Construction of costumes -Creation of props Previous job titles: -Dance Instructor -Assistant Instructor -Being a leader and mentor to many children and coworkers -Styling -Costume designs -Construction of costumes -Creation of props

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Server at the Back Door Lounge
      • May 2010 - Aug 2010

      I was a waitress in the bar and grill, at the Starved Rock Lodge, which is part of the leading tourist business in my hometown area. It taught me great people skills and how to work in a fast-paced environment. I was a waitress in the bar and grill, at the Starved Rock Lodge, which is part of the leading tourist business in my hometown area. It taught me great people skills and how to work in a fast-paced environment.

  • Wallace Grade School
    • Ottawa, Illinois
    • Coach
      • Oct 2007 - Mar 2009

      -First year: Dance Squad -Second year: 5th/6th Grade Cheerleading Squad -First year: Dance Squad -Second year: 5th/6th Grade Cheerleading Squad

Education

  • The Illinois Institute of Art-Schaumburg
    Bachelor of Fine Arts, Fashion Design
    2011 - 2013
  • University of Wisconsin-Madison
    Textile and Apparel Design, 3.58/4.0
    2010 - 2011
  • Illinois Valley Community College
    Associate of Science - AS, General Studies
    2007 - 2010
  • Illinois Valley Community College
    Associates of Science, General Education
    2007 - 2010
  • Illinois Valley Community College
    Graphic Design
    2015 -

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