Lauren McCall
Strategic Marketing Specialist at Wind Creek Hospitality- Claim this Profile
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Bio
Experience
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Wind Creek Hospitality
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United States
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Gambling Facilities and Casinos
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200 - 300 Employee
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Strategic Marketing Specialist
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Dec 2015 - Present
Supports the in-house marketing and design team by coordinating and collating content Creates and edits content for marketing materials Ensures distribution of marketing collateral on property Responsible for the internal marketing communication process with stakeholders Ensures accuracy of internal promotional documents Conducts industry and market research as necessary Participates in event planning logistics Assists with marketing administrative tasks Oversees the destination marketing collateral sheet and other internal documents Collates data for various metrics reports for web and email campaigns Show less
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Inner Spark Creative
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United States
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Advertising Services
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1 - 100 Employee
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Public Relations Intern
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Sep 2015 - Dec 2015
• Develop marketing strategies to promote brands through social media • Curate relevant and engaging content for multiple clients • Create and manage social media content calendars • Program tweets and Facebook posts through social media dashboards • Track effectiveness of marketing efforts through analytics tools • Write body copy, headlines and html code as well as implement SEO strategies for webpages • Develop marketing strategies to promote brands through social media • Curate relevant and engaging content for multiple clients • Create and manage social media content calendars • Program tweets and Facebook posts through social media dashboards • Track effectiveness of marketing efforts through analytics tools • Write body copy, headlines and html code as well as implement SEO strategies for webpages
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Big Brothers Big Sisters of Northwest Florida
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Marketing Intern
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May 2015 - Aug 2015
• Assisted with the organization and planning of the Bowl For Kids’ Sake annual event. • Responsible for Big Brothers Big Sisters social media accounts. • Work alongside marketing director to help develop strategies for improving events hosted by Big Brothers Big Sisters. • Regularly compiled emails and newspaper ads in an effort to better advertise Big Brothers Big Sisters. • Assisted with the organization and planning of the Bowl For Kids’ Sake annual event. • Responsible for Big Brothers Big Sisters social media accounts. • Work alongside marketing director to help develop strategies for improving events hosted by Big Brothers Big Sisters. • Regularly compiled emails and newspaper ads in an effort to better advertise Big Brothers Big Sisters.
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First National Bank and Trust
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United States
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Banking
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100 - 200 Employee
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Teller
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Aug 2012 - Jul 2013
• Provide account services to customers by receiving deposits and loan payments, cashing checks, issuing savings/checking withdrawals, recording night and mail deposits, and answering questions in person or on telephone referring to other bank services. • Maintain customer confidence as well as complying with all bank procedures including auditing other tellers’ currency and keeping accounts confidential. • Provide account services to customers by receiving deposits and loan payments, cashing checks, issuing savings/checking withdrawals, recording night and mail deposits, and answering questions in person or on telephone referring to other bank services. • Maintain customer confidence as well as complying with all bank procedures including auditing other tellers’ currency and keeping accounts confidential.
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Education
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Auburn University
Public Relations, Public Relations -
Jefferson Davis Community College
3.8